5 Ways This Online Class Will Instantly Up Your Instagram Game
Instagram is something of a Rubik’s cube. Even if you’ve been using the app for years and have all the basic functions down, it can be difficult to decipher. Why, for example, didn’t that super hilarious cat post you just shared do so hot? You had #hashtags to boot! And a simple picture of a cookie that your friend JUST posted now has 35 likes.
Believe it or not, it’s NOT because everyone happened to be hungry at the time the cookie post hit (although who doesn’t like a good cookie)? And it’s not because they’re more clever or have more intriguing subject matter, either, because intrigue is subjective.
Without taking Brit + Co’s Get Started on Instagram online class ($29), I would probably still be pondering this great mystery, but now that I have, I can confidently say that I have a pretty good idea why my friends are getting the Insta’ love I’m lacking. In short? They’re working at it. Where I’m simply grabbing moments in time and slapping them up as they happen (sans the occasional filter to mask tired eyes), others are carefully crafting not only their photos but an entire BRAND in the process of posting.
Led by Irene Kim Shepard (the Associate Manager of Visual Content and in-house photographer at Chronicle Books, who, by the way, happens to have 56.4K followers of her own), the 33-minute class opens your eyes to the ways masters of the ‘gram are making their pages pretty, getting them seen and even how to go about taking your new world offline and into (gasp!) real-life in five easy steps.
1. Do a self-assessment. As Irene will tell you, having a good Instagram is kind of like telling a good story: You have to set the right tone. That means ceasing to think about your page as a series of individual posts, but rather as one connected page. At most, you’ve got about two swipes to make an impression when someone visits your account, and you want to make sure it’s a good one.
2. Work at your photos. Believe it or not, those amazing shots you see on the accounts you admire mostly don’t happen by happy accident: In fact, it’s not even Mayfair (which just so happens to be my favorite filter). Irene walks you through some of the basic skill sets you’ll need to up your photo game, beginning with the photo’s inception itself.
3. Perfect your shots. Okay, so you’ve taken what you think is a pretty decent pic — up it goes, right? Not so fast. To be a true Instagram whiz, you’ll need to become proficient at the skill of editing, making things look as great as they possibly can BEFORE you send them out into the world. Luckily, Irene has several tricks and tips that make learning this skill set a whole lot easier.
4. Get your post seen by the right people. What good is posting a photo to a social media site if no one’s going to see it? There’s a right way and a wrong way to get desired eyes on your post, and this class aims to make sure you’re always on the positive side of the coin. After all, the more views you’re getting, the more opportunities for likes and, of course, follows.
5. Interact with your followers. Though this one might seem intuitive, trust me when I say, there’s an art to it, and Irene has perfected it. You can accomplish a lot more than you think with a simple like or comment as long as you’re doing it effectively. Work smarter, not harder.
Get even more details on how to instantly up your Insta’ game by taking Irene’s Get Started on Instagram class today! And don’t forget to share your photos with us! Tag @BritandCo and we’ll regram our favorites!
Pocket doors are so delightful in and of themselves. They appear when you need them, get tucked away when you don't, and make it easy to define rooms while keeping an open floor plan. Add to the pocket door a joyful patterned wallpaper surprise, and you will be sent right into fits of visual jubilation! Or something ;) Today we're sharing two simple and impactful pocket door makeovers that zhuzh up your space in a jiffy.
Anjelika Temple here, co-founder of Brit + Co and proud owner of several pocket doors! When I moved into my first real grown-up house a couple years ago, I knew I wanted to incorporate wallpaper so reached out to our friends at Chasing Paper to see how we might collaborate. It felt like a total lightbulb moment when I realized I could create a surprise pop of pattern on a couple sets of pocket doors.
Not only is it a whimsical way to bring color into a space, but the doors double as picture-perfect backdrops for all your SFH (selfies from home, obvs).
A few pro tips about install:
- Removable wallpaper is miraculously forgiving! You can take it on and off multiple times without it losing integrity (or mucking up your surface).
- I ordered this adhesive wallpaper installation kit with a squeegee and xacto knife and it worked super well. I also recommend a sharp pair of scissors for cutting longer lines.
- This is a two-person job! Get a friend, put on a playlist, and get ready to bond.
- Wild, organic patterns like Tally are great because it's challenging to spot any imperfections in pattern alignment; keep pattern choice in mind if you've got a lot of corners to match up. More geometric patterns and larger shapes leave less room for error (but are awesome in their own right!).
BATHROOM POCKET DOORS
In our primary bathroom, we chose the wallpaper pattern Tally, designed by Kelly Ventura, in White and Navy. In our space, the navy reads as a soft black, which is perfect for the space. It's easy to combine an ever-rotating collection of linens with the Tally pattern.
I love how the white trim becomes the perfect frame around this pocket door piece of art.
My favorite moment in this space is the fact that you actually get a third pop of pattern thanks to our serendipitously placed mirror!
And yes, this one works pretty darn well as a backdrop too ;)
LIVING ROOM DOUBLE DOORS
This set of doors is definitely a focal point of our home. It separates our living room from our primary bedroom which opens onto our backyard. The doors are pretty much always open, but when they're closed we wanted to evoke a fun, nature-inspired vibe. With that in mind, we selected the Lines and Moons pattern by Thimblepress in Green and Brown.
Earth mama vibes up in here! I love how the shapes and colors echo the ferns you see through the windows and the acorn wood details throughout the house.
Love this pattern moment, and xacto-ing out the door handle is def on the oddly satisfying DIY list.
For a pattern lover like me, I love that now I have this instant photo backdrop!
Thanks to Chasing Paper for providing these rolls of pure pattern amazingness. Head to chasingpaper.com to find our own favorites and start adding patterns to your home!
(Wallpaper wingwoman: Kayla Haykin; Photography: Kurt Andre)