Barbie Millicent Roberts (yes, she actually has a last name) has been a majorly controversial figure since she was first released in 1959. American business titan Ruth Handler originally based the character off of the suggestive German doll Bild Lilli. According to notable author Robin Gerber, 鈥淢en got Lilli dolls as gag gifts at bachelor parties, put them on their car dashboard, dangled them from the rearview mirror, or gave them to girlfriends as a suggestive keepsake.鈥 Not a great inspiration for a children鈥檚 toy, if you ask us.

Over the years, Barbie has been heavily scrutinized for her outlandish body proportions and grossly stereotypical branding, outfits, and career options. However, no matter how much negative feedback the doll received, this didn鈥檛 stop Mattel (AKA the company that owns the Barbie brand) from making a ton of money off of the popular character for a very long time. While we don鈥檛 know for sure if Mattel鈥檚 later financial wobble was the result of modern activists鈥 concerns that the OG Barbie doll created an unhealthy and unattainable standard for young women, Mattel definitely began to feel some weighty financial pressure that translated in stock market prices in early 2014. It was around this time that Mattel seemingly began to hear their customer鈥檚 demands and started to alter the Barbie brand to be more inclusive and empowering for young girls 鈥 and, as a bonus, Mattel has seen positive financial outcomes from this long-awaited change.

While the Barbie brand is still far from perfect, we are definitely encouraged by Mattel鈥檚 recent efforts to step up their game and empower young girls. Here are five awesome ways that we believe Barbie has changed for the better.

1. Barbie is now rocking a new body-positive makeover. In 2016, Mattel released the Barbie Fashionista Collection, which features four body types (petite, tall, original, and curvy), seven skin tones, 22 eye colors, and 24 new hairstyles. In addition to creating dolls with more diverse physical features, nine of the new Barbies come with flat feet. That means that, for the first time in history, Barbie has the option of wearing flats and sneakers.

2. Ken is also getting several new body-positive options. Yep, you read that right. The doll of Barbie鈥檚 popular boyfriend Ken is also getting a body-positive upgrade this year, with 15 new additions set to join the inclusive 2017 Barbie Fashionista Collection. Sporting three body types (slim, broad, and original), these new male dolls will come with a variety of skin tones, eye colors, fashion choices, and hairstyles.

3. Inspirational women are getting their own 鈥淪hero鈥 dolls. When Barbie was asked to join Variety鈥檚 鈥淧ower of Women鈥 event in 2015, they decided to create their first ever lineup of Shero dolls to celebrate some of the awesome ladies being honored at the event. The dolls were made in the likeness of each woman 鈥 including Trisha Yearwood, Sydney Keiser, Emmy Rossum, Ava DuVernay, Kristin Chenoweth, and Eva Chen 鈥 and were auctioned off to support the Sheroes鈥 favorite charities. Since then, Mattel has expanded this series by including several other inspirational figures, like Olympian Gabby Douglas, which the public can actually purchase. Ummm, yes, please!

4. Barbie is actively trying to remove the harmful stigma from mental health. There aren鈥檛 many brands that are willing to tackle the tricky topic of mental health for a very young demographic, but a kid-friendly Barbie vlog titled 鈥Feeling Blue? You鈥檙e Not Alone鈥 tries to do just that. In this short video, Barbie (who鈥檚 a mega popular vlogger, obviously) begins to tell her viewers that she woke up that morning feeling a little blue for no real reason. Detailing some of her strategies for feeling better, this introductory video is a powerful step forward in starting the crucial discussion about mental health from a younger age. 鈥淵ou can鈥檛 have the spring without the winter,鈥 Barbie says in the vlog. 鈥淎nd I think the winter is beautiful too.鈥 Well said.

5. Barbie鈥檚 new ad campaign is inspiring young kiddos to dream big. If you haven鈥檛 already seen Barbie鈥檚 recent buzzy advertisement, stop everything you鈥檙e doing and watch it. Seriously, we鈥檒l wait. Starting off with the question 鈥淲hat happens when girls are free to imagine they can be anything,鈥 the short video follows several young girls as they explore a day in the life of their dream jobs 鈥 including coaching a men鈥檚 soccer team, becoming a lecturing professor, and helping diagnose dogs as a confident veterinarian. Sure, it鈥檚 not *super* revolutionary, but it鈥檚 a sweet, empowering, and refreshing change from the stereotypical Barbies of our childhood, which we鈥檒l gladly embrace. Good one, Barbie!

How do you feel about Barbie鈥檚 recent changes? Tweet us your comments by mentioning @BritandCo.

(Photos via Mattel)