Netflix has increased both the quality and the output of its original programming in recent years, and now it plans to increase its price, too. According to the Associated Press, the streaming giant intends to raise prices for all 58 million subscribers in the US, effective immediately for new subscribers and rolling out over the next few months for existing customers.

The price hike is reportedly the biggest increase Netflix has ever attempted to introduce. The company previously upped the fee four times, most recently near the end of 2017, when the cost of its standard and premium plans increased to $11 and $14, respectively.

This time around, Netflix is raising the prices of all three of its plans, including the $8 basic plan, which will now cost $9 per month. The basic plan, according to Netflix, allows users to stream content in standard definition on one device at a time.

If you’re among the subscribers to the standard plan, which allows high-definition simultaneous streaming on two devices, your bill will increase from $11 to $13 per month. And if you use the premium plan, you’ll pay $16 instead of $14.

According to the AP, the influx of money Netflix hopes to bring in with this price increase will go toward the streaming service’s original shows and movies. The company explained the move in a statement, saying, “We change pricing from time to time as we continue investing in great entertainment and improving the overall Netflix experience.”

Netflix has had major success with its original programming, which includes series such as Orange Is the New Black, Stranger Things, The Crown, and Grace and Frankie, as well as films like last year’s beloved rom-com To All the Boys I’ve Loved Before (which is getting a sequel) and the meme-worthy Bird Box.

Are you willing to pay more for Netflix? Tell us @BritandCo!

(photo via Getty Images)