Now that Twitter has allowed just about anyone and everyone to apply for verification (AKA that coveted blue circular check that let’s the world know you’re “somebody”), we’ve set our sights on getting verified by our other social media bae: Facebook.
According to the powers that be over at Facebook HQ, “Select people, sports, media, entertainment and government Pages may be eligible for verification if they can prove their authenticity and meet Facebook’s requirements for having a Verified Badge.” (Sorry, businesses and brands — while you can apply for a grey check, FB doesn’t hand out the coveted blue check to these types of services.)
IF you meet this criteria, you’ll have to fill out an application form and provide a government-issued photo ID that shows your name and date of birth, like a driver’s licence or passport.
For those thinking of verifying a page that doesn’t represent a person, you’ll be asked to submit additional paperwork, including: a phone or utility bill, certificate of formation, articles of incorporation and tax or tax exemption documents belonging to your organization. What’s more, all of these will need to have an official seal or watermark to prove their authenticity.
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Once you’ve completed these steps and sent in your application online, you’ll be faced with the biggest challenge of all: waiting. Staffers meticulously comb through all pending verification requests and there’s no guarantee of how long this will take or what the outcome will be: All you can do then is cross your fingers and send good vibes out to papa Zuckerberg!
Sheesh! Guess we’ll have to stick to our plebeian, unverified accounts for now — at least until we write our first best-selling novel. (*wink emoji*)
Do you think FB’s verification requirements are too strict? Tweet us @BritandCo.
(h/t Bustle, photos via Hocus Focus Studio/iStock)
Getting the word out about your brand takes time, drive, and ingenuity. And it doesn't come easy for many entrepreneurs. As part of our collaboration with Office Depot, we're chatting with Selfmade alum Taylor Morgan McPherson, founder of Sustainable Sparkle Bar, about ways in which she scored press as a solo startup brand and what she learned from Selfmade to take her brand marketing up a notch.
B + C: How did you know Sustainable Sparkle Bar was your business to start?
Glitter has always been my thing, so when I started my event company I decided to make it my niche. I started telling people I threw glitter-themed parties where people would get sparkled with glitter body art and makeup. Six months after that I applied to my first festival and to work with SUR restaurant in West Hollywood.
B + C: What's one strategy that's helped you start your business?
I honestly can't say that I've had a specific strategy that I've followed when it comes to getting my business off the ground. I have a PR background so I was just constantly pitching new business and posting on social media.
B + C: What's the biggest challenge you face as a small business owner?
I would say creating a stable income and revenue stream. With a seasonal, event-based business it can be very up and down.
B + C: What was your most valuable takeaway from Selfmade?
The relationships I made and the push to start an email database.
B + C: How do you stay motivated?
I love what I do and I believe in myself 100%. Staying motivated isn't the hard part. Pushing myself to do the work and staying accountable is the hard part.
B + C: What's your best organizational tip? Do you use any apps that help you manage your business?
I keep multiple to-do lists, hand-written and digital. I also tell clients and partners that I will have something to them by a certain time or day so I have to stick to it.
B + C: What's one piece of advice you would give to female entrepreneurs on the brink of starting?
Just do it, take the leap. And don't worry about what anyone else says to thinks.
B + C: Who inspires you in the entrepreneurial space?
Issa Rae, I'm so inspired by everything that she's created being a creative and a black woman. It's my dream to have my own show one day based on my life and where I give advice and talk about the world. She's doing it and making people laugh and giving people joy. And it's based in LA. Watching Insecure only further cemented my dreams of wanting to live in LA.
B + C: How did you hear about the Office Depot scholarship?
One of my friends that I met through Camp No Counselors saw an IG ad for it and nominated me.
B + C: What has receiving the scholarship to Selfmade done to help you start/grow your business?
It's completely helped me level up and take my business to another level. Selfmade helped me host my first virtual event and taught me how to set up my website to sell tickets to events and get RSVPs.
B + C: How have Office Depot services or products helped you accomplish more in your business?
I got new cards to send in all of my orders with my discount code on them. I also bought a really cool 4K camera that I now use for my social media.
Thanks Taylor! You really know how to sparkle. We love her colorful, creative vibe. You can follow Sustainable Sparkle Bar on Instagram @sustainablesparklebar.
Let Office Depot OfficeMax help you stand out in the crowd. From signs, posters & banners to promote your business, to marketing materials to keep your customers informed, Office Depot OfficeMax offers a full suite of business services & solutions to help you & your business get noticed.
Head to Office Depot's Selfmade page to check out even more amazing business resources (and discounts!) to help you accomplish more on your entrepreneurial journey. These offers are available for a limited time only, so be sure to take advantage of all this goodness while supplies last. Want to join the next Selfmade cohort this summer? Check out all of the scholarship details right here.