brit logo
Search
AI  powered

This Week’s Stories

You know you love them. XOXO

5 Iconic ‘Gossip Girl’ Trends That Still Slay Today

gossip girl fashion

It's been almost 15 years since Gossip Girl premiered and our adoration for Serena van der Woodsen (Blake Lively) and Blair Waldorf (Leighton Meester) blossomed. Sure, we were hooked on their juicy NYC drama from the very first episode, but their wardrobe choices are what really drew us in. Blair's high-fashion prep look and Serena's polished-eclectic vibe inspired us to test out a slew of trends back in 2007, and with rental subscriptions like Nuuly's Modern Prep edit, you can try out the craziest pieces without the commitment. You can still rock a lot of their signature styles and to prove it, we rounded up pieces from our favorite retailers to help you channel your inner Upper East Side fashion icon.

Bold Florals

blair waldorf wearing a floral dress and marcus walking through the park in an episode of gossip girl

Sometimes, the bolder, the better. Right? This is basically the motto Blair swore by with her eye-catching floral looks, like this summer sundress. Sure, floral as a trend isn't exactly ground-breaking (we hear you, Miranda Priestly), but after a year inside, we're ready to rock some bright colors. (Photo via CBS/Warner Bros./The CW)

model wears rainbow floral top with black background

For Love & Lemons Sylvie Cropped Top ($135)

Say hello to your perfect new top. Pair it with a denim skirt your favorite pair of jeans for an oh-so-modern and romantic look.

model wears a white dress with yellow flowers

A New Day Women's Puff Short Sleeve Dress ($25)

This dress is eye-catching enough to brighten everyone's day.

model wears a white top with pink and yellow flowers

Sanctuary Floral Babydoll Top ($49)

This top is casual enough for errands, but cute enough to look like you made an effort.

Pops of Pink

serena van der woodsen standing outside a hotel in paris wearing pink

If there's one thing Barbie taught is, it's the power of pink, no matter the shade. From hot pink to millennial pink, the color's here to stay. Gossip Girl clearly predicted the future, consistently churning out a smattering of getups featuring pops of pink, like in Serena's trousers here. (Photo via CBS/Warner Bros./The CW)

models sits on the floor and leans on the couch wearing hot pink leopard pajamas

Anthropologie Pink Leopard Pajamas ($118)

Make an instant statement at your next movie night with this bold look.

pink slip on sandals

A New Day Heidi Slide Sandals ($15)

Pair these sandals with your Sunday best or with a graphic tee and cutoffs — they're that versatile.

model wears pink joggers with white sneakers and tie dye tank

H&M Joggers ($18)

Your perfect Saturday morning comfy but cute joggers, found.

The Headband

blair waldorf wears a yellow headband while sitting on the met steps

This simple but sophisticated accessory has been around since the ancient Greeks, and can be seen in nearly every decade in recent history, from Louise Brooks in the 1920s to Audrey Hepburn in the 1950s. Well, Gossip Girl clearly brought the trend to the forefront in the mid-2000s (thanks, Blair), and we can't help but love the variety of colors, prints, and styles. (Photo via CBS/Warner Bros./The CW)

velvet blue braided headband

VeryShine Brooklyn Braided Velvet Headband ($36)

The misty blue paired with the velvet material is the perfect balance between cozy and chic.

mint green headband with gold beading and white pearls

Modcloth Stealing Glances Headband ($39)

This golden, pearly accessory is the embellishment your outfit needs. Rock a minimal eye look to let the detail on the headband take center stage.

pink, orange, and green floral headband

J. Crew Liberty Print Knotted Headband ($30)

You'll look like you stepped right off the runway with this gorgeous floral headband.

It's All in the Details

serena van der woodsen wears a cutout dress and blair waldorf sit in their living room in paris in an episode of gossip girl

When it comes to silhouettes, unexpected details reign supreme this season. This is something Serena understood all too well. She sported many varieties of this style, like this glittery number with a cutout dress overtop. (Photo via CBS/Warner Bros./The CW)

model wears white eyelet top with green trousers

A New Day Elbow Sleeve Eyelet Top ($25)

You'll wear this top for years and years because it's an absolute classic.

model wears green lacy tank with jeans

Reformation Vendom Top ($128)

The criss-cross lace in this top is understated and dressy, but jeans make it lunchtime-appropriate.

model wears yellow ruched tank with blue jean shorts

Wild Fable Ruched Front Tank Top ($10)

This lemony stunner is flirty, fun, and cute! The styling opportunities are endless.

Sophisticated Swimwear

blair waldorf lounges by the pool in the hamptons with a drink in hand wearing a white, green, and yellow one piece swimsuit

This is a trend that we've been loving for seasons, and it's proving to be a major look for 2021. Thanks, Blair. (Photo via CBS/Warner Bros./The CW)

blue ruched swimsuit

J. Crew Ruched Bandeau One Piece ($98)

This silhouette is incredibly flattering with the simple, ruched style.

model wears red and white two piece bikini

Kitty & Vibe Underwire Top and High Hip Bottoms ($52, $46)

The tie on the bottoms gives this bikini a little extra pop.

model wears square neck white one piece swimsuit

Bleu by Rod Beattie Square Neck One-Piece ($109)

Channel Blair's iconic white party look with a suit that will legit never go out of style.

Will you be rocking any of these Gossip Girl fashion trends this summer? Follow us on Instagram for more style inspiration and check out our podcast episode with fashion icon Diane von Furstenberg.

(Featured photo via CBS/Warner Bros./The CW)


Brit + Co may at times use affiliate links to promote products sold by others, but always offers genuine editorial recommendations.

This post has been updated.