Never Mess Up a Cocktail Again With This Golden Ratio

If shaking up a cocktail intimidates you and you’ve resigned yourself to pouring a glass of wine or cracking open a can of beer, you’re not alone, and it doesn’t have to be this way. There’s actually a golden ratio that will help you master every adult beverage. Dominic Alling, mixologist and national brand ambassador for Cointreau, helped break it down for us, since *side fact* this year marks the 70th anniversary of The Original Margarita, created by Dallas socialite Margarita Sames, who drank a blend of Cointreau, lime, and tequila.

the golden ratio of cocktails

“The key to any good cocktail is achieving a balance of flavors,” says Alling. “No matter what the beverage, it’s hard to ‘mess it up’ as long as you remember that.” The golden ratio of two-one-one, which breaks down to two parts alcohol, one part sweet, and one part sour, achieves just that. So for the perfect Original Margarita, mix together two parts (or ounces) of tequila (the alcohol), one part (or ounce) of Cointreau (the sweet), and one part (ounce) of fresh lime juice (the sour).

the golden ratio of punches

If you’re making punch, there’s another golden ratio to follow. “My tip for making good punch [is] one of sour, two of sweet, three of strong, and four of weak,” says Alling. That seems easy enough, especially since it rhymes!

In this case, the sour refers to citrus like a lemon or lime juice. The sweet can be juices like orange or cranberry or a sweet liqueur like orange Cointreau, raspberry Chambord, or elderflower St-Germain.

The “three of strong” refers to liquor like tequila, gin, vodka, rum (Alling prefers Mount Gay Black Barrel), or bourbon. The “four of weak” dilutes the punch so it becomes more drinkable. This could be your classic club soda or, if you’re like Alling, you might take it up a notch. “I like to make a big batch of fresh ginger tea and add a little water… of course, finish the drink with Angostura bitters and an orange, lemon, or lime wheel for garnish,” he tells us.

don’t forget to do this every time

With all cocktails, you should always taste-test. If your drink is too strong, dilute it with a mixer or water. If it’s too tart, add more of something sweet. If it’s too sweet, squeeze in more citrus.

Have you tried the golden ratio or have any other cocktail tips? Share over @BritandCo.

(Illustrations via Rebecca Fong/ Brit + Co)

I spent an unhealthy amount of time thinking about love and relationships when I was younger, so I'm surprised I hadn't heard of the invisible string theory. You'd think someone who's familiar with imaginationships, red flags, and long-term relationships would, right? But this viral Tiktok theory took me — and the internet — by storm recently.

Since I was intrigued, I sought out some expert advice to really get to the bottom of what this lovely little social media notion was, and if it actually has some merit to it. With the help of Courtney Morgan, Licensed Therapist (LPCC) and founder of Counseling Unconditionally, I'm here to help you understand WTF the invisible string theory is and whether it's something that can apply to your life.

P.S. This one's for my lover women who can't get enough of the enemies-to-lovers trope often found in their fave romance books. 😘

Why are love theories so popular on social media?

Image via Pexels User/Pexels

Fromloud budgeting to the lucky girl syndrome, it's not unsurprising that I discovered the invisible string theory on TikTok. It turns out I'm not the only who loves hearing about how other people met the person they're dating or married to. Morgan says, "I believe that love theories are popular on social media because they bring up positive feelings, are relatable, and fun to consider. Even if they’re a little wacky or far out there, it can be entertaining to consider the possibility that they may be true and explore how they relate to your situation."

That's probably why I found myself creating a few imaginationships in my late teens, but we won't dive into that.

So, what is the invisible string theory?

Image via Photo by Juliano Astc/Pexels

Since the only string that comes to mind when I think about this is string cheese, I asked Morgan if she could fully explain this theory. "The ‘invisible string theory’ is a viral phenomenon that essentially alludes to the fact that we are connected to a person so innately that the bond cannot be broken, and that we would find this person in any lifetime," she says.

Now that I have a better understanding of this, I liken this theory to finding "the one," but more on that soon!

Should I expect to find the invisible string theory hard at work in my life?

Image via Angelina Orlova/Dupe Photos

I'll be honest — I asked this question for you, but I kind of want to know if there's actual merit to it for research purposes 👀. I know it's fun to think everyone will have the same experience, but that's not always the case.

"I don’t think that everyone will experience this phenomenon for themselves, and I also don’t think it should be a goal that we set out to accomplish, as feelings and interpretations can be so mixed and ambiguous. I am hopeful that a person seeking this connection will find a person or persons that make them feel secure and connected, even if their relationship doesn’t perfectly follow the invisible string theory," says Morgan.

Okay, noted.

Will the invisible string theory help someone attract "the one?"

Image via Elizabeth Pishal/Dupe Photos

Remember what I said about my not-so-secret former obsession with finding "the one?" Well, Morgan has thoughts about how that could connect to the invisible string theory. She says, "I believe that when people set out looking for something, they will find it. This doesn’t always mean that it works out and that it is meant to be this way, but believing that there is a person out there for you creates hope."

She also says, "A person that has this hope is a lot more likely to put themselves in situations to meet “the one”, whether that is striking up conversation with an attractive stranger, trying to get out of the friend zone, or accepting an invitation on a first date."

I'm just going to drag my younger self by saying that I entertained more guys than I probably should've on my journey to find true love. Thank goodness for growth and maturity!

Does the invisible string theory only apply to romantic relationships?

Image via Adrienn/Pexels

It feels like society has started to change how it takes about relationships by realizing that not all of the important ones are strictly romantic. There are familial and work ties along side our many friendships have nothing to do with romance, but they're important nonetheless.

"People will reference the invisible string theory in a variety of relationships. Some of the relationships are romantic, but others may experience this feeling with their close friends, a really amazing mentor, or another person that has significant positive impact on their lives," says Morgan.

All jokes aside, should I expect for this theory to be perfect?

Image via Alena Shekhovtcova/Pexels

Eh, define 'perfect.' Seriously, we like to throw the word 'perfect' around, but nothing ever really measures up to that — especially when it comes to matters of the heart.

"A person should not expect to experience the invisible string theory exactly as it is described. Rarely do things work out exactly as planned, and the invisible string theory is not an exception. The invisible string theory is fun to consider, and believing in the theory can be valuable if it inspires you to put yourself out there," concludes Morgan.

Long story short, no one can tell you not to believe in the invisible string theory. All I or a licensed therapist like Morgan can do is help answer your heart's burning questions while (hopefully) guiding you towards making an informed decision.

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Lead image via Vlada Karpovich/Pexels

As a self-confessed fashion girlie, I have to say that I always like to feel good about my outfit from head to toe — even when I'm casually bumming it at the beach on vacation. Beach style is so unique with all its lovely straw and linen looks, so when I'm prepping for a day out in the sun like that, I especially love to have a fun — and practical — beach tote bag to feel prepared and put together. And while I'd love to have a designer special for every setting, finding these chic, beachy options on a budget always makes the look even sweeter. So I rounded up 9 beach bags that are fashion-forward, but still affordable so you don't have to panic when they get all sandy! Keep reading to see all of our chic cool-girl approved picks!

Shop Beach Tote Bags Here!

Gap X Love Shack Fancy Tote Bag

Love Shack Fancy is one of those brands that is absolutely killing the game at the moment. Everything they release is so on-brand and fun and this adorable tote bag is definitely just that! It's floral and fun and totally adorable! We love this affordable collab and think you should definitely grab it while it's still on sale!

BDG Urban Outfitters Mini Tote

A mini tote is perfect for all you ladies that only need the essentials: sunscreen, lip balm, and a book or two. This bag fits just enough items and it's great that you don't have to lug around a huge bag. At $39, this bag is a steal and so cute!

Damson Madder Bon Appetite Bag

Damson Madder is another brand that has such a unique style that is so recognizable when you see it. This bag just encapsulates them as a brand and is the perfect beach bag. It can fit lunch (which is perfect since its print is food and the name is "Bon Appetite") and any other essential you'll need for the beach. Obsessed with this one!

LL Bean Boat Tote

The OG tote bag that is very on-trend recently because you honestly just can't beat a classic! I love the idea of monogramming this sweet bag with your initials or a cute phrase. This beach tote will never go out of style!

Staud Raffia Moon Bag

This one is more expensive than our previous, but I wanted to include it in case you're going straight from the beach to lunch or dinner. The shape is very on-trend at the moment and it's the perfect day-to-night bag! It looks so high-fashion and luxe with its simple yet unique shape.

Ganni Denim Tote

You can't do beach totes without including this iconic Ganni bag that's everywhere at the moment. I see so many pictures of this when I scroll on Pinterest. This one will definitely make you look like a cool-girl influencer that you see all over IG.

Aloha Splash Proof Sun Bag

This splash-proof bag is not only adorable, but also practical as well. It's simple yet fun — and is also super affordable at under $70! The perfect beach bag that will fit anything you need!

Carhartt Fruit Tote Bag

I'm loving printed bags at the moment, so here's another one to add to the list. Carhartt has been releasing so many good items and this is one that's currently on my wishlist! Whether you need it for the beach, the gym, or school — it will definitely work in a ton of different scenarios all-the-while looking extra cute!

Djerf Avenue Tote Bag

Djerf Avenue has been one of my favorite brands for years and this tote bag will really carry absolutely anything you need! It's massive and extremely durable plus the print is so cute! With this bag, you'll look like a Scandi-girl angel!

Looking for more awesome pick? Sign up for our shopping newsletter, and be sure to check out our Amazon storefront for more editor-approved products!

Brit + Co may at times use affiliate links to promote products sold by others, but always offers genuine editorial recommendations.

Lead image via Urban Outfitters.

Summer is quickly approaching and you know what that means...so is wedding season! Spring and summer can tend to be jam-packed with wedding events, celebrations, and ceremonies. And if you're anything like us, you might be looking for some new makeup looks to try out for all of the seemingly endless occasions where we wanna look our best, but somehow manage to sweat off our hard work before the photographer even takes the first picture. Well, we asked the experts for their best tips for long-lasting coverage, but their favorite looks to try out — because nobody needs to look back at a wedding picture and wonder how they could have kept their mascara on better! Here's are four amazing expert tips for the best wedding guest makeup, plus a simple look to try yourself!

Tips For The Best Wedding Guest Makeup

Photo by Ron Lach/PEXELS

1. Prep Your Skin

Skin prep is the #1 key to not only getting dewy looking makeup, but long-lasting makeup that doesn't crease! We asked the experts atDr. Hauschka what they would do for long lasting makeup, and they said, "Moisturized skin is glowing skin. Always prep face and with rich emollient moisturizers (like our certified natural Rose Day Cream). Your makeup will easily glide over face and blend with your moisturizer for a glowy finish." IMO, this tip is absolute gold because you don't want your skin to dry or cake over throughout the day, and it seems like this will really help with that!

They also said, "If you want your complexion to look naturally sun-kissed, look to bronzers you can blend with your foundation or moisturizer. (Mixing a few drops our Translucent Bronzing Tint with your moisturizer provides a subtle sun-kissed glow without shimmers.)" Talk about a glow! We love this dewy tip and have PLENTY of moisturizers, both tinted and otherwise, to recommend!

Photo by Monica Schipper/Getty Images

2. Opt For Simple

Next, you definitely want to opt for a more simple look, makeup-wise! It's better to keep things minimal instead of doing too much with a bold lip and bold eye. Makeup artist and owner of The Green Room Agency, Nysa Green said, "Pick one feature to be the focus of your look, and concentrate on that. It can even be legs or shoulders. Tone down everything else." We love this trick because it's so simple to choose either a fun eye shade or lip color and have that be the focal point!

Nyssa also said, "Use a setting spray to keep everything in place through the festivities." Setting spray is the key to really lock in your makeup and ensure it lasts all day!

And Nyssa's final tip? "Avoid a red lip unless you want to stand out in all the pictures!"

Photo via Stephanie G-M

3. Don't Upstage the Bride

When doing wedding guest makeup, you want to make sure not to over-do it because you never want to appear like you're trying to upstage the bride in any way. Celebrity makeup artist, Stephanie G-M gave us a tip on this matter and said, "I suggest going for a look that elevates what your day look may already be. Starting with either a bit of color on your lips as a stain or eyes with statement jewelry (like above) means you'll be looking elegant but not out shining the bride's look."

She added, "Dewy skin and a little more blush than usual will also brighten up the look you go for. I would suggest just balancing it and not doing a full eye look and full lip look for the wedding." Duly noted!

Photo by Element5 Digital on Unsplash

4. Don't Forget Touch Ups

Stephanie G-M also gave us all the tips and tricks for how you can quickly — and effectively — touch up your wedding guest makeup throughout the day. She says, "Carry blotting paper with you for any shine that may occur instead of powdering it away when you are trying to achieve a dewy look. Always have a balm you can use to enhance highlight areas. You can always use your lip color as your cheek color too as the day goes on!" She also added, "You can always carry an eye liner with you if you choose to make it more bold for the evening." We love these tips for essentials to keep in our clutch!

Put It All Together For This Gorgeous Natural Wedding Guest Makeup

Photo via Yaz Roque/Ringmybelle.com

Makeup artist, Yaz Roque has a great look that is a must-try when it comes to the perfect wedding guest makeup look. She said, "With wedding guest makeup it’s key to keep it simple. I love to give wedding guests neutral tones, with a little bit of a shimmer on the lids. My tip would be to switch out your harsh liquid liner with a more smoked out liner, soft glam on the skin, and a pinky mauve or nude on the lips. You can even finish with my favorite lip oil at the moment byBlossom Beauty, it’s natural, smells amazing, and gives the right amount of shine for a perfect pour. Plus it’s under $7.” We love a good lip oil! I can't wait to try this look out for an upcoming wedding! This look is super natural yet still overstated enough for fancier occasions like a wedding.

What's your go-to makeup hack? Follow us on Pinterest for more inspo!

Brit + Co. may at times use affiliate links to promote products sold by others, but always offers genuine editorial recommendations.

Lead image via Stephanie G-M