There’s a Brand New Airline That’s Just for Millennials and Here’s Why You’ll Love It
If you’ve ever been traveling and felt out of place on your flight, there’s a brand new airline you’re sure to love: It’s just for millennials, and it could be your ticket to the perfect flying experience.
Coming from the folks at Air France, Joon is different from many other airlines that target a younger demographic in that it’s not meant to cater to your wallet, but your personality. The new flying service will reportedly focus on “a young working clientele,” between the ages of 18 to 35 years old, “whose lifestyles revolve around digital technology.”
While there are few other details about what exactly that will mean for tech-savvy customers, we can only assume it will involve all things WiFi and charging ports.
“We started with our target customer segment, the millennials, to create this new brand that means something to them,” said Air France’s vice president of brand, Caroline Fontaine, in a press release. “This generation has inspired us a lot: epicurean and connected, they are opportunistic in a positive sense of the word as they know how to enjoy every moment, and are in search of quality experiences that they want to share with others. Joon is a brand that carries these values.”
The brand will also feature uniforms that are “inspired by the new fashion codes, basic and chic” — perhaps even stylish enough to compete with Hainian airlines’ new haute couture garb?
Joon will begin offering flights from Charles de Gaulle International Airport in Paris this fall before introducing long-haul flights in the summer of 2018.
Would you be more (or less) likely to use an airline that specifically caters to millennials? Let us know @BritandCo!
(h/t Refinery29; photos via Bruce Bennett/Getty)