How to Try the Latest Beauty Trends Without Using Any Makeup
Trying out new makeup looks is a daunting task. It can come with a hefty price tag and hours spent in front of a mirror. Sure, you can watch a slew of YouTube tutorials, follow Insta-famous makeup artists, or visit your local department store makeup counter, but we simply don’t have time for that. Enter the YouCam Makeup App, the new, first-ever augmented reality beauty network that makes everything from a red carpet-inspired smokey eye to festival-ready lip art just one click away.
Brit + Co traveled to SXSW and got the inside scoop on how the app works and its new partnership with your favorite affordable makeup line, e.l.f cosmetics. Scroll down, and watch the video below.
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(Feature photo via Getty)