Made Us Look: This Windbreaker Can Maintain Your Body Temp
If you’ve ever been to San Francisco, you’ve probably been more than a little disturbed by the weather. What you thought you were going to get is California rays all day, but what you got was a cool morning, an extra application of pitstick midday and lots and lots of fog, wind and having to buy an extra jacket at night. For residents of this fickle city, what this equates to is a lot of layering, which means always carrying around a weekend’s worth of clothes. ANNOYING.
Thanks to University of Innsbruck in Austria, a new material has been developed called polychromLAB. Produced in northern Italy, the material has the ability to control temperature swings by 6 degrees celsius in either direction. By our mathemagical calculations that’s almost 11 degrees fahrenheit. That’s no small temp change, friends.
So, let’s say you’re in Miami and you’re out for a morning jog. You know you’re going to be sweating like a teenager at a free dance in seconds flat. So you wear the crazy-reflective orange side out. That Sunshine-State-approved color deflects 45 percent of UV rays and dissipates heat from within the jacket, keeping you just a little warmer than cooler than a cucumber.
Alright. Your run is done. Now you’re going to want breakfast. So you walk into a restaurant that is freakishly over air conditioned, and you’re suddenly cooler than being cool (ICE COLD!). Just reverse the jacket so the matte blue side is out and sit semi near a window, because that jacket is now going to absorb all of the UV rays… well almost all of them, 99 percent if you want to really get down to the details.
Trust this stuff is for real. It’s scientifically proven and was developed out of a real need for people who are wandering around the Alps, where weather can change drastically in seconds and become a real threat to anyone who is in the elements.
By now you just know you have to have this jacket. I mean, it’s going to be totally life changing, right? Well, start saving those pennies. The Roccia Rossa hasn’t been released quite yet, but an older black and white version, the Alta Quota, is available right now for a cool (or warm, depending which side is out) $974. We know… but just think how much money you’ll save on… scarves… or something like that.
Oh and you know an Italian-made product is going to have a super sexy promo vid attached to it, so let’s watch that now.
What do you guys think? Worth the splurge? Awe worthy regardless? Talk to us in the comments below.
Back in January, we introduced you to a feel-good cause to inspire your New Year's resolution: a walking challenge to help raise funds for the amazing cancer fighters at The Leukemia & Lymphoma Society. I took part in the challenge with the Brit + Co team and ended up walking 105+ miles in January — it was awesome.
This spring, there's a new challenge on the horizon, The Leukemia & Lymphoma Society's Big Climb. The ask: On May 15, 2021, you can step up to take cancer down by committing to climb 1,311 steps, walking 3.2 miles, or doing 440 chair step-ups at home as part of the Big Climb. If you need some motivation to bring movement back into your daily routine — look no further!
As always, it's free to sign up, but climbers are encouraged to set a fundraising goal to help beat cancer. We'll be organizing another Brit + Co team to step up, and I hope you'll join us too! Keep scrolling for a peek at where I'll be completing the challenge in my Los Angeles neighborhood around the hidden Silver Lake Stairs. Happy climbing!
Never underestimate the power of an accountability buddy! I asked my in-laws, my partner, and a few friends to join me so we can keep each other motivated and accountable in completing the challenge — virtual high-fives all around! Also, my dog Fox is a great climber, too.
An aesthetically pleasing backdrop is a huge motivator for me! I'm fortunate to have all sorts of painted steps around my neighborhood to keep the challenge interesting, but you can also keep cool inside with at-home chair step-ups.
Don't forget to share your progress on social — #BigClimb!
Feel free to break the challenge up if you need to by tackling half the distance in the AM and half at sunset. Here's me 1,311 steps later and ready for a break — but, think I earned this one!