If you鈥檝e ever stepped foot in a Sephora or a drugstore beauty aisle, you鈥檇 know there are innumerable options when it comes to mascara. How do you choose just one? Thankfully, we have Pinterest to tell us which product beauty lovers are most, ahem,聽Pinterested in.

The pinning community鈥檚聽top trending mascara is none other than the聽Stay Perfect Mascara ($10) from No7. The popularity may have to do with the tubular technology, in which each lash is coated in the mascara for a boost in volume and length. According to the brand鈥檚 own description, it delivers聽鈥渓ong-lasting, life-proof lash perfection up to 24 hours.鈥 Plus it鈥檚 hypoallergenic, smudge proof, flake proof, humidity proof, tear proof, and sweat proof. Sounds like a winner to us!

What are you waiting for? Pinterest has spoken.

What鈥檚 your favorite mascara? Will you be trying out Pinterest鈥檚 favorite? Tell us @BritandCo.

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(Photos via Ulta)