H&M’s Next Designer Collab Is a Kate Middleton Favorite
If you’ve ever wanted to channel a little Kate Middleton in your life (and let’s be real, don’t we all?) but aren’t exactly on a royal budget, we have the best news ever for your closet. The Duchess of Cambridge’s go-to brand for all her gorgeous floral frocks is H&M’s next major collaborator.
Though Erdem x H&M isn’t slated to hit stores until November, the fast-fashion brand has already teased the collab on Instagram. From the Baz Luhrmann-directed ad, we can deduce a few things. First, that there will be both a women’s and men’s collection. And second, the release will definitely feature a number of floral gowns that the label is famous for — including one bejeweled, black number with a lush petal print and classic feminine touches.
Middleton has been a major supporter of the London-based label for public appearances, and it makes perfect sense why. Their aesthetic, also adored by Cate Blanchett, Emma Watson, and Nicole Kidman, is regal yet modern, elegant but young.
For now, mark your calendars: Erdem x H&M officially drops online and in select H&M stores on November 2, and we predict it’ll sell out quick!
Are you excited to check out Erdem x H&M? Let us know @BritandCo!
(Photos via Bruce Adams-Pool/Getty)
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