Every year, Victoria鈥檚 Secret makes major waves with the broadcast of its highly anticipated and always memorable fashion show. Between the gorgeous (and ridiculously fit!) Angels, amazing musical performances and over-the-top looks, it鈥檚 one of THE most outlandish fashion events of the year (right behind the Met Gala, the 2017 theme of which has just been revealed!). This time around, the lingerie powerhouse is making even more headlines than usual, but it鈥檚 not for the reasons you might think.

NEW YORK, NY - OCTOBER 26: Victoria's Secret Angel Jasmine Tookes reveals the $3 Million 2016 Bright Night Fantasy Bra at Victoria's Secret, Fifth Ave on October 26, 2016 in New York City. (Photo by Dimitrios Kambouris/Getty Images for Victoria's Secret)

Meet 24-year-old model Jasmine Tookes 鈥 the lucky gal who will sport the most expensive and extravagant bra of the entire show when it airs on December 5 (quite the honor, considering the bra, officially dubbed the 2016 Bright Night Fantasy Bra, is embroidered with $3 million-worth of emeralds, diamonds and other stones and took more than 700 HOURS to make. WOWZA!).

GLADSTONE, NJ - OCTOBER 08: Model Jasmine Tookes poses in the Victoria's Secret Fantasy Bra on October 8, 2016 in Gladstone, New Jersey. (Photo by Dimitrios Kambouris/Getty Images for Victoria's Secret)

In this case it鈥檚 not the bra, but the girl that has people buzzing, however. The Twitterverse is giving VS MAJOR kudos for a photo the brand recently released to unveil its stunning creation. At first glance, all looks normal enough, with Jasmine posing between shots on a lavish set while a stylist makes sure everything is picture perfect. Look closer, however, and you鈥檒l notice that her tush is marred with (gasp!) 鈥 human stretch marks.

GLADSTONE, NJ - OCTOBER 08: Model Jasmine Tookes poses in the Victoria's Secret Fantasy Bra on October 8, 2016 in Gladstone, New Jersey. (Photo by Dimitrios Kambouris/Getty Images for Victoria's Secret)

The photo instantly made her a favorite with fans, who were relieved to see a (somewhat!) relatable gal get the brand鈥檚 top honors.

Although Victoria鈥檚 Secret hasn鈥檛 addressed the pic to say whether or not the lack of Photoshop was intentional, the fact that they allowed People magazine to run it as is without trying to pull or replace it and even retweeted the article is pretty remarkable for a brand all but known for having RIDICULOUSLY聽unrealistic photoshopping techniques.

Between this and Aerie鈥檚 awesome body positivity campaign, it seems that lingerie retailers are FINALLY getting the memo that our bodies are beautiful, just as they are. There may still be a longgggg ways to go, but it鈥檚 certainly a step in the right direction, and we鈥檙e loving it.

What do you make of the untouched photo? Tweet us @BritandCo.

(h/t Cosmopolitan, photos via Dimitrios Kambouris/Getty)