Fact: Skincare is not one size fits all. The products and brands that work for your bestie or your fave celeb might not be right for you, particularly if you struggle with sensitive skin. There are myriad products out there and, while some adventurous beauty-loving babes may be down for trial and error, that’s not really an option for gals with easily irritated complexions.

But the good news is that there’s a rise in brands that have done the grunt work for you — zeroing in on AND removing the ingredients that are most likely to cause mega irritation. And that’s exactly what natural beauty newcomer Peet Rivko has done. Founded by Johanna Peet, who struggled with finding a natural brand that worked with her sensitive skin, the line of plant-based products is all about simplicity. And did we mention her childhood pal Aubrey Plaza is an investor and brand ambassador?


As many a great brand do, Peet Rivko started out of necessity. In her early 20s, Johanna’s skin began to react poorly to harsh actives and synthetics found in many conventional skincare products. So she decided to make the switch to plant-based skincare. Unfortunately, what she found were super pricey products and irritants galore. (Hate to break it to you, but many natural ingredients commonly used in skincare, like essential oils, nut oils, limonene and floral extracts, could wreak havoc on skin.) So she started her own line of zero-toxic, zero-irritant skin care, made right here in the good ol’ USA using only the highest quality, responsibly sourced, plant-based ingredients. Peet Rivko’s debut collection includes a trio of sensitive skin saviors.


1. Gentle Cleanser ($30): The ingredient list on this ultra-gentle cream cleanser reads like a who’s who, err what’s what, of skin-soothers. Glycerin, aloe vera, green tea and comfrey team up to wash away grit and grime, while balancing skin’s natural pH and sebum.


2. Daily Moisturizer ($48): Lightweight, long-lasting hydration that also calms irritation? Sign us up! Soothing aloe gets a boost from mega moisturizing coconut and jojoba oils and emollient shea butter.


3. Balancing Face Oil ($56): If you love the idea of face oil but can’t quite get behind it for fear of your face looking like an oil slick, this is for you. The brand’s signature blend of avocado, jojoba and prickly pear oils nourishes skin sans grease.

Tweet us @BritandCo your favorite natural skincare brands!

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(Feature photo via Peet Rivko)