This Is NOT a Drill: Kim Kardashian West and Madonna Are Releasing a Joint Beauty Line
What happens when two pop culture icons join forces to create the beauty and skincare collaboration of our wildest dreams? Pure magic, that’s what. Enter Kim Kardashian West and Madonna, who are apparently coming together to release an epic new beauty line. Ladies, get your credit cards ready.
Both entrepreneurs have been enjoying the sweet success of their recent collection launches. KKW Beauty, for example, has routinely sold out after it nearly broke the internet and made more than $14 million dollars in less than three hours. Meanwhile, Madonna released her skincare line, MDNA Skin, in the US last fall after successfully dominating the Asian market for three years.
But all the while, the two moguls have been quietly collaborating on an MDNA Skin and KKW Beauty partnership. Though few details are known at this point, Madonna and Kardashian West wasted no time at a post-Oscars party, snapping pictures with the likes of Cardi B and hinting that a collab was on the horizon, writing, “A foreshadowing of things to come.”
Then, two days later, the two teamed up for “a serious chat about skincare” at Barney’s in Los Angeles, discussing everything from how they first met (it was when Kim and Kourtney were in grade school!) to their morning beauty routines. And, of course, they posed for pink bunny filter selfies for fun.
The “Vogue” singer hinted the release on her Twitter account with a 12-second clip that briefly shows the duo walking together, with the cryptic comment “coming soon.” Eep.
We cannot wait to hear more about this illusive KKW Beauty x MDNA Skin line, but we already know it’s going to be huge. With KKW Beauty falling in a mid-range price point (most products go for $18-$160) and MDNA Skin at the higher-end ($50-$600), we’re sure these moguls will find a sweet spot. All we know is that we are ready for it.
Are you excited to see what Madonna and Kim have in the works together? Share with us over @BritandCo.
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(Feature photo via Vivien Killilea/Getty Images for Create & Cultivate )