Omg. Omg. Omg. It鈥檚 finally here! Apple鈥檚 2016 Fall Event is finally聽upon us and the Internet is collectively聽freaking out. We鈥檙e going to get to see if all those iPhone, iPad and Macbook rumors will come to fruition鈥 or not. Will we be seeing a waterproof iPhone 7? Will the Macbook be getting a total makeover? Will Tim Cook be wearing a blue shirt? I don鈥檛 know, but we鈥檒l find out. Stay tuned 鈥 and keep refreshing this page聽鈥 as we live blog the whole thing!

SAN FRANCISCO, CA - SEPTEMBER 07: An Apple logo hangs outside Bill Graham Civic Auditorium on September 7, 2016 in San Francisco, California. Apple Inc. is expected to unveil latest iterations of its smart phone, forecasted to be the iPhone 7. The tech giant is also rumored to be planning to announce an update to its Apple Watch wearable device. (Photo by Stephen Lam/Getty Images)

The Bill Graham Civic Auditorium is all ready to go鈥

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10:00 AM:聽It begins!The first celeb cameo is here. It鈥檚 a聽James Corden and Tim Cook Carpool Karaoke to the Apple Fall Event! (And yes, Tim Cook is wearing a blue shirt.)

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10:03 AM:聽Oh hey, Pharrell.

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10:08 AM:聽Tim tells us 140 billion apps have been downloaded from the App Store. Whoa. And that鈥檚 not all. Nintendo lovers rejoice! Mario is coming to the App Store!!

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10:12 AM:聽Here鈥檚 your first look at Super聽Mario Run,聽Nintendo鈥檚 Mario iOS game effort. And the best part? You can play the game one handed. You can also play versus your pals. Look for it around the holidays!

10:17 AM:聽Apple is donating iPads to over 50,000 students, as well as Macbooks and laptops to 4500 teachers and 114 schools as part of their ConnectED education initiative. They鈥檙e also teaching kids to code.

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10:22 AM: 聽iWorks now supports Real-Time collaboration, so you can edit decks with your colleagues, classmates and friends at the same time.

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10:24 AM:聽Apple Watch time! According to Apple, it鈥檚 the number one smartwatch in the world and number one in customer satisfaction.

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10:28 AM:聽Apple exec Jeff Williams goes over all the new features of watchOS3, including new apps from Washington Post, Sweat with Kayla and gaming apps. But here鈥檚 the big one: Pokemon Go is coming to the Apple Watch!

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10:32 AM:聽Go Team Valor! Never miss a Pokemon again.

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10:35 AM: But what about the hardware changes?聽The next generation of Apple Watch is here鈥 and it鈥檚 swimproof (up to 50 meters underwater). Meet the Apple Watch series 2.

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10:37 AM:聽The Apple Watch series 2 uses Apple鈥檚 groundbreaking patent that ejects water from the speaker. Holy cow. It also comes with built-in GPS.

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10:44 AM:聽Here are all the colors!

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10:45 AM:聽Including a new material: CERAMIC!

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10:47 AM: And yes, Apple is continuing their collab with Hermes with MORE styles鈥 but they have a new brand in the mix: Nike. The Apple Watch Nike+ is made just for runners. It asks you, 鈥淎re we running today?鈥 to get you motivated to go. It also shows you your pace, your distance and more at a glance. The Nike+ Watch comes in four colors: black, and various shades of gray, it looks like.

10:53 AM:聽The Apple Watch is priced at $369 and will be released in late October. Pre-order starts September 9.

10:54 AM: iPhone time!聽Apple Home Kit, which Apple has been prepping forever, is getting its big release with iOS 10.

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10:58 AM:聽OMG. iPhone 7. Jony Ive is going to walk us through it. The high gloss black finish is aluminum, if you can believe it! And it also comes in a less glossy black known simply as 鈥渂lack.鈥

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11:00 AM:聽Here鈥檚 your first peek! The high gloss is called Jet Black, the logo is stainless steel, the antennas are hidden and it blends seamlessly into the glass display 鈥 it鈥檚 as close to bezel-less as you鈥檒l get.

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11:03 AM:聽YAAAAS! The rumors were correct. Apple has聽redesigned the Home Button and uses a Taptic Engine and is Force Touch-enabled. And it IS water resistant!

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11:06 AM:聽The iPhone 7 camera comes with a six-element lens, lets in 50 percent more light, has optical-image stabilization, something they call a 鈥渇licker sensor,鈥 12MP, quad-LED two-tone flash and uses an image signal processor聽that utilizes machine learning to set exposure, white balance, focus, tone mapping, noise reduction and more in just 25 milliseconds. You can also edit Live Photos and videos now. You can also capture RAW files.

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11:11 AM:聽The front-facing camera has been booted up to a 7MP FaceTime HD Camera.

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11:13 AM:聽The iPhone 7 Plus comes with not one, but TWO cameras: one for telephoto and another for wide angle. That means you can now use software zoom up to 10x with four times better resolution than before.聽The best feature of the new iPhone 7 Plus camera is that it can use its ISP to do something known as 鈥渄epth of field,鈥 a photography technique usually reserved for cameras with a full-frame sensor or fancy DSLRs with fast lenses. 鈥淭his is the best camera ever made on any smartphone,鈥 says Apple鈥檚 SVP of marketing Phil Schiller. And it comes as a free update for all iPhone 7s.

11:20 AM:聽Instagram聽is coming out with a new filter especially for Apple鈥檚 25 percent brighter, wide color gamut RetinaHD display. It looks more vivid than before.

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11:24 AM:聽Stereo speakers in the iPhone 7/7 Plus will be two times louder than before. And, yep, the audio jack is gone. Sorry. Apple鈥檚 EarPods will be connected via the Lightning Connector. But don鈥檛 worry, Apple is including an adaptor for the analog headphone jack in every box. According to Phil, a move this big takes quite a big of 鈥渃ourage.鈥 Clearly, the team is bracing themselves for backlash.

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11:28 AM:聽This is a move toward going wireless, which Apple is doing with the launch of their wireless Apple AirPods. The Apple AirPods look straight out of the future. It can detect when it鈥檚 in your ears using infrared technology, and seamlessly toggles between phone calls and music. You can activate Siri with a double tap. 鈥淭here are no buttons, there鈥檚 no switching, there鈥檚 no pairing, no unpairing聽鈥 those are聽all things of the past.鈥

11:33 AM:聽Thanks to the groundbreaking W1 chip, AirPods hold a five-hour charge and charge directly in case. Beat Headphones are also releasing a couple聽of wireless headphones 鈥斅燘eats Solo 3 over-the-ear headphones (which has 40 hours of playtime) and the in-ear Beats X.

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11:36 AM:聽The iPhone 7 comes with the A10Fusion chip with a Four-Core CPU with 3.3 billion transistors, has 120 times faster processing performance and is 240 times faster in graphics performance than the original iPhone.

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11:43 AM:聽Our prayers have been answered!! The iPhone 7 will last on average TWO HOURS more than the iPhone 6S and the iPhone 7 Plus will last an hour more compared to the iPhone 6S Plus. Here鈥檚 a chart with how long the battery lasts.

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11:46 AM:聽The iPhone 7 costs the same as the 6S, $649, and Apple has finally gotten rid of the 16GB storage size, starting at 32GB and going to 128GB and 256GB. The new Jet Black shade will only be in the latter two tiers. The iPhone 7 Plus starts at $749.

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11:50 AM:聽Pre-orders for the iPhone 7/7 Plus start on September 9 and ship on September 16 to the first 28 countries, then the next 30 in the following week. iOS 10 drops on September 13 and the AirPods launch in late October and retail for $159. The iPhone Upgrade Program is also launching in the UK and China. Looks like the event might be wrapping up with no news on the Macbook refresh. Womp womp.

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11:52 AM: But on a high note, we have聽SIA!!

Are you excited about Apple鈥檚 new products? Tweet us @BritandCo!

(Photos via Apple, Stephen Lam/Getty)