Target Is Launching Same-Day Delivery, Proving Dreams DO Come True
If you’re anything like us, your Target run can quickly turn from a jaunt to the store to “pick up some paper towels” to an hours-long excursion as you browse the store’s aisles for fab fashion finds and stock up on goodies from the new bed and bath collections. The retail giant is about to save you a whole lotta’ time, however, as you can now order all your goodies from the comfort of your couch — and have them magically appear on your doorstep that very same day.
After purchasing Shipt, an online grocery delivery service, for $550 million back in December, Target began rolling out a new Shipt membership-based service in select cities on February 1st, giving customers access to everything from groceries to electronics, housewares, and more with the click of a button.
Residents in Birmingham, Tampa, and South Florida are being used as test markets, with yearly ($99) or monthly ($14) Shipt membership up for grabs for free same-day shipping on all orders over $35 placed online or via the Target app (orders less than $35 will be subject to an additional $7 fee). You’ll then be able to “connect with your shopper and get live updates from the aisles,” as they “inspect every single item — and even learn your pickiest produce preferences — to make sure everything we deliver is just the thing you like.”
Once you schedule a delivery, your finds will arrive in as little as one hour. Sounds pretty heavenly, if you ask us! The only potential downside, as Real Simple discovered, is that Shipt prices may vary from in-store prices. *Sad face*
Depending on how well the test cities perform, Target will slowly roll out its Shipt service across the country in the months to come, with several other cities, including select locales in Arizona, Georgia, North Carolina, Oklahoma, South Carolina, Tennessee, and Texas already on the docket, some of which will launch as early as 2/15.
If you LOVE shopping in-store, there’s good news, there, too: The company is actually planning to hire 100,000 shoppers who’ll be able to expertly navigate store aisles in order to fulfill online customers’ orders. Talk about the perfect side gig!
Would you take advantage of Target same-day delivery? Tweet us @BritandCo.
(Photo via Alex Wong/Getty)