Tarte Cosmetics and Ulta Want YOU to Help Name Their Newest Palette Collab
We don’t know about you, but we’ve always been jealous of the person whose job it is to name beauty products: Dreaming up covetable names such as “Lolita” (Kat Von D’s new long-lasting lip liner) or “Topless & Barefoot” (AKA the most-pinned nail polish on Pinterest) all day long pretty much sounds like a dream. Apparently, now’s our chance (and yours too!) to get those creative juices flowing, ’cause Tarte Cosmetics and Ulta have teamed up to bring us a brand new product, and they’re asking fans to dream up the name.
The two brands are joining forces to “design a new palette for double duty beauty!” Although they have yet to tease what it is the palette will actually include, Tarte has announced on Instagram that the upcoming collab will be “all about fun, multi-tasking, time-saving products created for you.”
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Help @tartecosmetics and @UltaBeauty design a new palette for double duty beauty! This collection is all about fun, multi-tasking, time-saving products created for you, and now BY YOU! Share an inspirational quote or message in the comments, and it could appear on an upcoming palette! We’ll post the finalists for your votes in a few weeks. Ready, set, WRITE! #doubledutybeauty #rethinknatural #naturalartistry
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What’s more, not only is the palette being dreamt up with loyal customers in mind, but the retailers are also encouraging customers to get in on the naming game by “[sharing] an inspirational quote or message in the comments” to potentially appear on the packaging.
Needless to say, suggestions are already flooding in, and yes, they’re super cute: We’ve got some stiff competition on our hands!
— Jocelyne 🌻 (@jjocelynexo) April 7, 2017
— Paris Lopez (@Paris_lopez6) April 6, 2017
— 🌟 litbynight 🌜 (@litbynight) April 6, 2017
Luckily, Tarte will be letting the entries pour in for the next few weeks before sharing the favorite finalists on social media, so you’ve got plenty of time to think of a winner. Now, excuse us while we run off to brainstorm!
We want to see your best name suggestions! Tweet us @BritandCo.