Last weekend the collaboration we’ve all been waiting for (Lilly Pulitzer + Target) finally arrived, and then with hundreds of overnight camp-outs and a website crash the entire line vanished. Now you won’t find those pretty patterned pieces in the red-and-white wonderland, but rather on eBay or Craigslist – for about the same price as a genuine Lilly dress. Time are tough, ladies. But don’t you go crying your pretty little eyes out, there’s another diffusion collab on its way and it just might be able to fill that Lilly-less void.
The newest partnership making headlines isn’t associated with Target, but rather with Kohl’s. The department store will be partnering with Thakoon for its seventh installment of their DesigNation line.
For those unfamiliar with Thakoon, here’s a little background: The 41-year-old designer was born in Thailand but raised in the US. He worked as a writer and editor at Harper’s Bazaar for four years before launching his own label back in 2004. His collections are typically ultra-romantic and feminine (think: bold floral prints, polka dots and lace) with a sophisticated, city-slicker kind of spin. You may have spotted his garments on Michelle Obama and most recently on Anna Kendrick at this year’s Oscars.
Although Thakoon is an NY-based designer, the fall line will be inspired by his love for London. WWD reports the collection of shirts, sweaters, knit tops, dresses and bottoms (all priced under $200) will be indicative of that classic British culture, history and character we know and love. In a statement about the collaboration, Thakoon says, “London is a city I have always loved the energy of. The culture is distinctly familiar but also very international. The idea was to bring a certain energy intrinsic to London style to the Thakoon vernacular for Kohl’s.”
This isn’t Thakoon’s first time working on a diffusion line, he also had a successful collaboration with Target back in 2009. No product shots have been released just yet, but WWD did share a sketch from the upcoming line showing off a black and white floral button-down paired with a royally embellished sweater and simple black skirt. From the looks of this illustration, we’re guessing you can expect less of a wild, swinging ’60s sort of London influence and more of a New York-ified version of the city across the sea. Either way, we’ll take one of everything please.
What do you hope to see in this collaboration? Share your predictions with us in the comments below.
(Photos via Charley Gallay/JP Yim/Arun Nevader/Getty and WWD)