OMG Selena Gomez Is the New Face of Coach and We’re Flipping Out
Talk about the comeback of the century. Just last summer, Selena Gomez announced she was canceling her world tour to seek treatment for her ongoing battle with Lupus and resulting mental health struggles. Thankfully, things started looking up with her big win at the AMAs in November. That’s when her heartfelt acceptance speech gave us all the feels. #REVIVAL. Now she’s the most followed female celebrity on Instagram (move over, Kimmy) and, as of this week, the new face of Coach. Yas, we’re talking the lux bag, accessory and fashion brand that is on our must-have list this holiday season.
Starting next year, Gomez will appear in Coach’s Fall 2017 fashion campaign. That will probably include some special social brand promos, obvs. It’s not all about the pretty purses, though. She’ll also be partnering with the Coach Foundation to support Step Up, an organization that empowers teen girls from underserved communities. So, so cool.
The heart wants what it wants, ladies. And our hearts are sure to be lusting after a Selena-specially designed Coach piece for the fall collection. She’ll be collaborating with Stuart Vevers, Coach’s executive creative director, on the look. When it’s ready, come and get us, K? Thanks so much.
What celeb x fashion collabs are you looking forward to in 2017? Tell us @BritandCo!