Now that chain restaurants have left their food-filled marked on the beauty industry with goods such as Red Lobster’s cheddar biscuit lip balm and KFC’s finger-lickin’ nail polish, they’re honing in on the fashion scene: er, at least, McDonald’s is.

The fast-food staple has teamed up with Japanese site Rakuten to launch a new line of totally non-ironic goods that pay homage to its own Big Mac, and no, we’re not kidding — not even a little bit.

Going for 3,900 yen apiece (that’s the US equivalent of roughly $35 each), you can shop shirts, bags, hats, and phone cases emblazoned with the iconic burger. Those who are digging the designs will want to act fast, however — there’s only 300 of each style up for grabs.

Our personal fave has got to be the tote, which flips inside out from a full-on burger print to a more subtle nod at the menu fave with an all-white background and mini burger icon.

We’re also kind of diggin’ the tee in spite of ourselves, which has a retro feel with its simple message, “Since 1968.” Old school’s where it’s at, baby!

Shop the collection in full here, though you may want to note that page translation to English may be necessary (though goods do ship internationally).

Is anyone else suddenly feeling kind of hungry, orrrrr?

Would YOU wear your burger on your sleeve? Tell us over @BritandCo.

(h/t Cosmopolitan; Photos via Rakuten + Cate Gillon/Getty)