Valentine’s Day is fast approaching, which means it’s time to bust out your best gift ideas. Whether you’re looking for the right present for that special someone, or just wondering which of our 20 thoughtful Valentine’s Day gifts for mom you should pick from, this is the time of the year for you to put some extra TLC into your gift selections.

It’s hard to go wrong with the classics, like jewelry, flowers or even just a sweet, heartfelt card. But why not up your game? You can indeed rise to the challenge! If you’re struggling to find inspiration, start with our list of Valentine’s Day gifts you should have on your radar for 2016. That’s a great place to begin.

And don’t forget about people besides your significant other and your mom (though they should probably be on top of the list, given that they love you and one of them gave you life). If you’re looking for a gift for your bestie, your dad, the wee ones, or anyone else, really, we’ve got your back.

And if your boo just isn’t of the Valentine’s Day persuasion, that’s okay too! Check out these fabulous cards that are a perfect fit for all the good anti-Valentine’s Day folk.

Remember, the most important thing is to keep your love for the person front and center in your mind when choosing a gift. Consider all the things that makes him or her so special and dear to you, and you’ll be better prepared to find just the right token of your affection.

Check out more Valentine’s Day inspiration on our Brit + Co Pinterest page!