Discovering the perfect foundation formula shouldn’t be like finding a needle in a haystack. That’s why we’re teaming up with Ulta Beauty to introduce Foundation Station: part quiz, part buying guide to help you discover the ideal foundation for your unique skin. Simply take the quiz, then navigate the results page by finish and coverage preferences. Let’s get to it!


Ulta Beauty boasts an impressive collection of foundation brands, shades, and formulas — and we’re here to help you navigate that collection. By leveraging Ulta Beauty user ratings and reviews, we’ve corralled the most popular, user-approved foundations — the cream of the crop — into one place. From freckle-friendly to light and dewy to full coverage and natural finish, we’ve got you covered!

Author: Madeline Bachelder

Design: Yising Chou + Marisa Kumtong