You Have Never Furniture Shopped like THIS Before
When DIY isn’t an option, it’s best to go bespoke. And now that you’ve already customized your closet (hello, glitter and zebra sandals) you’ve got plenty of time to rethink your interior motives. First order of business: replacing that boring second-hand sofa with something sleek, cozy and colorful. Introducing BenchMade Modern, a spanking new company designed to simplify furniture shopping with its super speedy, one-stop shop.
Need some inspiration to get started? We chatted with CEO Edgar Blazona for some sofa suggestions to fit every decorating style:
1. Elegant and Understated:Kaden Sofa with Chaise
“This piece has an artful feminine flair to it. I really love the elegant swoop of the arm. It has clean lines, and you can add some colorful pillows of various sizes to make the room pop — florals or geometric patterns would look pretty. Match your pillows to your rug to really tie it all together. Pair this sofa with a walnut coffee table and side table to match the legs.”
2. Pretty and Preppy:Riley Sofa
“I love this one for someone who loves color and texture. Its back tufting makes it preppy, but Riley’s dainty legs keep it soft and pretty. Add pastel pillows with watercolor pattens and maybe a Persian-inspired rug. Instead of a chair, pair this sofa with an overstuffed or tufted pouf in a knit fabric. Decorate the coffee and side table with books about art and photography.”
3. Boho and Laid Back:Tyler Sofa With Bumper
“This is inspired by Danish mid-century design. This sofa looks great styled with mid-century antique pieces or flea market finds. Mix and match textures and finishes — no need to be matchy matchy with this one. You could even go with brass or iron glass-topped tables. Add pillows of different shapes and textures (even faux fur) and a shag rug. Add some cool eclectic lighting fixtures or some fun whimsical wallpaper.”
4. Minimalist and Modern:Series #7 Sofa
“This piece has a futuristic and ultra-modern vibe to it. When I designed this sofa, I wanted to create something that was sleek and modern, but didn’t want to sacrifice comfort. The stuffed back pillows make it comfy, and at the same time complement the clean minimal lines of the sofa. To style the room, add a bright true white shag rug or a felt rug, along with a low-profile steel and Carrera marble-topped coffee table. For wall art, I’d go with some cool abstract photography.”
5. Urban and Refined:Crowd Pleaser Sofa
“I love this one for any space, from a studio apartment to a larger loft or warehouse-size space (custom-sized up to 10 feet long). This one can take on multiple personalities too with its free-floating back pillows: Pile them up on one side for a movie night at home, or straighten up the pillows along the back, invite over your friends, and throw a party. Pair the Crowd Pleaser with a low-pile patterned rug (a black and white rug really makes the red sofa pop). Add more pillows of your own if you want; switch them out on a seasonal basis for a totally different look each time.”
Which look is your favorite? Tell us in the comment section below!
Getting the word out about your brand takes time, drive, and ingenuity. And it doesn't come easy for many entrepreneurs. As part of our collaboration with Office Depot, we're chatting with Selfmade alum Taylor Morgan McPherson, founder of Sustainable Sparkle Bar, about ways in which she scored press as a solo startup brand and what she learned from Selfmade to take her brand marketing up a notch.
B + C: How did you know Sustainable Sparkle Bar was your business to start?
Glitter has always been my thing, so when I started my event company I decided to make it my niche. I started telling people I threw glitter-themed parties where people would get sparkled with glitter body art and makeup. Six months after that I applied to my first festival and to work with SUR restaurant in West Hollywood.
B + C: What's one strategy that's helped you start your business?
I honestly can't say that I've had a specific strategy that I've followed when it comes to getting my business off the ground. I have a PR background so I was just constantly pitching new business and posting on social media.
B + C: What's the biggest challenge you face as a small business owner?
I would say creating a stable income and revenue stream. With a seasonal, event-based business it can be very up and down.
B + C: What was your most valuable takeaway from Selfmade?
The relationships I made and the push to start an email database.
B + C: How do you stay motivated?
I love what I do and I believe in myself 100%. Staying motivated isn't the hard part. Pushing myself to do the work and staying accountable is the hard part.
B + C: What's your best organizational tip? Do you use any apps that help you manage your business?
I keep multiple to-do lists, hand-written and digital. I also tell clients and partners that I will have something to them by a certain time or day so I have to stick to it.
B + C: What's one piece of advice you would give to female entrepreneurs on the brink of starting?
Just do it, take the leap. And don't worry about what anyone else says to thinks.
B + C: Who inspires you in the entrepreneurial space?
Issa Rae, I'm so inspired by everything that she's created being a creative and a black woman. It's my dream to have my own show one day based on my life and where I give advice and talk about the world. She's doing it and making people laugh and giving people joy. And it's based in LA. Watching Insecure only further cemented my dreams of wanting to live in LA.
B + C: How did you hear about the Office Depot scholarship?
One of my friends that I met through Camp No Counselors saw an IG ad for it and nominated me.
B + C: What has receiving the scholarship to Selfmade done to help you start/grow your business?
It's completely helped me level up and take my business to another level. Selfmade helped me host my first virtual event and taught me how to set up my website to sell tickets to events and get RSVPs.
B + C: How have Office Depot services or products helped you accomplish more in your business?
I got new cards to send in all of my orders with my discount code on them. I also bought a really cool 4K camera that I now use for my social media.
Let Office Depot OfficeMax help you stand out in the crowd. From signs, posters & banners to promote your business, to marketing materials to keep your customers informed, Office Depot OfficeMax offers a full suite of business services & solutions to help you & your business get noticed.
Head to Office Depot's Selfmade page to check out even more amazing business resources (and discounts!) to help you accomplish more on your entrepreneurial journey. These offers are available for a limited time only, so be sure to take advantage of all this goodness while supplies last. Want to join the next Selfmade cohort this summer? Check out all of the scholarship details right here.