Chip & Joanna Gaines have us feelin’ some kind of way. Between news of their *adorable* growing family, the recent Magnolia expansion, and the roll-out of one successful Target collab after another, it’s hard not to be in awe of all that they do. Next on the list? A festive holiday collection which, no surprise, we’re totally obsessed with too.

Chip-and-Joanna Gaines Holiday

The affordable retailer just teased their seasonal Hearth and Hand With Magnolia line, which plans to drop online and in stores on November 1. Of course, it has all the farmhouse charm you love, with products starting at a v. affordable $2. Picture rustic stoneware mugs, knit stockings, and plaid accents for your furry friends. One scroll through their selection you’ll be inspired to deck out your tabletop, tree, and mantel in the signature Magnolia style. *Swoon.*


“I hope this new holiday collection inspires you to gather with loved ones and enjoy what this season has to offer,” the Mom-of-five says. If you’re ready to start making your wishlist, check out the promo below. Then head to the site or in-store on Thursday to shop the items once they’re available!

What will you be adding to cart on November 1? Tell us @BritandCo!

(Photos and video via Target)