We’re happy to celebrate Fashion Week all month long thanks to news like this. Anna — you with us, girl?! Sisters (and daughters of C. Wonder’s Chris Burch, former stepdaughters of Tory Burch) Alexandra aka “Pookie” and Louisa aka “Weezie” Burch have launched new fashion line Trademark that we’re ready to shop ASAP.
Dannijo, Rodarte, Ashley and Mary Kate, now the Burch girls can add their sister act to fellow fashionable family pairings. Filled with simple-but-chic clothing, shoes, handbags and jewelry, Trademark hit the web this weekend to overstock our spring wardrobes with 105 ready-to-wear pieces and a slew of accessories. From jackets to dresses, pants to shirting, the looks remind us of a prepped up version of Kate Spade’s Saturday line. And taking a cue from their Pop’s pricing, all of the goodies will be between $25 and $500.
You can pick up the pieces on trade-mark.com now and take a trip to their NYC SoHo storefront (after a stop at nearby C. Wonder, perhaps?) opening on Grand and Mercer streets in April.
What do you think of this new line? Share your thoughts/favorite pieces below!