Marc Jacobs鈥 latest muse has some pretty famous parents. The designer announced on Instagram that the daughter of Kurt Cobain and Courtney Love, Frances Bean Cobain, is the face of his new campaign.

鈥淚 have always wanted to work with Frances,鈥 the designer wrote on Instagram. 鈥淗er beauty, uniqueness, and strength is something I have long admired and respected. Few things remain as constant as my continued inspiration from those whose honesty, integrity, courage, and curiosity lead them to explore and venture beyond preconceived boundaries.鈥

But this doesn鈥檛 necessarily mean that Frances is looking to become the next celebrity offspring with a modeling career鈥 yet. 鈥淚 don鈥檛 think I鈥檒l be modeling for anyone else for a very long time 鈥 this is 100 percent outside of my comfort zone,鈥 she told Vogue. 鈥淚 wouldn鈥檛 have done it with anyone other than Marc.鈥

She continued, saying, 鈥淚 don鈥檛 model unless I think the project is cool, and I don鈥檛 put my name behind something that I don鈥檛 genuinely believe in. I thought this collection was great, and I was flattered that Marc thought of me for this. What I said to Marc when I was saying yes was that he鈥檚 an underdog for the masses. He鈥檚 still very rebellious within the fashion world, and he鈥檚 been like that his entire career.鈥

The collection Frances is fronting was controversial for Jacobs when he sent a number of white models down the runway in hand-dyed pastel dreadlocks. He was called out for cultural appropriation. After crying foul and being defensive, he later apologized for his insensitivity on Instagram.

Frances鈥檚 campaign was way more toned down than the Spring/Summer 2017 runway show, and she thinks she represents authenticity for the brand. Now, that鈥檚 something we can get behind. 鈥淚鈥檓 representing what a general, standard, average human girl would look like wearing these clothes,鈥 she said. 鈥淚 think that鈥檚 why Marc picked me for this.鈥

Here鈥檚 hoping to more projects that Bean finds cool. We鈥檇 love to see more of her. What do you think of the ad? Tweet us your thoughts @BritandCo!

(h/t Vogue; photo via Pascal Le Segretain/Getty)