So, yes, a big chunk of the country did just get hit by #blizzard2016 a week ago, but hey, it’s never too early to start dreaming of summer right? If you want to do a little more than dream, we suggest you head to target to try on some of the pieces from their new swimwear collaboration with luxury resortwear brand ViX .
If you’re not yet familiar, ViX was founded by Brazilian-born designer Paula Hermanny. As one of the first designers to introduce luxury swimwear in the US, Hermanny’s designs have always been focused on quality and making a statement in a loud but never too OTT kind of way. The brand is also a celebrity favorite and has been spotted on everyone from Pippa Middleton to Kate Moss to Gisele Bundchen.
The Target collaboration features 50+ pieces of swim and beach wear that all come in under $55 – a steal in the often expensive world of swimwear. You’ll find everything from wrapped bikini tops to a cut-out one-piece to a maxi cover up. Full of playful pattern and vibrant colors, these piece are all begging to be worn on that not-so-distant summer vacay.
The collection can be found starting today at select Target stores throughout California and New York or online .
What swimwear collab are you looking forward to most this summer? Share with us on Twitter @britandco .
(Photos via Target)