There are few things more satisfying in life than adding a dazzling pop of color to your cozy, fall outfit. And this week SKAGEN will release a brand new watch collection that is 100 percent here to be the bold fall accessory we’ve been waiting for. Featuring five vibrant shades, the SKAGEN Kulør collection ($95) was created in celebration of National Color Day (October 22) and is inspired by the idea that we should all live more colorfully. The collection is a stylistic shift from the watchmaker’s traditional and more muted aesthetic, the new watches designed with a bolder and more vibrant palette in mind.

In response to the current political and cultural landscape in addition to colorful cities around the world, SKAGEN hoped to a introduce collection that inspires people to live more colorfully — both literally and figuratively — and to find more joy in their everyday lives. Choose from red, orange, yellow, dark blue, and light blue to brighten up your outfit *and* your day. The SKAGEN Kulør collection will be available online and in stores beginning on October 25.

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(Photos via SKAGEN)

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