Goop, the Paltrow-powered lifestyle machine, is now recommending a new balm for pretty much everything. Hint: It’s not coconut oil. The Australian-made product, Pure Papaya Ointment by Phytocare, boasts the power of papaya, aka paw paw in Australia, in addition to shea butter and macadamia oil to keep your skin prepped for whatever your needs may be. You can use it conventionally as a moisturizer or lip balm, and it’s even safe to use over new tattoos.


You might get the most out of this moisturizer in the mommy department, where you can use it for diaper rash, baby moisturizer and even as a nipple balm. While we’re not ready to pack up our other tropical favorite, coconut oil, just yet, we can definitely say we are very excited to try this new, good-for-everything balm promoted by Gwyneth herself.


According to the PURE website, papaya boasts some pretty noteworthy benefits, including but not limited to skin-boosting probiotics. They let us know it’s “a fantastic source of vitamins, minerals, amino acids and enzymes. Our special fermentation process concentrates these nutrients and cultivates beneficial probiotics. The value of fermented papaya in health and skincare has been recognised for over 100 years.”

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If you’ve got a baby shower to attend, we think this balm is the perfect gift for any new mom. You’ll have plenty of evidence to back your carefully curated gift choice, but just make sure to mention that part about the nipple cream in private.

Have you ever used papaya for skincare? Let us know how it worked in the comments below.

(Images via Handout / Handout and Michael Buckner/Getty Images)