TikTok’s Budget Beauty Baddies Under $30
TikTok has spoken, and the beauty baddies have delivered, all without draining your wallet. These under-$30 finds are the ones creators can’t stop raving about, from skin-perfecting serums and glossy lip oils to drugstore dupes that rival high-end staples. Each product has earned its viral status for a reason: it works, it lasts, and it looks way more expensive than it is. Whether you’re refreshing your routine or testing out the latest trend, these budget-friendly favorites prove that glowing up doesn’t have to cost a fortune.
Tighten and Tone With a Firming Body Cream
A firming body cream nourishes and smooths skin with guaraná extract and cupuaçu butter for a hydrated, radiant finish. Its warm pistachio-caramel scent adds a touch of luxury, while the formula visibly tightens and tones. Silky and indulgent, it leaves your skin soft and glowing.
Unclog and Refine With This Pore Mask
A pore mask purifies and refines skin in just one use, clearing out impurities for a smoother, refreshed complexion. Used weekly, it minimizes the look of pores and leaves a luminous, glass-skin finish. Gentle yet powerful, it’s the reset your skincare routine needs.
Get Glassy, Radiant Skin With This Skin Essence
The skin essence delivers an instant surge of hydration for a glowing, dewy complexion. Lightweight and fast-absorbing, it enhances moisture retention and preps skin for the rest of your routine. Ideal for achieving that glass-skin effect, it leaves you radiant and refreshed.
Exfoliate and Refine With Medicube Zero Pore Pads 2.0
Exfoliating pore pads refine texture and remove excess oil to help unclog pores and smooth skin. Designed to target blackheads, whiteheads, and shine, they leave your complexion balanced and clean. Gentle enough for regular use, they’re a must for clear, refined skin.
Smell Like Summer With Sol de Janeiro Cheirosa ’62 Mist
A body mist blends pistachio, vanilla, and salted caramel for a warm, tropical fragrance inspired by sunny Brazilian beaches. Refreshing yet indulgent, it lingers beautifully on the skin. One spritz instantly transports you to vacation mode.
Join Millions Who Swear by This Body Fragrance
The fragrance mist adds a touch of luxury to your routine with its light, irresistible scent. Perfect for day or evening, it enhances your natural allure without overpowering. Elegant and uplifting, it’s the finishing touch that leaves a lasting impression.
Dry and Style Fast With This Hair Dryer
A hair dryer combines power and precision for salon-quality results at home. With attachments like a diffuser and styling brush, it reduces frizz, boosts volume, and speeds up drying time. Ideal for thick or textured hair, it makes every blowout effortless.
Wake Up Glowing With This Collagen Mask
The collagen mask replenishes and hydrates skin overnight for a plumper, smoother complexion by morning. Its formula helps tighten pores and enhance elasticity while you sleep. Wake up to refreshed, glowing skin that feels as good as it looks.
Get Kissable Lips With Maybelline Super Stay Vinyl Lipcolor
A longwear liquid lipstick delivers rich color with a glossy, high-impact finish that lasts all day. The lightweight, no-budge formula resists fading while keeping lips comfortable. Whether it’s a bold night out or an everyday statement, it gives you lasting, kissable confidence.
Touch Up Anywhere With a Foldable Travel Mirror
The foldable travel mirror keeps your makeup routine flawless no matter where you go. Featuring 72 LED lights and three color settings, it provides perfect lighting for any environment. Slim and portable, it fits easily into your bag for touch-ups on the go.
Give Tired Eyes a Lift With This Eye Balm
An eye balm refreshes tired eyes by targeting puffiness, dark circles, and fine lines. Lightweight and soothing, it instantly brightens the under-eye area and can even double as a subtle highlighter. Hydrating and versatile, it’s a must for busy mornings.
Brighten and Rejuvenate Your Undereyes With This Eye Serum
The eye serum combines retinal and niacinamide to smooth fine lines and reduce puffiness. Fast-absorbing and gentle, it visibly brightens the under-eye area for a more youthful look. Consistent use helps refresh tired eyes and restore radiance.
Firm and Smooth Your Neckline With This Chest Cream
A chest cream firms and smooths delicate skin with a blend of collagen, hyaluronic acid, and niacinamide. Designed to lift and restore elasticity, it targets wrinkles and sagging for a more toned appearance. Rich yet lightweight, it rejuvenates the neck and décolletage.
Transform Your Pout With a Peel & Reveal Lip Stain
A long-lasting lip color adds fun and flair with a formula that transforms from indigo to a custom shade. Smudge-proof and comfortable, it stays vibrant throughout the day. Perfect for anyone who loves unique, playful makeup moments.
Treat Dark Circles Fast With These Undereye Patches
These gel under-eye patches hydrate, smooth, and firm with high-quality hyaluronic acid. The cooling gel texture soothes tired eyes while delivering visible plumping and brightening results. Gentle and refreshing, they’re ideal for a quick self-care reset.
Hydrate Lips Deeply With the Laneige Lip Balm
The tinted lip balm delivers lasting hydration and a hint of color in six flattering shades. Enriched with nourishing butters, it keeps lips soft and smooth while adding a natural shine. Lightweight and glossy, it’s a beauty essential for every season.
Dazzle Everyone With This Irresistible Perfume
A luxury perfume elevates your everyday confidence with its rich, long-lasting scent. Balanced with notes inspired by fine Dubai fragrances, it feels both sophisticated and sensual. Perfect for special occasions or daily wear, it leaves an unforgettable impression.
Set Makeup Flawlessly With an Award-Winning Finishing Powder
The powder foundation provides smooth, even coverage with a soft matte finish that adapts to your skin tone. Lightweight and breathable, it blends seamlessly without creasing or caking. Buildable and natural-looking, it delivers a flawless finish for every complexion.
Hydrate and Glow With After Sun Body Butter
The coconut body butter nourishes sun-kissed skin with its rich, velvety texture and tropical scent. Infused with coconut oil, it locks in moisture while enhancing your glow after a day outdoors. Luxurious and hydrating, it keeps skin soft, radiant, and refreshed.
Find Every Shade You Need in This Lip Set
The lip set delivers a hydrating, luminous finish in six dewy shades. Each tint leaves a lasting wash of color, with options ranging from shimmer to velvet matte. Lightweight yet long-wearing, it gives lips a polished glow that feels as good as it looks.
Shield Your Strands With the Kenra Platinum Blow-Dry Spray
A blow-dry spray shields hair from heat damage while smoothing strands for a sleek, frizz-free finish. It enhances shine, softness, and manageability without weighing hair down. Perfect for styling with dryers, straighteners, or curling irons, it keeps your locks healthy and glossy.
Get Glossy, Frizz-Free Hair With the Color Wow Dream Coat
The dream coat serum transforms dull, frizzy hair into smooth, mirror-like perfection. With anti-humidity, heat-protectant, and moisturizing properties, it delivers long-lasting sleekness and shine. Lightweight and powerful, it’s the secret to soft, silky strands that last for days.
Smell Unforgettable With This Obsession-Worthy Perfume
A musky perfume wraps you in a warm, sensual scent that evolves uniquely with your skin’s chemistry. Subtle yet unforgettable, it balances depth and sweetness for an alluring signature fragrance. Sophisticated and captivating, it’s a scent that turns heads wherever you go.
Smooth Wrinkles With the P-Tiox Anti-Wrinkle Serum
The anti-wrinkle serum uses a blend of double peptides, niacinamide, and polyhydroxy acid to refine and rejuvenate skin. It boosts cell turnover to smooth fine lines and restore radiance. Lightweight and effective, it leaves skin visibly firmer and more luminous.
Get an Airbrushed Finish With the MagicMinerals AirBrush Foundation
An airbrush foundation delivers flawless, full-coverage results with a weightless, silky texture. The buildable formula smooths imperfections and enhances skin tone for a soft-focus glow. Complete with a kabuki brush, it makes achieving photo-ready makeup effortless.
Glow and Hydrate With the 4-in-1 Glow Skin Balm
The glow skin balm acts as a primer, moisturizer, morning mask, and illuminator all in one. It melts into the skin, leaving a dewy, radiant finish that lasts throughout the day. Perfect for natural or makeup looks, it creates a hydrated, luminous base.
Zap Breakouts Overnight With Pimple Patches
Pimple patches discreetly heal blemishes while shielding them from bacteria and irritation. Designed to blend seamlessly under makeup, they absorb impurities and promote faster recovery. Simple yet effective, they make spot treatment convenient and confidence-boosting.
Personalize Your Glow With This Serum Kit
The serum kit includes multiple botanical formulas to target different skin concerns, from brightening to calming redness and irritation. Gentle and effective, each serum nourishes and rebalances the skin barrier. Versatile and soothing, it’s a skincare essential for K-beauty enthusiasts.
Protect and Perfect With This Face Blur Cream
A face blur cream smooths and primes skin while protecting it with SPF coverage. Lightweight and radiant, it minimizes the look of pores and imperfections for a soft-focus finish. Ideal for sunny days, it enhances both the health and appearance of your skin.
Melt Away Makeup and Blackheads With the Heartleaf Cleansing Oil
The pore control cleansing oil dissolves makeup and impurities without stripping your skin’s natural moisture. Formulated with calming heartleaf extract, it helps unclog pores and balance oil levels for a clear, soothed complexion. Lightweight and refreshing, it leaves skin clean, not greasy.
Shrink Pores Fast With a Niacinamide Serum
A niacinamide serum refines skin by minimizing the appearance of pores and reducing redness or discoloration. Gentle enough for daily use, it supports a healthy skin barrier while evening tone and texture. Lightweight and non-irritating, it’s a must for smooth, confident skin.
Protect Your Hair Overnight With a Heatless Curl Set
The heatless curl set makes effortless waves possible while you sleep—no heat required. Designed to protect hair from damage, it delivers soft, voluminous curls overnight. Comfortable and easy to use, it saves time in your morning routine while keeping hair healthy and styled.
Dissolve Makeup Easily With a Cleansing Balm
A cleansing balm melts away makeup, dirt, and sunscreen with ease, leaving skin soft and clean. Its gentle formula removes even stubborn waterproof products without irritation. Perfect for double-cleansing, it transforms washing your face into a soothing ritual.
Wake Up Your Eyes With the Mario Badescu Eye Cream
The caffeine eye cream revives tired eyes by reducing puffiness, brightening dark circles, and smoothing fine lines. Formulated with caffeine and hydrating ingredients, it refreshes and rejuvenates delicate skin. Lightweight and quick-absorbing, it delivers an instantly awake look.
Deep Clean Pores Instantly With This Extraction Tool
A pore-cleansing gadget deep-cleans with precision, gently extracting blackheads and sebum for visibly smoother skin. Designed to mimic professional treatments, it leaves pores clear in seconds. Easy to use at home, it elevates your skincare routine to spa-level results.
Get That Glass-Skin Glow With the TIRTIR Cushion Foundation
The cushion foundation combines high coverage with a featherlight feel for a natural satin glow. Buildable and breathable, it conceals blemishes and uneven tone without heaviness. The result is an airbrushed finish that looks radiant and real.
Reveal Fresh Skin With These Resurfacing Pads
Resurfacing pads gently exfoliate to refine texture, fade fine lines, and even out tone. Each swipe leaves skin smoother, softer, and more radiant. Convenient and effective, they bring professional results to your daily routine.
Clear Skin Gently With a BHA Exfoliant
A BHA exfoliant clears congested pores with a 2% salicylic acid formula that smooths texture and minimizes breakouts. It helps reduce roughness and unevenness, leaving skin balanced and glowing. Gentle yet powerful, it’s a cult favorite for visibly clearer skin.
Hydrate and Repair With a Snail Mucin Serum
The snail mucin serum deeply hydrates and restores skin with 96% snail filtrate for a radiant, dewy glow. Lightweight and soothing, it calms redness while repairing the skin barrier. Loved by skincare fans worldwide, it’s a staple for achieving smooth, luminous results.
Target Breakouts Using a Salicylic Acid Cleanser
The salicylic acid cleanser gently exfoliates to clear breakouts and smooth skin without stripping moisture. Enriched with ceramides and niacinamide, it balances and calms while washing away oil and impurities. A dermatologist favorite, it keeps skin clean, clear, and healthy.
Soothe Dry Skin With Petroleum Jelly
Petroleum jelly locks in hydration to keep skin soft, supple, and protected. Used as a final skincare step, it seals in moisture overnight for a healthy, dewy glow. Pure, hypoallergenic, and multi-purpose, it’s a timeless beauty staple that never goes out of style.
Tint and Nourish Lips With a Tinted Lip Balm
A tinted lip balm enhances your natural color with a sheer, berry-toned finish that flatters every complexion. Hydrating and buildable, it adds just the right touch of shine while keeping lips smooth and soft. Perfect for daily wear, it’s a universally loved lip essential.
Cover and Brighten With a Concealer
The brightening concealer instantly refreshes the under-eye area with radiant, crease-resistant coverage. Its sponge-tip applicator makes it easy to blend for a smooth, natural finish. Lightweight yet effective, it’s the secret to looking rested and luminous in seconds.
Get a Lit-From-Within Glow With a Complexion Booster
The complexion booster delivers a soft, radiant glow that can be worn alone or under foundation. Its hydrating formula smooths skin and blurs imperfections for a naturally dewy, illuminated look. Lightweight and luminous, it gives your complexion that lit-from-within finish.
Add Color With a Liquid Blush
A liquid blush provides a vibrant flush of color with a featherlight, blendable texture. Highly pigmented yet easy to control, it melts seamlessly into skin for a natural, radiant glow. Long-lasting and versatile, it’s the go-to for that fresh, lifted look.
Tame Brows With a Brow Styling Wax
The brow styling wax creates fluffy, feathered arches with a clear, firm-hold formula. It lifts and sets brows in place for all-day wear, giving a laminated look without salon visits. Effortless and precise, it’s a staple for polished, defined brows.
Get Bold Lashes With False Lash Effect Mascara
A false lash effect mascara lengthens and volumizes with a conical brush that coats every lash. The buildable formula adds dramatic lift and intensity without clumping. Smooth, lightweight, and long-wearing, it creates a striking lash look with ease.
Lift and Volumize With a Volumizing Mascara
The volumizing mascara features a unique bubble-shaped brush that amplifies each lash from root to tip. With rich black pigment and a flexible formula, it delivers full, lifted volume that lasts all day. Bold yet comfortable, it’s the ultimate everyday statement mascara.
Sculpt and Soothe With a Jade Roller and Gua Sha
The jade roller and gua sha set enhances your skincare routine with cooling and sculpting benefits. Use the roller straight from the freezer to de-puff and refresh skin, then glide the gua sha to lift and contour your features. Elegant and effective, this duo promotes circulation, glow, and a relaxing self-care ritual.
Buff Away Dryness With an Exfoliating Mitt
An exfoliating mitt reveals smooth, radiant skin by gently buffing away dullness and buildup. Inspired by Korean spa treatments, its textured design deeply exfoliates without irritation. Easy to use and transformative, it leaves skin baby-soft and glowing after every shower.
Press On Perfection With a Nail Kit
The press-on nail kit gives you salon-quality nude nails in minutes. Featuring natural-looking neutral tips and long-lasting adhesive, the set creates a flawless mani that stays chip-free for up to two weeks. Sleek, shiny, and effortless, it’s your shortcut to perfect at-home nails.
Apply Makeup Seamlessly With Powder Puffs
Makeup powder puffs deliver a seamless, airbrushed finish with their soft velour texture. Shaped to reach every contour, they blend and set powder flawlessly for a smooth, poreless look. Lightweight and reusable, they ensure a long-lasting, filter-free finish every time.
Strengthen and Restore Skin With a Barrier Repair Moisturizer
A barrier repair moisturizer restores balance and hydration to sensitive or irritated skin. Formulated with panthenol and madecassoside, it calms redness and strengthens the skin barrier without feeling heavy. Gentle yet effective, it leaves your complexion soft, soothed, and deeply nourished.