These Common Mistakes May Be Preventing You from Having Personal Style
We can all agree the morning struggle is real: rushing around with one shoe on, making multiple passes by the full-length mirror, and frustratingly trying to pull together THE outfit for the day. We’re all looking for the getup that reads confident, unique, trendy, and totally you. So, what exactly is preventing you from living your most stylish life?! It can be a whole range of reasons, so we caught up with one of our favorite stylists, Amy Soderlind, to find out just how exactly to take risks and trust ourselves to achieve the personal style we dream of.
Soderlind is a modern-day boho style queen, mama of two, and the most stylish stylist we’ve had the pleasure of meeting. She effortlessly integrates vintage and modern finds for a whimsical-meets-rugged-meets-polished AF #OOTD, every day. Read on for what fashion mistakes to avoid, where she gets her inspiration, her shopping tips, and more.
Brit + Co: What are some of the biggest style mistakes you’ve seen?
Amy Soderlind: The biggest mistake women make is living in fear when it comes to style. Try the things that excite you and also scare you a bit. If your intuitive nature keeps pushing you toward mixing prints or a loud leopard pant — do it. I tell clients to try [this] in small doses. Another style mistake I see is everyone following the trends instead of playing and mixing with these trends to make something unique and individual. Style should be an extension of self. Don’t be a sheep!
B+C: What are your favorite resources for trendsetting?
AS: I love British fashion mags, always. Vogue Paris has incredible fashion editorials. Other magazines I dive into for creative inspiration are i-D, 10 Magazine, and Paper. Also, Pinterest street style during fashion weeks; I always see new ways to work similar pieces. [Then there’s] getting lost on Instagram and finding favorite stylists and photographers.
B+C: How do you choose wardrobe essentials?
AS: Quality. Anything that can be layered. Classic silhouettes.
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To re-bang or not? Something about having a baby - perhaps the hormones that send your hair running for your ass- a change always feels in order. Im stuck somewhere between a severe severing or embracing the now waist length.... #decisionsfrombed
A post shared by Amy Soderlind // Stylist (@asoderlind) on
B+C:What advice would you give to someone who feels like they can’t pull off daring looks?
AS: Try in small doses. It’s like trying a new food or a new class.
B+C: What would you tell someone who hates shopping but wants to look stylish?
AS: Take a friend who is better at it than you. [Having] a sounding board and second opinions are key. Also, order online and try at home, ship back what doesn’t work.
B+C: How would you advise avid shoppers who have a hard time getting rid of clothes?
AS: I recently had my best friend come over and do this for me. We did a closet cleanse. I had too much emotional attachment to items even though I’d never wore some of them. She got rid of 50 percent, and it felt like a new closet.
B+C: What are some closet staple that you couldn’t live without?
AS: Vintage Levis — 501’s, 517’s and Farmers and Miners 70’s high-waisted [styles]. My Jesse Kamm Sailor Pants ($395), a perfect worn-in cotton tee, and my mother’s old beret.
B+C: Is there a 2018 trend(s) that you’re loving right now?
AS: Loving the skin [we’re] in. Women are embracing themselves as they are and supporting one another more than ever. Cellulite, fine. Gray hair, beautiful. Wrinkles, lovely. Celebrating individuality — more of that, please.
Follow us @BritandCo for more fashion inspiration and stay tuned for more featured icons of style!
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It can be intimidating to step out on your own and build a business from the ground up. As part of our collaboration with Office Depot, we're talking with Selfmade alum and solopreneur Colette Lawrence, the faith-based motivator and relationship builder behind The M.E.E. Movement, about ways in which women in business can find success.
B + C: How did you know M.E.E. Movement was your business to start?
The M.E.E Movement represents motivation, empowerment, and encouragement for women. It is what represents me. I did not know at first that it was my business to start, but then the thought of monetizing what I loved came to me. It scared me, however. I registered the business in July 2020 and have been slowly building my wings since.
B + C: What's one strategy that's helped you start your business?
Thinking through and researching what the requirements are to start my business, and then asking questions of people who are in the business. Not all advice worked; however, it helped me to figure out what I needed to do and not to do.
B + C: Did you always know life coaching would be your entrepreneurial path?
(Smiles) No, I did not. I 'stumbled" on it. I knew that people were always coming to me for advice and I found that I loved having conversations with them, especially with women, young and old.
B + C: What was your most valuable takeaway from Selfmade?
My most valuable takeaway was the first day of training: Get out of your own way. There were a lot of great moments and important takeaways from every presenter. However, getting out of my own way, pushing past doubts, was for me my most valuable takeaway. Doing something that I had never done before took courage. If I do not focus on what is happening with me mentally then I cannot deliver to my clients successfully.
B + C: What's one piece of advice you would give to female entrepreneurs on the brink of starting?
Get out of your head. You have something to offer. You have what you need to succeed so go ahead and do it.
B + C: How do you stay motivated?
I stay motivated by listening to music and listening to motivational speakers, and sometimes someone will just reach out and talk about the impact that I made in their life. That adds the extra juice or sauce I need to pummel through the day.
B + C: What's your best organizational tip?
Keep a diary and journal. It's the best way for me to keep organized and it also provides a source motivation as I record not only my "losses" but my wins as well.
B + C: Who inspires you in the entrepreneurial space?
Shirley Toliver – She motivates and empowers and makes me always want to show up.
B + C: What has receiving the Office Depot scholarship to Selfmade done to help you start or grow your business?
The scholarship was a blessing in that all the areas that were covered offered valuable information that I needed, from social media to HR. As a new business owner, I needed to know this to increase my own personal awareness in what it takes to run a successful business. The candidness of the presenters made it easy to see myself in their shoes and helped me to realize that I can also get there.
Want to feel motivated to take the next step for your business? Let Office Depot OfficeMax give you the confidence you need with a suite of business services & solutions to help you put your best foot forward. Make a good first impression with business cards & build the business pitch of your dreams with custom presentations. With Office Depot OfficeMax you'll find the tools to reach new customers with confidence.
Head to Office Depot's Selfmade page to check out even more amazing business resources (and discounts!) to help you accomplish more on your entrepreneurial journey. These offers are available for a limited time only, so be sure to take advantage of all this goodness while supplies last. Want to join the next Selfmade cohort this summer? Check out all of the scholarship details right here.