This Site Helps You Use Your Instagram Skills for Good
We see branded content in our Instagram feeds all the time: Our fave blogger casually tosses up a sponsored post, and a celebrity we love ‘grams a perfectly placed product and likely receives compensation in return. It’s become a regular marketing practice for plenty of brands to help them engage with their audiences. Now, the San Francisco-based startup Gramming for Good has figured out a way to help nonprofit organizations cash in on the trend too, doing the world some good in the process.
“Connecting socially conscious photographers with nonprofits looking for inspiring content,” Gramming for Good offers two portals for interested parties: One for photographers who want to use their talents to help promote worthy causes, and one for nonprofits to explain what they’re looking for. Causes up for grabs include animals, arts + culture, disaster relief, education + literacy, the environment, human rights, homelessness + housing, women’s issues and health-related subject matter. Nonprofits can choose between letting photographers take over their entire Instagram feeds, submit occasional images, help with hashtag campaigns, host photo walks or come up with other custom plans.
Behind the scenes, Gramming for Good plays matchmaker between shutterbugs and the keepers of the causes they care about. And in the end, Instagram followers are treated with both beautiful images and positive, cause-related content that compels them to donate, participate or at least think about the issues at hand.
Square it, share it and save the world — just a tiny of it bit, anyway — one snap at a time? Sounds like a plan to us.
What kinds of causes are near and dear to your heart? How would (or have) you capture(d) them on Instagram? Share in the comments below!
Pocket doors are so delightful in and of themselves. They appear when you need them, get tucked away when you don't, and make it easy to define rooms while keeping an open floor plan. Add to the pocket door a joyful patterned wallpaper surprise, and you will be sent right into fits of visual jubilation! Or something ;) Today we're sharing two simple and impactful pocket door makeovers that zhuzh up your space in a jiffy.
Anjelika Temple here, co-founder of Brit + Co and proud owner of several pocket doors! When I moved into my first real grown-up house a couple years ago, I knew I wanted to incorporate wallpaper so reached out to our friends at Chasing Paper to see how we might collaborate. It felt like a total lightbulb moment when I realized I could create a surprise pop of pattern on a couple sets of pocket doors.
Not only is it a whimsical way to bring color into a space, but the doors double as picture-perfect backdrops for all your SFH (selfies from home, obvs).
A few pro tips about install:
- Removable wallpaper is miraculously forgiving! You can take it on and off multiple times without it losing integrity (or mucking up your surface).
- I ordered this adhesive wallpaper installation kit with a squeegee and xacto knife and it worked super well. I also recommend a sharp pair of scissors for cutting longer lines.
- This is a two-person job! Get a friend, put on a playlist, and get ready to bond.
- Wild, organic patterns like Tally are great because it's challenging to spot any imperfections in pattern alignment; keep pattern choice in mind if you've got a lot of corners to match up. More geometric patterns and larger shapes leave less room for error (but are awesome in their own right!).
BATHROOM POCKET DOORS
In our primary bathroom, we chose the wallpaper pattern Tally, designed by Kelly Ventura, in White and Navy. In our space, the navy reads as a soft black, which is perfect for the space. It's easy to combine an ever-rotating collection of linens with the Tally pattern.
I love how the white trim becomes the perfect frame around this pocket door piece of art.
My favorite moment in this space is the fact that you actually get a third pop of pattern thanks to our serendipitously placed mirror!
And yes, this one works pretty darn well as a backdrop too ;)
LIVING ROOM DOUBLE DOORS
This set of doors is definitely a focal point of our home. It separates our living room from our primary bedroom which opens onto our backyard. The doors are pretty much always open, but when they're closed we wanted to evoke a fun, nature-inspired vibe. With that in mind, we selected the Lines and Moons pattern by Thimblepress in Green and Brown.
Earth mama vibes up in here! I love how the shapes and colors echo the ferns you see through the windows and the acorn wood details throughout the house.
Love this pattern moment, and xacto-ing out the door handle is def on the oddly satisfying DIY list.
For a pattern lover like me, I love that now I have this instant photo backdrop!
Thanks to Chasing Paper for providing these rolls of pure pattern amazingness. Head to chasingpaper.com to find our own favorites and start adding patterns to your home!
(Wallpaper wingwoman: Kayla Haykin; Photography: Kurt Andre)