{"id":22587,"date":"2026-06-18T21:10:44","date_gmt":"2026-06-18T21:10:44","guid":{"rendered":"https:\/\/www.brit.co\/britpicks\/?p=22587"},"modified":"2026-06-18T21:29:20","modified_gmt":"2026-06-18T21:29:20","slug":"prime-day-deal-lumineux-s-fluoride-free-whitening-toothpaste-2-pack-is-15-off","status":"publish","type":"post","link":"https:\/\/www.brit.co\/britpicks\/prime-day-deal-lumineux-s-fluoride-free-whitening-toothpaste-2-pack-is-15-off\/","title":{"rendered":"Prime Day Deal: Lumineux&#8217;s Fluoride-Free Whitening Toothpaste 2-Pack Is 15% Off"},"content":{"rendered":"<div class=\"ww-advertorial\" data-theme=\"britco-style\">\n<link href=\"https:\/\/fonts.googleapis.com\/css2?family=Inter:wght@400;500;600;700;800&amp;display=swap\" rel=\"stylesheet\"><style>\n.ww-advertorial { font-family: \"Inter\", \"Helvetica Neue\", Helvetica, Arial, sans-serif; color: #222222; line-height: 1.6; font-size: 18px; }\n.ww-advertorial *, .ww-advertorial *::before, .ww-advertorial *::after { box-sizing: border-box; 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}\n.ww-advertorial__heading a { color: inherit; text-decoration: none; }\n.ww-advertorial__heading a:hover { color: #e04f84; }\n.ww-advertorial__byline { color: #555; font-size: 14px; }\n.ww-advertorial__author-name { font-weight: 600; color: #222; }\n.ww-advertorial__author-thumb { width: 28px; height: 28px; }\n.ww-advertorial__disclosure { background: #fafafa; border-left-color: #e04f84; border-radius: 0; color: #444; font-style: normal; font-size: 12px; padding: 10px 14px; }\n.ww-advertorial__product { display: grid; grid-template-columns: 1fr; gap: 16px; border: 1px solid #ececec; border-radius: 8px; padding: 0; overflow: hidden; box-shadow: none; }\n.ww-advertorial__product-image { width: 100%; height: auto; border-radius: 0; }\n.ww-advertorial__product-body { padding: 20px 24px 24px; }\n.ww-advertorial__product-name { font-family: \"Inter\", \"Helvetica Neue\", sans-serif; font-size: 22px; font-weight: 700; letter-spacing: -0.015em; margin-bottom: 12px; }\n.ww-advertorial__product-name a { color: inherit; text-decoration: none; }\n.ww-advertorial__product-name a:hover { color: #e04f84; }\n.ww-advertorial__product-current-price { color: #222; font-weight: 700; font-size: 20px; }\n.ww-advertorial__product-cta { background: #222; color: #fff; border-radius: 4px; text-transform: none; font-weight: 600; letter-spacing: -0.005em; padding: 12px 24px; font-size: 15px; }\n.ww-advertorial__product-cta:hover { background: #e04f84; }\n.ww-advertorial__quote { color: #222; border-left-color: #e04f84; font-style: normal; font-weight: 500; font-size: 22px; line-height: 1.4; }\n.ww-advertorial__methodology { background: #fafafa; padding: 24px; border-radius: 8px; border-top: none; margin-top: 40px; border: 1px solid #ececec; }\n.ww-advertorial__methodology-title { font-family: \"Inter\", \"Helvetica Neue\", sans-serif; font-size: 18px; color: #222; font-weight: 700; }\n.ww-advertorial__methodology p { color: #444; font-size: 14px; }\n<\/style>\n<div class=\"ww-advertorial__body\">\n<p class=\"ww-advertorial__para\">If you&#8217;ve been curious about the fluoride-free, hydroxyapatite toothpastes all over your feed but didn&#8217;t want to pay full price to try one, Prime Day is the moment. Lumineux&#8217;s Performance Whitening Toothpaste is built around a 10% concentration of nano-hydroxyapatite \u2014 a mineral that&#8217;s naturally part of tooth enamel \u2014 and pitched as a gentler route to a brighter smile. For Prime Day, the 2-pack is 15% off \u2014 down to $8.49.<\/p>\n\n<h2 class=\"wp-block-heading ww-advertorial__heading\"><a href=\"https:\/\/www.amazon.com\/dp\/B0GMKCF9H2?tag=hyphen-brit-base-20\" rel=\"sponsored nofollow noopener\" target=\"_blank\">The deal<\/a><\/h2>\n\n<p class=\"ww-advertorial__para\">For <strong>Prime Day \u2014 June 23\u201326, 2026<\/strong> \u2014 Lumineux&#8217;s 10% Nano-Hydroxyapatite Performance Whitening Toothpaste 2-pack is <strong>15% off<\/strong>, down to <strong>$8.49<\/strong> (from $9.99). It&#8217;s a Prime Day deal, so a Prime membership is required, and the price ends when the event closes on June 26 (or earlier if it sells out). At $8.49 for two tubes, it&#8217;s a low-cost way to try the hydroxyapatite formula.<\/p>\n\n<h2 class=\"wp-block-heading ww-advertorial__heading\"><a href=\"https:\/\/www.amazon.com\/dp\/B0GMKCF9H2?tag=hyphen-brit-base-20\" rel=\"sponsored nofollow noopener\" target=\"_blank\">What it is<\/a><\/h2>\n\n<p class=\"ww-advertorial__para\">It&#8217;s a <strong>fluoride-free, dentist-formulated<\/strong> whitening toothpaste in Radiant Mint, and the headline ingredient is <strong>10% nano-hydroxyapatite (nHA)<\/strong> \u2014 a form of the same mineral that makes up tooth enamel, used in this category as a peroxide-free approach to whitening and enamel support. Per Lumineux, it&#8217;s clinically proven to whiten, anti-plaque and anti-tartar, and made for strong, healthy teeth. Each tube is 3.75 fl oz (106.3 g), and this deal is for two.<\/p>\n<aside class=\"ww-advertorial__product ww-advertorial__product--single_hero\"><img decoding=\"async\" class=\"ww-advertorial__product-image\" src=\"https:\/\/www.brit.co\/britpicks\/wp-content\/uploads\/2026\/06\/814Ku5okPFL._AC_SL1500___1_.jpg\" alt=\"Lumineux 10% Nano-Hydroxyapatite Performance Whitening Toothpaste (2-Pack, Radiant Mint) \u2014 15% Off for Prime Day\"><div class=\"ww-advertorial__product-body\"><h3 class=\"ww-advertorial__product-name\"><a href=\"https:\/\/www.amazon.com\/dp\/B0GMKCF9H2?tag=hyphen-brit-base-20\" data-merchant=\"Amazon\" rel=\"sponsored nofollow noopener\" target=\"_blank\">Lumineux 10% Nano-Hydroxyapatite Performance Whitening Toothpaste (2-Pack, Radiant Mint) \u2014 15% Off for Prime Day<\/a><\/h3><div class=\"ww-advertorial__product-price\"><span class=\"ww-advertorial__product-original-price\">$9.99<\/span><span class=\"ww-advertorial__product-current-price\">$8.49<\/span><\/div><p class=\"ww-advertorial__product-description\">A fluoride-free, dentist-formulated whitening toothpaste with 10% nano-hydroxyapatite, in Radiant Mint. Clinically proven to whiten (per Lumineux), anti-plaque and anti-tartar. Two 3.75 fl oz tubes. Prime Day: 15% off ($9.99 \u2192 $8.49), June 23\u201326.<\/p><p class=\"ww-advertorial__disclosure\">When you click on or buy through our links, we earn a commission. Brit+Co independently determines what we cover and recommend.<\/p><div class=\"ww-advertorial__product-offers\"><a class=\"ww-advertorial__product-cta\" href=\"https:\/\/www.amazon.com\/dp\/B0GMKCF9H2?tag=hyphen-brit-base-20\" data-merchant=\"Amazon\" rel=\"sponsored nofollow noopener\" target=\"_blank\">Shop at Amazon<\/a><\/div><\/div><\/aside>\n\n<h2 class=\"wp-block-heading ww-advertorial__heading\"><a href=\"https:\/\/www.amazon.com\/dp\/B0GMKCF9H2?tag=hyphen-brit-base-20\" rel=\"sponsored nofollow noopener\" target=\"_blank\">How to use it<\/a><\/h2>\n\n<p class=\"ww-advertorial__para\">Use it like any toothpaste \u2014 a pea-size amount, twice a day. Because it&#8217;s fluoride-free and peroxide-free, it&#8217;s an easy everyday swap rather than a harsh, occasional whitening treatment, and the Radiant Mint flavor keeps it simple. As with any whitening routine, consistency matters more than intensity; give it a few weeks of regular use, and check with your dentist if you have specific concerns about going fluoride-free.<\/p>\n\n<h2 class=\"wp-block-heading ww-advertorial__heading\"><a href=\"https:\/\/www.amazon.com\/dp\/B0GMKCF9H2?tag=hyphen-brit-base-20\" rel=\"sponsored nofollow noopener\" target=\"_blank\">Who it&#8217;s for<\/a><\/h2>\n\n<p class=\"ww-advertorial__para\">It&#8217;s for anyone who wants a gentler, peroxide-free way to brighten their smile, or who&#8217;s specifically looking to go fluoride-free with a hydroxyapatite formula. The 2-pack and the Prime Day price make it a low-commitment way to test the hype \u2014 and a reason to stock up if you&#8217;re already a fan. If you specifically want a fluoride toothpaste, this isn&#8217;t that; it&#8217;s a fluoride-free, nHA-based formula.<\/p>\n<section class=\"ww-advertorial__faq\"><h2 class=\"ww-advertorial__heading\">Frequently asked questions<\/h2><details class=\"ww-advertorial__faq-item\"><summary>When is the Prime Day deal?<\/summary><div>The 15% discount \u2014 down to $8.49 \u2014 runs during Amazon Prime Day, June 23\u201326, 2026. A Prime membership is required, and the price ends when the event closes (or earlier if it sells out).<\/div><\/details><details class=\"ww-advertorial__faq-item\"><summary>What is nano-hydroxyapatite?<\/summary><div>Nano-hydroxyapatite (nHA) is a fine form of hydroxyapatite, the mineral that naturally makes up tooth enamel. In toothpaste it&#8217;s used as a fluoride-free, peroxide-free approach to whitening and enamel support. This formula contains 10%.<\/div><\/details><details class=\"ww-advertorial__faq-item\"><summary>Is it fluoride-free?<\/summary><div>Yes \u2014 it&#8217;s a fluoride-free, dentist-formulated formula in Radiant Mint. If you prefer a fluoride toothpaste, this isn&#8217;t the right pick.<\/div><\/details><details class=\"ww-advertorial__faq-item\"><summary>Where can I buy it?<\/summary><div>It&#8217;s available at Amazon \u2014 use the button above for the current 2-pack listing and price.<\/div><\/details><\/section>\n<aside class=\"ww-advertorial__methodology\">\n<h2 class=\"ww-advertorial__methodology-title\">Why trust Brit+Co<\/h2>\n<p>The Brit+Co editorial team curates each pick based on hands-on testing, expert input, and reader feedback. Brands don&#8217;t influence what we cover \u2014 our editors choose products independently and only recommend ones we&#8217;d buy ourselves.<\/p>\n<\/aside><\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>The dentist-formulated, fluoride-free toothpaste built on 10% nano-hydroxyapatite \u2014 pitched as a gentler way to whiten \u2014 is 15% off for Prime Day, down to $8.49.<\/p>\n","protected":false},"author":9,"featured_media":22588,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_block_theme_hide_title":false,"footnotes":""},"categories":[15],"tags":[],"class_list":{"0":"post-22587","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","6":"hentry","7":"category-sponsored","9":"with-featured-image"},"featured_image_src":"https:\/\/www.brit.co\/britpicks\/wp-content\/uploads\/2026\/06\/hi_res-14-Lumineux_r4_IMG_9578-600x400.jpg","featured_image_src_square":"https:\/\/www.brit.co\/britpicks\/wp-content\/uploads\/2026\/06\/hi_res-14-Lumineux_r4_IMG_9578-600x600.jpg","author_info":{"display_name":"Brit+Co Staff","author_link":"https:\/\/www.brit.co\/britpicks\/author\/chase\/"},"_links":{"self":[{"href":"https:\/\/www.brit.co\/britpicks\/wp-json\/wp\/v2\/posts\/22587","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.brit.co\/britpicks\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.brit.co\/britpicks\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.brit.co\/britpicks\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/www.brit.co\/britpicks\/wp-json\/wp\/v2\/comments?post=22587"}],"version-history":[{"count":0,"href":"https:\/\/www.brit.co\/britpicks\/wp-json\/wp\/v2\/posts\/22587\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.brit.co\/britpicks\/wp-json\/wp\/v2\/media\/22588"}],"wp:attachment":[{"href":"https:\/\/www.brit.co\/britpicks\/wp-json\/wp\/v2\/media?parent=22587"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.brit.co\/britpicks\/wp-json\/wp\/v2\/categories?post=22587"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.brit.co\/britpicks\/wp-json\/wp\/v2\/tags?post=22587"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}