First of all, how could we resist referencing the now seminole classic, Bootylicious? Now, moving right along to the subject at hand:聽Jelly!

Created by Twitter co-founder聽Biz Stone聽and partner聽Ben Finkel, Jelly is a brand new way to search for knowledge, information, and answers using pictures and your extended social network.

The concept started on what Stone describes as a 鈥渨alk and talk鈥 with Finkel, where they were discussing how to build a search engine in today鈥檚 landscape. Forget about updating how search already exists 鈥 how can you take advantage of everyone鈥檚 connectedness and tie it to search?

The answer? A mobile app that employs your extended social network to get you the knowledge you鈥檙e looking for. The basic idea is that if you have a question, there鈥檚 someone you鈥檙e connected to that can answer it. By using this extended network of yours, there鈥檚 an incredible amount of knowledge and information that Jelly gives you access to. It seems obvious to ask your friends advice, but there hasn鈥檛 been a super clean way to do it. And best of all, it鈥檚 already available on both iOS and Android. How鈥檚 that for a fully stacked launch? ;)

Here鈥檚 one application of how it works:

You see something. You take a photo of it. You circle it and ask 鈥渨hat is this?鈥 and post it. Then you get answers back in the form of cards, sort of like flash cards. Boom, you鈥檝e got your answer and you might even get a little backstory鈥 which is more than you might get from your typical search engine.

Stone and Finkel make the distinction between information and knowledge. Knowing something is entirely different than simply having the facts, and people have knowledge rather than just straight information. It鈥檚 definitely an interesting distinction to make.

In a way, it鈥檚 similar to using Twitter to ask questions with embedded images, but the UI is cleaner and, since it鈥檚 only about questions and answers, you don鈥檛 have to fight through fluff to get the info you want. It also feels less like you are just throwing a question into the general cloud and more like polling your friends, your friends鈥 friends, and so on. As the founders describe, it鈥檚 driven by using our mobile connectedness to make the world a more empathetic place. We can definitely get down with that!

It鈥檚 worth pointing out that another product with a similar setup has been out since September. Created by the team at Klout, Cinch is a super straightforward way to get expert advice based on your connections. You simply ask a question, then the app searches through your network and your network鈥檚 connections to connect you with someone who鈥檚 got great advice to give. And boom, personal advice from someone you鈥檙e connected to. The major difference between Cinch and Jelly is Jelly鈥檚 focus on using pictures to ask questions and tell the story. Cinch is currently just available on iOS, with an Android app coming soon!

Will you try using聽Jelly? What about Cinch? What other non-traditional ways do you get answers or search for information? Talk to us in the comments below.聽