Instagram’s Next Update Will Cure Your Fashion FOMO
If you haven’t had the chance to attend a show at New York Fashion Week — or venture backstage to see the hustle and bustle before the big reveal— Instagram is about to make your dreams come true by putting you right in the action, virtually. Starting Friday, the social media site will launch a special section called The Best of Fashion Week Updated Daily by @Instagram to give us daily curated content from NYFW Spring/Summer 2016, making the *new* front row your cubicle at work, the corner of your couch you cuddle up in for binge watching sessions and your seat on the train.
There’s no need to surf through endless #NYFW hashtags to find your next OOTD inspo, because Instagram has done all the work for you. According to WDD, users will be able to click on Instagram’s Explore page to see all the creative content pulled from the shows, behind the scenes, street style and after-parties. It’s the first time Instagram is offering play-by-play curated content from specific events, although WDD says the social media site has done previous collections from events including the Video Music Awards and Comic Con.
And this isn’t the only hot topic swirling around Instagram and Fashion Week right now. Science Daily just published an interesting read about a team of researchers at Indiana University who used Instagram to predict the most popular models of the season. For Fall/Winter 2015, they were Sofia Tesmenitskaya, Arina Levchenko, Renata Scheffer, Sasha Antonowskaia, Melanie Culley and Phillipa Hemphrey.
It’s safe to say we love Instagram even more now.
Will you be checking out Instagram’s new NYFW section? Let us know in the comments.
(h/t WWD, photos via Noam Galai Stringer/Getty + Jemal Countess/Getty)
Back in January, we introduced you to a feel-good cause to inspire your New Year's resolution: a walking challenge to help raise funds for the amazing cancer fighters at The Leukemia & Lymphoma Society. I took part in the challenge with the Brit + Co team and ended up walking 105+ miles in January — it was awesome.
This spring, there's a new challenge on the horizon, The Leukemia & Lymphoma Society's Big Climb. The ask: On May 15, 2021, you can step up to take cancer down by committing to climb 1,311 steps, walking 3.2 miles, or doing 440 chair step-ups at home as part of the Big Climb. If you need some motivation to bring movement back into your daily routine — look no further!
As always, it's free to sign up, but climbers are encouraged to set a fundraising goal to help beat cancer. We'll be organizing another Brit + Co team to step up, and I hope you'll join us too! Keep scrolling for a peek at where I'll be completing the challenge in my Los Angeles neighborhood around the hidden Silver Lake Stairs. Happy climbing!
Never underestimate the power of an accountability buddy! I asked my in-laws, my partner, and a few friends to join me so we can keep each other motivated and accountable in completing the challenge — virtual high-fives all around! Also, my dog Fox is a great climber, too.
An aesthetically pleasing backdrop is a huge motivator for me! I'm fortunate to have all sorts of painted steps around my neighborhood to keep the challenge interesting, but you can also keep cool inside with at-home chair step-ups.
Don't forget to share your progress on social — #BigClimb!
Feel free to break the challenge up if you need to by tackling half the distance in the AM and half at sunset. Here's me 1,311 steps later and ready for a break — but, think I earned this one!