The girls of Laguna Beach certainly aren’t resting on their laurels. With LC and Kristin Cavallari busy designing killer clothing, shoe and jewelry lines and trying their hands out as cookbook authors, (newly brunette) Lo Bosworth is now throwing her hat into the entrepreneurial ring.

LOS ANGELES, CA - JUNE 24: Lo Bosworth attends the Signature Kitchen Suite launch at Dwell on Design 2016 at Los Angeles Convention Center on June 24, 2016 in Los Angeles, California. (Photo by John Sciulli/Getty Images for Signature Kitchen Suite)

Her chosen product line is a bit, uh, different, however: In short? She wants to help you #TakeCareDownThere.

Dubbed Love Wellness, Lo’s line consists of all-natural feminine hygiene products to cleanse, lubricate and supplement vaginal health. Ranging in price from $8-28, it’s available for purchase now, although you’ll want to act fast ― much of it is already sold out, at least until her next restock.

“I am a woman, like many others, who [has] suffered from irritations, infections, and [haven’t] been satisfied with the care that I’ve received from doctors with prescription drugs, and even more so with what’s available at the drug store from big brands,” she told Cosmopolitan.

So what makes Lo’s products so special? Many of them are actually formulated to match the PH of your vagina (around 4.0-4.2), as opposed to regular soaps and lotions, which come in around a 9 or 10, helping you to maintain a healthy balance down there.


And, should your balance get a little out of whack or off kilter in spite of it all? Lo’s got a supplement for that too ― particularly in the form of her Perfect Condition Vitamins ($28), which help to destroy yeast, or The Killer Supplements ($24), which includes boric acid for treating both yeast and bacterial vaginosis infections.

Um, this actually sounds kind of amazing, even if it IS a rather unexpected choice for Lo. “I never thought I would literally be The Vagina Lady, but here I am all of a sudden as The Vagina Lady, and it’s great!” she told Cosmo.

Fair enough!

Will you be giving Lo’s new line a try? Share @BritandCo.

(h/t Cosmpolitan, photo via John Scuilli + Mike Coppola/Getty + Love Wellness)