Amazon’s Best Beauty Products, Handpicked by Beauty Editors

When it comes to beauty, the sheer number of products on Amazon can feel overwhelming, which is why expert guidance makes all the difference. Our beauty editors have tested, researched, and combed through thousands of options to curate the very best picks worth adding to your routine. These handpicked favorites are loved for their performance, innovation, and ability to deliver real results without overcomplicating your routine. From skincare staples that keep your complexion glowing to makeup must-haves that simplify getting ready, each product has earned a spot on this list for a reason. Consider this your editor-approved shortcut to the most reliable and effective beauty buys Amazon has to offer this year.

This Super Serum Will Give You Super Skin

Amazon

This cult favorite drugstore brand just released this 5-in-1 Super Serum that will have you instantly hooked. With niacinamide, Vitamin C, collagen peptide, AHA, and Vitamin E, this magical formula improves texture, firmness, evenness, hydration, and smoothness all at once. It’ll leave your skin feeling refreshed, hydrated, and healthy for a glow that others will notice immediately.

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A Cream Eyeshadow in the Perfect Fall Shade

Amazon

Elevate your eyes with cream eyeshadow. It has a gold, shimmery formula that can also double as a highlighter. Its radiant finish shines in the light, giving your lids and cheekbones a soft, autumnal glow.

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This Cushion Foundation Blurs Your Imperfections

Amazon

A satin finish is just one product away with this cushion foundation that has the internet in a frenzy. This foundation is infused with an anti-aging serum, bringing a radiant finish to your skin with each use. It’s easy to apply and creates a timeless look that everyone will love.

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Maybelline Just Dropped These New Shadow Blocks in a Stacked Eye Shadow Trio

Amazon

These newly dropped Maybelline Shadow Blocks are great if you wear the same shadow look regularly, or you need something compact for travel. Each block comes with three different shades, which all work together for an overall look. They are really user-friendly and not overly pigmented, so great for everyday use.

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This Serum Protects Your Skin Against Screens

Amazon

Not only is this serum packed with snail mucin for extra hydration, but it also has blue light protection. It has gone viral for delivering a silky, hydrated, and plump glow, while defending skin against screen time stress.

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An At Home Laser Hair Remover

Amazon

The world of at-home laser hair removal has been a trending topic lately, thanks to the influx of innovative gadgets. Among them, the Laser Hair Remover has emerged as a true standout, capturing the attention of influencers far and wide. Its effectiveness, coupled with its 3-in-1 functionality, sets it apart from the rest. Yes, it’s perfect for hair removal, but it doesn’t stop there — it also offers skin rejuvenation and acne removal capabilities.

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This Lipstick Really Lasts for 16 Hours

Amazon

Finally, a lip color that really does last all day. The Maybelline Super Stay Vinyl Ink can last for up to 16 hours. Giving your pout a gentle and alluring tint.

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This Rice Cream for Skin The Glows

Amazon

If you’re looking to achieve that glass skin that all of the Pinterest boards are showing off, this Rice Cream is for you. With Korean rice extracts and niacinamide, it’s dermatologist-tested to deliver the most luminous and dewy finish that will make you fall in love overnight.

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This Rice Water Spray Is Incredible For Hair Health And Growth

Amazon

You may have heard of the incredible benefits of rice water for your hair. Not only does it work to increase hair shine and strength, but it can also promote growth. This new spray has proved popular with customers due to its incredible smell and fantastic results. Some reviews say they saw results in less than a week.

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These Floral Lipsticks Will Have You Channeling Spring

Amazon

These floral lipsticks are almost too pretty to use, but once you realize how hydrating they are, you’ll want to use them every day! The color-changing formula gives you the perfect shade every time, and the beautiful packaging will make you buy them for all your friends, too.

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Get That Sheer Nude Mani With the Milky White Gel Polish That Doubles as a Nail Concealer

Amazon

Nudes get a glow-up with the neutral gel nail polish. This milky sheer polish adds the prettiest wash of color with just enough coverage to smooth and brighten the nail bed. Whether you’re going for a clean-girl French tip or full minimalist mani, this one’s a staple.

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This Eyeliner Pencil for Your Waterline

Amazon

Make your makeup last through the sweat and tears of summer thanks to this eyeliner pencil, which comes in a ton of different shades. This bold shade brings a dramatic effect to your makeup look, ensuring you stay flawless throughout your plans.

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Prep Skin for Lymphatic Massage With This Face Oil

Amazon

This botanical face oil is perfect for prepping your skin for gua sha or lymphatic drainage. Made with a natural blend of ingredients, it supports circulation while nourishing your skin.

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This Collagen Jelly Cream Locks in a Dewy Glow for 24 Hours Straight

Amazon

Reinforce your skin barrier and revive your glow with this bouncy collagen cream. Infused with niacinamide and freeze-dried hydrolyzed collagen, it helps lock in moisture for 24 hours while boosting skin’s firmness and clarity over time.

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This Moisturizer Cream With Snail Mucin

Amazon

If you’ve been scrolling on #BeautyTok, then you already know about this Moisturizer Cream that is a K-beauty superstar known for its healing and rejuvenating properties. Its 97.5% snail mucin formula is a gift to the skin, offering day and night repair that’s cruelty-free. Welcome a new era of snail-kissed, radiant skin.

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Swipe On Soft Color With This Jelly Lip Balm in a Juicy Peach Tint

Amazon

This tinted jelly balm gives lips a sheer hit of peachy color while moisturizing with vitamin E. The semi-shiny finish feels light, not sticky, and it glides on like a dream. It’s the kind of product you’ll finish to the last swipe.

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This Setting Powder Is Subtle Yet Chic

Amazon

Prepare for all of your summer Instagram pictures with this setting powder that will blur your imperfections like never before. This product allows you to even out your skin tone while creating a subtle, luminous finish that you are going to fall in love with.

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These Glow Drops Are Iconic

Amazon

Bring a new brightness to your everyday look with these glow drops that have taken the internet by storm. Not only does this serum provide you with an instant glow, but it also works to even out your skin tone and blur your pores all at the same time.

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Don’t Forget a Spritz of This OUAI Perfume Every Morning

Amazon

Smell good, feel good, and look good every time you spray a spritz of this OUAI perfume onto yourself. This everyday fragrance will give you a clean and fresh scent that lasts all day and night. This fragrance is safe for use on both your skin and hair, allowing you to apply this elegant scent to all parts of your body.

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This Liquid Blush That Every Makeup Guru Recommends

Amazon

Makeup trends come and go, but we really hope that this one stays for a while. Every makeup guru on TikTok has been slowly introducing their secret hack for the most rosy cheeks. This liquid blush was their little secret to obtain the most gorgeous makeup look that adds the slightest touch of pink to each of your cheeks.

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Get That K-Beauty Glow With the TIRTIR Cushion Foundation in Camel

Amazon

High coverage meets weightless comfort in this cushion foundation. With a satin glow finish and skin-hugging formula, it’s buildable enough to cover blemishes and even tattoos without feeling heavy. It’s the secret to that flawless, airbrushed look — minus the filter.

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Cheek Heat Feels Like You’re Tapping Sunshine Into Your Skin

Amazon

Cool it down without dulling your glow. The gel-cream blush in Nude Burn builds into a low-key bronze that gives you that effortless, I-woke-up-vibing look. It’s what you’d get if poolside naps and SPF 50 had a baby, sheer, safe, and totally radiant.

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A Big Jug of Retinol Cream

Amazon

Retinol is another proven effective skincare ingredient. It helps with everything, including scarring, hyperpigmentation, pore size, wrinkles, and more. What’s great about this jug of retinol is the amount you get for the price! For under $16, you can get 16 oz of this retinol cream.

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Hydrate Head to Toe With the Hyaluronic Acid Body Cream That Softens Crepey Skin

Amazon

Bring skin back to life with the hyaluronic acid body cream. This ultra-hydrating formula sinks in fast to quench dry, crepey skin while vitamin E helps smooth texture and soften the look of fine lines. Use it from neck to ankles for a glow-up that lasts all day.

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Get That No-Makeup Glow With the BB Cream That Adjusts to Your Skin Tone

Amazon

This tinted BB cream does more than even out your skin tone. It hydrates, corrects, and enhances with a silky, breathable finish that feels more like skincare than makeup. Perfect for rushed mornings, travel bags, or no-makeup makeup days when you want just enough glow without any effort.

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TGGH Crystal Hair Eraser Painlessly Removes Hair While Exfoliating

Amazon

If you want to try something different, this TGGH Crystal Hair Eraser removes hair without the pain of waxing or epilating. Its nano glass technology exfoliates and gently removes hair when rubbed against your skin, and you don’t have to use any shaving foam at all. Plus, you’re less likely to get ingrown hairs with it.

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This Travel Makeup Bag Opens Flat and Fits Everything Without the Chaos

Amazon

Designed with travelers and beauty obsessives in mind, this flat-lay makeup bag makes staying organized feel easy. The roomy interior, adjustable dividers, and waterproof lining give you full visibility of your products, whether you’re packing for a weekend away or streamlining your everyday routine at home.

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Melt Makeup and Blackheads With the Heartleaf Cleansing Oil That Never Leaves Residue

Amazon

The heartleaf pore control cleansing oil melts away makeup and impurities without stripping your skin. Ideal for blackhead-prone complexions, it uses calming heartleaf to unclog pores while keeping everything soft, soothed, and balanced. It’s the kind of oil cleanser that leaves you feeling clean, not greasy.

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A Gel Sleeping Mask for Hydrated, Clear Skin

Amazon

This gel sleeping mask refreshes, hydrates, and refines pores while you get your beauty sleep. This is a mask that delivers visible results. One reviewer says, “My skin is glowing and hydrated better than anything else I’ve ever used. The smell is wonderful! Unfortunately, I’ve gotten very skeptical and cynical about products that promise you so many wonderful things but never seem to live up to those promises; however, this product really does do what is advertised, and I’m so happy with the results!”

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This Hair Dryer Is The Talk Of TikTok

Amazon

Skip that appointment at the hair salon and give yourself a blowout with this hair dryer that has a variety of different attachments that make it easier than ever to achieve the look that you love. Whether you want sleek and straight hair or voluminous curls, this attachment is designed to provide the control you need.

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Goodbye Beauty Blender, Hello Foundation Brush

Amazon

This foundation brush is super soft and silky, and it blends foundation like a dream. The densely-packed bristles glide across your skin for non-irritating application, and they create an airbrushed finish with a minimal amount of product.

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This Face Mask Will Steal Your Heart

Amazon

Experience brightening like never before when you invest in this face mask that can provide your skin with incredible results overnight. Packed with yuzu, vitamin C, retinol, and niacinamide, this product works to moisturize and brighten, so you can wake up to smooth, glowing skin.

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Dab on This 2-in-1 Makeup Stick for a Gentle Glow

Amazon

Give yourself a little color with the Julep 2-in-1 Makeup Stick. You don’t even need a brush; you can apply it with your fingertips or using the stick directly. Pick from nine colors to give you a gentle glow.

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This Glow Skin Balm is a 4-in-1 Wonder Cream

Amazon

The Missha Glow skin balm is a four-in-one skincare wonder. It works as a primer, moisturizer, morning mask, and illuminating cream, leaving a dewy, luminous finish that lasts all day.

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This Makeup Palette With All Your Beauty Essentials

Amazon

This Laura Geller New York palette includes a bronzer, two highlighters, blush, and three eyeshadows — all in stunning neutral tones to give you a pretty, glam finish in one compact package.

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Glow in One Swipe With the Multi Glow Balm That Feels Creamy and Looks Radiant

Amazon

The multi glow balm gives cheeks that dewy, lit-from-within glow you wish came naturally. This hydrating, creamy blush blends like a dream and layers beautifully, whether you’re applying it with your fingers or building color with a brush. The rose crystal shade melts into skin for a radiant finish that feels soft, not sticky.

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Prime Those Peachy Pores

Amazon

This pore-blurring compact product was designed to give your skin that blemish-free, pore-free finish you’re looking for. It helps to prep your skin for all your favorite products, blurring out those pores as much as possible to offer you a beautiful, clean slate to work on as you apply your foundation and blushes.

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This Face Cleanser for Daily Use

Amazon

Gain that irresistible glow overnight when you use this face cleanser that includes a ton of nourishing ingredients such as rice powder, rice water, and green tea. This product works to deeply cleanse your pores, leaving your skin softer and radiant than ever before.

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Age Gracefully With a Retinol Eye Stick

Amazon

Erase the signs of aging with this retinol eye stick, a potent solution for targeting dark circles, puffiness, and wrinkles. Its powerful retinol formula rejuvenates the delicate skin around your eyes, reducing the appearance of fine lines and leaving you looking more youthful. The convenient eye brightener stick design makes application a breeze, and it’s perfect for on-the-go use.

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Even Out Tone With This Lightweight, Hydrating True Match Tinted Serum

Amazon

Meet your skin’s new daily drink: this hyaluronic acid serum foundation delivers a sheer, dewy tint with real skincare benefits. It plumps and smooths thanks to 1% hyaluronic acid, while blending into a barely-there finish that feels fresh and light, perfect for warm days or minimal makeup moods.

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These Undereye Patches Treat Dark Circles

Amazon

The concentrated, high-quality hyaluronic acid in these gel under-eye patches smoothes, firms, and hydrates skin to refresh tired eyes from the very first use. The gentle formula won’t irritate the thin, sensitive skin around your eyes, and the cooling gel design feels amazing at the end of a long day.

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Cast a Green Spell in Crème-to-Powder Eyeshadow

Amazon

Use this cream eyeshadow to create velvety and decadent looks that are as mighty as Elphaba herself. The crease-proof, long-lasting formula means this deep forest hue will last through everything, from meeting the Wizard to defying gravity.

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Get Glossy Hair With the COLOR WOW Extra Strength Dream Coat

Amazon

If you want smooth and glossy hair, you’re going to need this dream coat. This serum is truly a miracle worker that delivers long-lasting frizz resistance, anti-humidity, heat protection, anti-porosity, moisturizing, and smoothing results. You will love how this product helps give you the hair of your dreams.

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This Hair Dryer Will “Blow” You Away

Amazon

Move over Dyson, this ionic, compact hair dryer from Aniekin is a fraction of the cost and just as effective. It’s compact and has a unique brushless design that delivers consistent air flow for a faster dry without getting super heated. Best of all, it’s on sale now, making the already reasonable cost even better.

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Floss Smarter With a Cordless Water Flosser That’s Bathroom Goals

Amazon

The Waterpik Cordless Advanced 2.0 water flosser keeps your gums healthy and your dentist happy. With four tips, a travel case, and a waterproof design, it makes flossing feel kind of fun.

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This Dry Shampoo Will Save Your Life on Busy Days

Amazon

This dry shampoo mist from R+Co is essential for busy days when you have no time to wash your hair. It’s an easy and waterless way to give your locks a quick refresh while you’re on the move, no matter where you are. Bonus: it smells amazing.

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Deeply Cleanse Your Pores With This Tool

Amazon

This brilliant tool is an easy way to create a spa-like experience at home. The gadget allows you to get into all of your pores and cleanse them, gently pulling out blackheads and sebum, in seconds.

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These Wrinkles Patches Have Been Described as a Game-Changer

Amazon

Forget pricey Botox or ten-step skincare regimes, these wrinkle patches may be all you need to keep the wrinkles at bay. Place on a dry forehead after cleansing and wait until the patch becomes fully dry. Customers say they’ve seen visible results in just a few treatments.

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A Hand Massager That Helps Soothe Aches And Pains

Amazon

Hands feeling a little tight? Just pop them into this massager — the four kneading heads on the inside will quickly get to work easing away all those aches and pains. And unlike other massagers, this one also features a soothing heat function for days when you’re feeling extra sore.

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