When you get a tattoo, daily care is crucial — after all, you didn’t search for the perfect minimalist ink to let it fade, right? Even first-timers know that the original vibrant colors you loved so much when you sat down in the artist’s chair can easily lose luster if you don’t have proper maintenance, so daily doses of protective moisture are key. Good news: A new product from, of all places, The Body Shop, can help keep your tatts looking bright and right.

The Amazonian Saviour Multi-Purpose Balm ($10), which launched last month, is an affordable, everything balm that works wonders just about anywhere you apply it. Slather the nine-ingredient salve on dry cuticles, chapped lips, or cracked heels, kick back, and let the nourishing oils and waxes soften and smooth those rough areas.

It also can refresh dull spots that need brightening — like a tattoo. The multi-tasker is supercharged with oils and waxes from the Amazon rainforest to keep tired skin looking healthy and radiant. “Organic andiroba oil is rich in fatty acids, renowned for its anti-inflammatory benefits, and traditionally used to soothe and protect the skin,” says Gabriel Tresmontant, director of bath and body lines at The Body Shop. “Community trade organic babassu oil is widely recognized for its nourishing and protecting benefits, and has been traditionally used to care for dry, itchy skin.”

To bring the best out of your ink, apply daily to preserve hues and fight future fading — but don’t forget about the instant gratification. “The oils change the way the skin reflects light, which helps improve the appearance of tattoos by adding shine to the skin,” Tresmontant tells us.

Consider this skin-saving salve a daily vitamin for your body art: A touch of sheen will highlight your tattoo while the much-needed nourishment will keep it looking flawless forever.

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