This is how the takeover starts. Now that Amazon has conquered the physical bookstore, the tech giant seems to be setting its sights on the next target: food delivery.

couple doing breakfast on the bed

The new service is called “Amazon Restaurants,” and it’s only for Prime customers. Via the Amazon Prime Now app, users can choose from partner restaurants and get delivery in under an hour. And it just expanded overseas to London. Stateside, it’s available in Manhattan, Dallas, Houston, Seattle, San Francisco, Los Angeles, Chicago, San Diego, Austin, Atlanta, Miami, Baltimore and Portland. If you want to get updates on when the service is coming to you, you’ll have to download the Prime Now app and enter your zip code to get more information.

The best part about Amazon’s take on food delivery is that they promise there are none of those pesky delivery menu mark-ups. Customers will pay exactly what they would pay in the physical restaurant — plus that annual Prime fee, of course. All in all, it shows just how far Amazon is pushing the benefits of a Prime membership.

We’re imagining a very near future where you can stream your favorite Amazon Prime shows, order food from Amazon and get quick delivery of any emergency supplies (toilet paper, paper towels, blankets) for the ultimate binge fest. Maybe the takeover has already started.

Would you order food from Amazon? Let us know @BritandCo!

(h/t TechCrunch; photo via Getty)