
After a long day, few things are as satisfying as slathering skin in soothing, results-driven, serum-soaked masks. While traditional sheet masks have been a major staple in everyday and self-care Sunday routines, nowadays things are starting to get a whole lot more advanced. Within the past few months, the beauty world has seen the introduction of smart masks. Designed to create an elevated experience (through infrared light, advanced self-timer formulas, and galvanic current), these at-home treatments promote better penetration, longer-lasting results, and an all-around tech- savvy approach to caring for your complexion. Ahead, we introduce you to the four masking products changing the way we pamper our skin.
FOREO UFO
Dr. Dennis Gross Spectralite Faceware Pro
To achieve the best possible results, try exfoliating before using the mask so that the lights have less buildup to bust through, and then wait to moisturize until after use. When used daily for the recommended three-minute treatment time, you can expect to see results in as little as two weeks, with optimal complexion changes appearing at the 10-week mark.
3. Karuna Revivify+ Sheer Collection ($12 for a single mask or $44 for a set of four): Smart masks aren’t reserved only for high-tech skincare tools. Case in point: This complexion-clinging sheet mask collection. Made with Japanese sheer cotton, these delicate masks (available in both face and eye versions) lock onto skin and look almost transparent. As the coconut water hydrating masks infuse skin with moisture to plump fine lines and wrinkles and create an all-over dewy glow, the see-through fibers begin to change color, turning white once the masking moment is complete. A self-timer that takes the guesswork out of when to remove a mask? Yes, please.
Georgia Louise: GloPulse
Georgia Louise GloPulse
Getting the word out about your brand takes time, drive, and ingenuity. And it doesn't come easy for many entrepreneurs. As part of our collaboration with Office Depot, we're chatting with Selfmade alum Taylor Morgan McPherson, founder of Sustainable Sparkle Bar, about ways in which she scored press as a solo startup brand and what she learned from Selfmade to take her brand marketing up a notch.
B + C: How did you know Sustainable Sparkle Bar was your business to start?
Glitter has always been my thing, so when I started my event company I decided to make it my niche. I started telling people I threw glitter-themed parties where people would get sparkled with glitter body art and makeup. Six months after that I applied to my first festival and to work with SUR restaurant in West Hollywood.
B + C: What's one strategy that's helped you start your business?
I honestly can't say that I've had a specific strategy that I've followed when it comes to getting my business off the ground. I have a PR background so I was just constantly pitching new business and posting on social media.
B + C: What's the biggest challenge you face as a small business owner?
I would say creating a stable income and revenue stream. With a seasonal, event-based business it can be very up and down.
B + C: What was your most valuable takeaway from Selfmade?
The relationships I made and the push to start an email database.
B + C: How do you stay motivated?
I love what I do and I believe in myself 100%. Staying motivated isn't the hard part. Pushing myself to do the work and staying accountable is the hard part.
B + C: What's your best organizational tip? Do you use any apps that help you manage your business?
I keep multiple to-do lists, hand-written and digital. I also tell clients and partners that I will have something to them by a certain time or day so I have to stick to it.
B + C: What's one piece of advice you would give to female entrepreneurs on the brink of starting?
Just do it, take the leap. And don't worry about what anyone else says to thinks.
B + C: Who inspires you in the entrepreneurial space?
Issa Rae, I'm so inspired by everything that she's created being a creative and a black woman. It's my dream to have my own show one day based on my life and where I give advice and talk about the world. She's doing it and making people laugh and giving people joy. And it's based in LA. Watching Insecure only further cemented my dreams of wanting to live in LA.
B + C: How did you hear about the Office Depot scholarship?
One of my friends that I met through Camp No Counselors saw an IG ad for it and nominated me.
B + C: What has receiving the scholarship to Selfmade done to help you start/grow your business?
It's completely helped me level up and take my business to another level. Selfmade helped me host my first virtual event and taught me how to set up my website to sell tickets to events and get RSVPs.
B + C: How have Office Depot services or products helped you accomplish more in your business?
I got new cards to send in all of my orders with my discount code on them. I also bought a really cool 4K camera that I now use for my social media.
Thanks Taylor! You really know how to sparkle. We love her colorful, creative vibe. You can follow Sustainable Sparkle Bar on Instagram @sustainablesparklebar.
Let Office Depot OfficeMax help you stand out in the crowd. From signs, posters & banners to promote your business, to marketing materials to keep your customers informed, Office Depot OfficeMax offers a full suite of business services & solutions to help you & your business get noticed.
Head to Office Depot's Selfmade page to check out even more amazing business resources (and discounts!) to help you accomplish more on your entrepreneurial journey. These offers are available for a limited time only, so be sure to take advantage of all this goodness while supplies last. Want to join the next Selfmade cohort this summer? Check out all of the scholarship details right here.