
Activity trackers don’t have to be accessories, you know. OMSignal and its collection of Biometric smart shirts prove that wearable power can extend well past your wrist and track your activity better than a bracelet. OMSignal raised $1 million last year when the word wearables was a NEWer one for us to type out and now they’re taking pre-orders to start shipping their smart workout shirts this summer. Just in time for bikini season, boys!
Although this might be a (high knee) step up from what you’re used to in terms of tech-sessories at the gym, OM works like an above average activity tracker disguised as fancy workout clothing. The “Lifestyle” version (above) could even be worn to the office or to run errands on the weekend under a button down or a hoodie. All you need for OM to read your vitals is a pulse (handy) and the tracking module on the shirt.
At the gym, each piece is a high-energy compression shirt that stimulates blood flow and increases your muscle capabilities. The module reads your heart rate to deliver real-time biometric data to the OM app that catalogues and compares your workouts and the percentage of time in each targeted “Training Zone” to encourage you to meet your goals and be an overall stronger, fitter, faster, buffer, hotter, hunkier (you get the pic) you.
Wear it around the office and OM tracks your breathing. The app will alert you if your breath is shallow and offer up more zen techniques for inhaling the right way. Inactive while wearing OM? No sir, the module will tattle on you and the app will nudge you to get up and do somethin’ already.
Ultimately, we would like to request our own female-friendly versions of the shirts, but for now, day-umn! Look at these dudes!
But seriously, TechCrunch spoke with CEO and founder of OMSignal Stephane Marceau and asked the question on our minds: Why start with menswear? The answer makes a lot of sense, and might be the reason behind the lack of women’s wearables as a whole. “[With men] the bar on fit and fashion is not as high,” Stephane explained in TC’s interview. “Womens’ shapes vary a lot, and the fashion bar is especially high for women. We figured it out in trials, and it came as clear feedback that women expected more personalized preferences than men on that front.”
We hear that. The bulky tracker is not the ideal foray into full-on fitness wearable that we’re dreaming about while in resting pose at the end of yoga class. Once the tech is perfected, OM could take on a sleeker design and a more subtle tracker. Who knows, since men don’t all have the bodies of the Greek god-like, model-actor types pictured here, creating a wearable with women and our, ahem, varying body shapes in mind could translate to a more popular, body-friendly product for guys, too.
The pricetag on clothing-meets-tracker is a hefty one. Shirts range from $100 to $130 and the tracking module is sold separately at $140. Pre-order your shirts now at special promo prices (everything’s about $20 off) from $79 for the sleeveless lifestyle shirt to $109 for the long-sleeved version, $119 for the module. Whether for the fit father in your life or your hot hubby/BF/BFF/life partner, OM is at least more affordable than a yearly gym membership + personal trainer. As for us, call us when you have something fit for our bods to rock, thanks.
Do you think tech-sessories will be a bigger hit with men or women? What fit fella would get the most use out of a shirt and tracker like this? Sound off below!
Our undergarments might have taken a backseat in 2020, but with a new year upon us, we're feeling inspired to reprioritize our most intimate clothing layer — especially in time for Valentine's Day. Because hey, what better way to kickstart a season of self-love than by treating yourself to a confidence-boosting set of lingerie?
We turned to trusted intimates brand Adore Me to set us straight on trends for the year ahead, featuring size-inclusive bodysuits, romantic bustiers, lacy babydoll styles, and everything in between. Luxe sets start at $24.95 with free shipping and exchanges, and if you're not sure what style would work best for you, Adore Me has an at-home styling service called the Elite Box. You can try everything on from the comfort and safety of your home, keep what you love, and send back the rest totally hassle-free. Need more to pique your interest? Scroll ahead to see the silky lingerie and loungewear pieces we're adding to our cart.
Adore Me Svana Contour Set ($24.95): You can't go wrong with this playful satin cherry print and lace design.
Adore Me Luana Camisole & Short Set ($24.95): It was about time for a PJ upgrade, and this silky set is perfect for sweet dreamin' and lounging around the house.
Adore Me Gynger Unlined Set ($24.95): Va-va-voom! Hands-down the sexiest piece in the collection, this bra boasts a fiery red bow and skin-showing cups — literally confidence in a bra!
Adore Me Evetta Unlined Set ($24.95): This barely-there flouncy lace set is for when you'd almost rather wear nothing at all.
Adore Me Desirae Robe ($24.95): Take your self-care to the next level with this so-soft robe with subtle lace detailing.
Adore Me Clarisse Unlined Bodysuit ($24.95): This floral lace bodysuit with adjustable attached garters is straight out of our lingerie fantasy.
Adore Me Charlize Unlined Set ($24.95): If plum is more your power color, you'll love this sheer lace set.
Adore Me Helene Cheeky Plus (5 for $20): Our underwear drawer needs a little TLC too, and these comfy undies with coverage are the answer.
Adore Me Kaia Contour Plus Set ($24.95): Cutouts are all the rage, so why not have them in your underwear too?
Adore Me Kaia Contour Set ($24.95): Oh, and it comes in fire engine red — yes, please!
Adore Me Clarisse Bodysuit ($24.95): If you weren't sure about bodysuits, let this classic style change your mind.
Adore Me Corina Push Up Bustier ($24.95): Like more volume in the cleavage area? This sexy corset situation is for you.