What Is Threads? Everything To Know About The Latest Social Media App

threads social media app

Meta, the parent company to Facebook, Instagram, and WhatsApp, recently introduced their latest social media platform to enter the ring, called Threads. The new text-sharing app takes inspiration directly from Instagram, offering a more conversational space via words, rather than photos and videos. If you’ve been feeling skeptical about adopting yet another social media, we have the deets on all things Threads. Read on to vet the platform before you hit ‘download.’

What is Threads?

Threads is a new, text-based social media app built by the teams at Instagram. It’s for sharing text updates and joining public conversations. Sounds just like Twitter, right? 🤪 According to Meta, the mission for Threads is to “take what Instagram does best and expand that to text, creating a positive and creative space to express your ideas.”

How does Threads work?

Threads is connected to Instagram. You can log into the platform using your IG account to begin sharing text posts up to 500 characters long. In these posts, you can include links, photos, *and* videos up to 5 minutes. It’s a scrollable social media app that also allows you to like and repost others’ content. You can choose to follow the same people you follow on Instagram, if they have a Threads account, plus the platform recommends content from new creators you don’t follow.

Is Threads like Twitter?

From what we’ve gathered, Threads is very similar to Twitter. After all, Mark Zuckerberg candidly acknowledged that the platform would be Twitter's competitor before it launched. Both apps follow a newsfeed-type structure and grant users the ability to like and repost content from other users, but Threads posts can reach up to 500 characters, while posts on Twitter are limited to 280.

Is Threads safe to use?

Photo by Kerde Severin / PEXELS

According to Meta, Threads is safe to use. It’s closely connected to Instagram, which Meta has longtime security investments in.

“As with all our products, we’re taking safety seriously, and we’ll enforce Instagram’s Community Guidelines on content and interactions in the app,” Meta’s website says. “Since 2016, we’ve invested more than $16 billion in building up the teams and technologies needed to protect our users, and we remain focused on advancing our industry-leading integrity efforts and investments to protect our community.”

Is Threads popular?

Though it’s still in its infancy, Threads logged 5 million sign-ups *just* in its first four hours of existence, and according to Mark Zuckerberg, the app now hosts more than 100 million users. We’d say it’s pretty popular at the moment!

Is Threads free?

Photo by Andrea Piacquadio / PEXELS

Yes, Threads is free on Apple and Google app stores.

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Header photo by Andrea Piacquadio / PEXELS

In a world full of eerily real-looking TikTok filters showing us what we could look like if only, authenticity shines like a beacon of hope. Millie Bobby Brown, the actress celebrated for her role in Stranger Things, recently lit up our Instagram feeds with a powerful message that resonated far beyond her 63.5 million followers. In a refreshing moment of transparency, Millie shared two photos that left us inspired and snapping our fingers in awe of her realness.

Image via @milliebobbybrown / Instagram

The post, shared yesterday, began with a captivating image of Millie Bobby Brown, looking like the Hollywood superstar she is, donning natural glam makeup. Her flawless skin, sparkling eyes, and radiant smize were a sight to behold. But this was just the beginning of her message to the world.

Scrolling left, we were met with a bare-faced Millie, sporting a patch of blemishes. Gone were the filters, the photo editing, and the retouching. Here was the real Millie, looking ethereal– embracing her “imperfections” with grace and confidence. Standing before a global audience of millions and essentially saying, “Here I am,” is a brave feat, but her comments were flooded by celebrities and fans alike shilling out rounds of applause.

Image via @milliebobbybrown / Instagram

Millie Bobby Brown’s post is a direct calling card to Gen-Z’s golden standard for authenticity–shining as an example of embracing one’s vulnerability and breaking the mold of society’s evolving yet stringent beauty standards. The young actress courageously stood before her global audience, showcasing that even celebrities have skin that isn’t always camera-ready.

By sharing her unfiltered self with the world, Millie invites us to embrace our own blemishes, be they physical or emotional, and to take pride in our individuality. In a world that often encourages conformity, her post is a valuable lesson in self-love.We are enough just as we are, blemishes and all. It's time we embrace our unfiltered, authentic selves with the same confidence and self-love that Millie has so beautifully exemplified.

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Header image by Theo Wargo/Getty Images

10 Things I Hate About You and The Office fans listen up! There's a new project coming to Netflix from Kate Hudson and Mindy Kaling, and you NEED to know about it. Just like the best female-led TV shows, Running Point promises to be empowering, hilarious, and just a lot of fun. Keep reading for everything you need to know about the new TV show.

What is Running Point about?

Image via Netflix

This new TV show follows Isla Gordon (played by Kate Hudson), who becomes President of the Los Angeles Waves basketball team after a scandal means her brother has to retire. In the male-dominated world of sports, Isla will have to prove to everyone around her — her brothers, the board, and the fans — that she can balance work AND play.

When does Running Point come out?

Image via Netflix

Running Point is coming to Netflix in 2025.

Who's in the Running Point cast?

Image via Netflix

Running Point stars Kate Hudson, Brenda Song, Drew Tarver, Scott MacArthur, Fabrizio Guido, Toby Sandeman, Chet Hanks, Max Greenfield, Keyla Monterroso Mejia, Roberto Sanchez, Uche Agada, and Dane DiLiegro.

I am so excited to see another show written by Mindy Kaling, especially one that stars Brenda Song and Kate Hudson! Let us know what you're currently binge watching on Facebook.

Lead image via Netflix

My favorite Only Murders gal and Rare Beauty entrepreneur turned 31 on Saturday! In addition to loving (and I mean loving) all things Selena Gomez, I love birthdays. Their whole point is to celebrate the fact that we're alive, and when I saw Selena recap her party with an Instagram post boasting an insane guest list and a fire sparkler cake, my heart did a little happy dance.

The Best Pictures From Selena Gomez' Birthday Party

www.instagram.com

In a post simply captioned "31" (I love a woman of few words), Selena Gomez somehow managed to pick 10 photos from her party, something that always feels like an impossible task. She wore a bright red mini dress with floral appliqué details, strappy sandals, and her signature hoops before throwing on an oversized blazer as well.

My thoughts can be summed up by the comment from Rare Beauty's account: "MOTHER IS MOTHERING."

In addition to Selena's closest friends, stars like Paris Hilton and Christina Aguilera also came to celebrate the "Lose You To Love Me" singer. There was plenty of Y2K fashion to go around — scroll through the post and you'll see mini dresses, bejeweled slip dresses, and wrap sunglasses galore.

www.instagram.com

No party during the summer of 2023 would be complete without the Barbie movie. Selena, her sister Gracie, and her girlfriends swapped their party looks for all-pink outfits (plus some Angie's BOOMCHICKAPOP Sea Salt Popcorn) to screen the movie. (And TBH, I'm dying to know their thoughts).

Selena — can I get an invite to your next party?!

Happy Birthday Selena! May this year be your most magical yet.

Brit + Co. may at times use affiliate links to promote products sold by others, but always offers genuine editorial recommendations.

Lead image via Rich Fury / Staff / Getty Images Entertainment

Memorial Day weekend is nigh, and in the midst of planning your epic BBQ spread and a slew of themed cocktails, it's also time to start noting the Memorial Day sales you'll be shopping for a much-needed summer refresh. We've got the scoop on savings in just about every category – from beauty to home decor to fashion – so you know exactly when and where to save big.

Scroll on for the Memorial Day sales we're most excited about for 2024, and make sure to come back here for additional sale info!

Dyson V8 Cordless Vacuum

Target

What: Items up to 60% off

When: May 24-27

KitchenAid Artisan Series 5 Quart Tilt Head Stand Mixer

Amazon

What: Deals on everything from home goods to decor

When: Now through Memorial Day

Naturepedic

  • 20% Off Sitewide with code MEMORIAL20
  • May 15-29

Casper

  • Up to 30% off everything
  • May 8-June 4

Purple Mattress

Mila Mirror

Anthropologie Home

What: Savings on home goods

When: May 21-27

Peony Vase Thank You Card Set

Papier

What: 15% off stationery & photo books

When: May 22-29

Sherpa Deluxe Black Guarenteed On Board Soft Sided Dog & Cat Carrier

Petco

What: BOGO 50% off select summer products and 20% off select sherpa carriersWhen: May 24-27

Dallas IV Hat

Hood

What: 25% off sitewide with code USA25

When: May 23-27

CZ Crescent with Stars Necklace

Sterling Forever

What: 20% off sitewide with code SUMMER20

When: May 24-28

Stemless Wine Chiller Pair

VoChill

What: 20% off sitewide

When: May 17-27

The Coated Pan

Material Kitchen

What: 20% off (*promo excludes bundles and collaborations)

When: May 23-27

EOS Classic Organic Mattress

Naturepedic

What: 20% off sitewide with code MEMORIAL20

When: May 15-29

Pierrette Dress

SAYLOR

What: Extra 15% off sale styles with code MDAY24

When: May 27

Sea Green Pleated Tennis Skirt

Gold Hinge

What: 25% off sitewide with code MDAY25

When: May 23-27

Calista FAUXblo Thermal Blowout Brush

Calista

What: 20% off sitewide

When: May 24

CAROL Bike

CAROL Bike

What: Take $200 off sitewide on all CAROL bikes

When: May 24-30

Cartolina Louise Cover-Up

Cartolina

What: 30% off sitewide

When: May 22-28

Carve Designs Zella Mesh Pullover

Carve Designs

What: BOGO red, white, and blue swim; buy 1 swimsuit, get one swimsuit 50% off

When: May 23-27

Essentia Stratami Organic Mattress

Essentia

What: 25% off sitewide, plus receive free GOTS Certified Organic Cotton Sheets with qualifying mattress purchases

When: May 13-31

Harper Wilde Bliss Scoop Bralette

Harper Wilde

What: 20% off sitewide

When: May 24-27

MARLOWE. Soap Bar Discovery Gift Set

MARLOWE.

What: 20% off sitewide

When: May 27

Pura 4 Diffuser

Pura

What: 25% off sitewide through code only (subscriber early access: May 23-27), 25% off sitewide, plus subscribe to the Pura V4 and get a free car set

When: May 21-22

Vacation Classic Whip SPF 30

Vacation

What: 20% off sitewide, plus get a free boat keychain or pen on orders over $65 (while supplies last)

When: May 24-27

Custom Pet Portrait Phone Case

West & Willow

What: 20% off sitewide with code MDAY

When: May 20-28

Olsen Leather Lounge Chair

Industry West

What: 20% off sitewide with code Memorial20

When: May 21-31

Claira Dress

Hutch

What: Additional 35% off all final sale styles. (No returns or exchanges with discounts automatically applied at checkout.)

When: May 23-27

3 Seat Chaise Couch in Coconut

Homebody

What: 15% off sitewide with code HONOR

When: May 16-27

Blush & Bronze Hydro-Blur Cheek Duo

Stila Cosmetics

What: 20% off orders $0 to $49 with code MDAY20, 25% off orders $50 to $99 with code MDAY25, 30% off orders of $100+ with code MDAY30

When: May 27

Tree Flyer 2

Allbirds

What: 20% off select styles online

When: May 13-20

Sign up for our newsletter to stay up to date on these Memorial Day sales + all the best deals!

Brit + Co may at times use affiliate links to promote products sold by others, but always offers genuine editorial recommendations.

This post has been updated.

Just like fantasy stories can transport us to new worlds, period dramas are one way to get a whole new (er, old) glimpse of the world you wouldn't see otherwise. Just like contemporary films, period dramas have their fair share of relationship drama and scandal, with some amazing outfits to boot. After you've watched (and rewatched) season 3 of Bridgerton, add one — or better yet, all — of these picks to your watchlist! Once you've figured out what you're pressing play on first, read up on why The Bridgerton Cast Is “Obsessed” With Claudia Jessie.

Atonement — Stream on Prime Video

Image via Universal Pictures

Every time I talk to my team here at Brit + Co about their favorite period dramas, Atonement always makes the list. And for good reason! It's an emotional, sweeping piece that feels like different genres as it moves from family drama to romance to a war epic. The cast includes names like Saoirse Ronan, James McAvoy, and Keira Knightley.

Little Women — Stream on Hulu

Image via Sony Pictures

Everyone can love this story, even if you don't have sisters — although being a sister has definitely made me love it even more. There are two versions I recommend: the 1994 version with Winona Ryder, Christian Bale, and Kirsten Dunst, or Greta Gerwig's 2019 version with Saoirse Ronan, Timothée Chalamet, and Emma Watson.

In my opinion, Greta's version is a little bit more thought-provoking for the viewer, but between both film's arcs, I prefer the 1994 film's linear structure. You can't go wrong with either movie, so why not watch both?

Emily — Stream on Paramount+ With Showtime

Image via Bleecker Street

My Letterboxd review after seeing Emily in theaters basically called this family the English, more tragic version of Little Women's March sisters. The celebration of creativity and identity feel even more powerful against the darker aesthetic and all of the painful experiences Emily Brontë lives through. Plus, it has one of the most emotional scores of 2023 that I've had on repeat ever since I watched it!

Mr. Malcolm's List — Stream on Paramount+ With Showtime

Image via Bleecker Street

When Julia Thistlewaite gets rejected by London's most eligible bachelor (the titular Mr. Malcolm), she decides to turn her friend into his ideal match, and get a little bit of revenge while she's at it. Anyone who loves Bridgerton's costumes (and Princess Diana's revenge dress) is gonna want to add this to their queue.

Pride & Prejudice — Rent on Amazon Prime

Image via Focus Features

Avid fans of Jane Austen's book (including yours truly) will likely give you two recommendations that each have their own viral scene: Colin Firth's lake diving in the 1995 BBC mini series or Matthew MacFadyen's hand flex after helping Keira Knightley into a carriage in the 2005 film. All jokes aside, both titles are wonderful celebrations of the story!

Belle — Stream on Max

Image via Searchlight Pictures

In this political, historical romance, Belle is the illegitimate, biracial daughter of a British admiral who's raised by her uncle. As she grows up alongside her cousin, Belle questions her identity as she realizes she belongs with neither the servants nor the family. And when she meets John, she becomes in integral part of the abolitionist movement in England.

Downton Abbey — Stream on Peacock

Image via PBS/NBC

If you love period pieces but prefer a slower pace, I'd recommend Downton Abbey. The stakes are high and some viewers still haven't gotten over the death of their favorite character (I'm talking about myself here), but I don't think it's as overstimulating as a lot of other dramas involving war, death, and relationships. Plus you literally CANNOT go wrong with Maggie Smith as the Dowager Countess. The studio just announced a third movie, so now is the perfect time to start the series!

Becoming Jane — Rent on Amazon Prime

Image via Disney/Miramax

James McAvoy makes the list again with this semi-biographical film on Jane Austen's life. One of the best parts of any historical drama is when the main couple dances at a ball, and Becoming Jane has one of my favorite dances of all time. Fans of the author criticized the film when it came out, but if you go into it with an open mind, it's very enjoyable (and might just make you cry, too).

Marie Antoinette — Stream on Max

Image via Columbia Pictures

I finally watched Sofia Coppola's iconic film for the first time, and it was as much a feast for the eyes as I'd hoped. Kirsten Dunst stuns as the infamous queen, and in addition to the textured, maximalist visuals, the story did make me think about Marie Antoinette in a new way. Considering I've been obsessed with her since middle school, that's saying something!

Emma — Stream on Prime Video

Image via Focus Features

If you love the visuals in Marie Antoinette, then I'm pretty sure you'll love this 2020 Jane Austen retelling. Every detail of the movie feels like its own piece of art (even the physical blocking and movements of the actors feels like a dance), and they all come together to create something cohesive, beautiful, and fun. You can also go for Gwyneth Paltrow's 1996 version or Clueless, which was inspired by Austen's book.

Sense and Sensibility — Rent on Amazon Prime

Image via Columbia Pictures

With names like Emma Thompson, Kate Winslet, and Hugh Grant, this movie has always felt wildly underrated, so consider this my official plea asking you to watch it. It's got everything: Family! Drama! True love! Taylor Swift also said during her Tribeca Film Festival talk in 2022 that it inspired her album Evermore, so there's that.

Why Didn't They Ask Evans? — Stream on BritBox

Image via BritBox

I love this miniseries so much that I watch it every year. At this point, it's a tradition! Lucy Boynton and Will Poulter are so fun together, and their banter will leave rom-com lovers giggling and kicking their feet. Plus the 1930s fashions are just SO good.

Let us know what your favorite period dramas are in the comments, and check out the 2024 Movies you can look forward to this year!

Lead image via Sony Pictures

This post has been updated.