Over the last few days, you may have noticed your social media feeds flooding with videos of friends and celebrities doing push-ups. If you quickly passed this off as another gym selfie sort of thing, think again. Similar to the ALS Ice Bucket Challenge, the new viral campaign is called the 22 Push-Up Challenge, and is actually in support of a super important cause.
The idea was started by the organization #22Kill, which is a veteran advocacy organization that’s aiming to document 22 million push-ups to help raise awareness for the 22 veterans who commit suicide every day and all the men and women who suffer from PTSD.
#22PushupChallenge @canadinoutlaw @TheRock @vincentdonofrio @johnkrasinski pic.twitter.com/R9GMpA5kku
— chris pratt (@prattprattpratt) August 13, 2016
View this post on InstagramA post shared by John Krasinski (@johnkrasinski) on
So far celebs like Chris Pratt, Anna Farris, Chris Evans, Dwayne Johnson and Kevin Hart have participated. We’re guessing this is only the beginning. If you want to start a campaign among your network, all you have to do is post a video of you doing 22 push-ups, followed by a few nominations. Just remember to use the hashtag #22PushUpChallenge.
Have you already participated in the challenge? Share your video with us on Twitter @BritandCo.