To say AYR has been upping their game lately would be an understatement. As if we couldn’t love the label known for their elevated basics, like luxe denim and simple knits, any more, it recently dropped two new game-changing items: a size-inclusive jean and eco-friendly denim.
Let’s just take a moment to chat about the former. In an age where fashion finally appears to be stepping up to the curve-friendly plate, AYR is also offering extended sizes, which come in the way of their cult-fave Jac jean. The incredibly forgiving style is now available in sizes 14-22, so if you’re in the market for premium denim, look no further.
This AYR The Onelove’s Jac Jean ($195) is the perfect dark wash with just enough stretch, hitting not too high at the waist and sitting right below your ankle.
AYR is also letting you work that same socially conscience mentality into your closet with their other latest style, the Aloe Jean, made from recycled materials and less than one cup of water. If that doesn’t mean much to you, know this: It takes nearly 1,000 gallons of water to produce just 60 pairs of denim, so this is kind of a big deal.
Just like their plus style, the AYR The Aloe Jean ($295) took an entire year to develop. Think about all the thought and planning that went into the design of these styles — they’re not playing around here, and it’s clear you’re getting your money’s worth.
You can feel even better about your purchase, as AYR will be donating 20 percent of the sales on this pair to The Fresh Air Fund, an organization that helps low-income kids do fun things outside, now through the end of October.
Want more style inspo? Follow us on Pinterest!
Brit + Co may at times use affiliate links to promote products sold by others, but always offers genuine editorial recommendations.