5 Basic Things to Do to Maximize Your Job Search in 2019

A new year means a fresh start, and as you look to the months ahead, you can’t help but hope for a fresh start in your career, more specifically. Whether you’re anticipating your first-ever job search or hoping to make a shift in your already in-progress professional track, you have big plans job-wise.

The job market is always changing, and with it, the expectations that hiring managers have of hopeful applicants. In 2019, Greenhouse‘s director of talent Cheryl Roubian expects that the market will remain competitive, especially for highly sought-after skill sets.

But fear not! There are things you can do to keep the odds on your side and to ensure that you’re making the best possible impression on interviewers, while also guaranteeing that you make the best decisions for yourself. Roubian offers five suggestions for a successful job search in 2019. “It isn’t especially new or flashy,” she says of her advice. “But few candidates do these things well, so it will set you apart if you can.”

1. Go beyond a company’s website. Anyone can repeat back to an interviewer the passages that they’ve read on a company’s landing page, but you need to do more than that if you really want to make a splash. Search for articles that have been written about the company and study the profiles of its high-profile employees. The more you can understand about a potential employer’s competitors, challenges, and successes, the more comfortable you’ll be speaking candidly about them in an interview.

2. Do industry-wide research. In order to be successful in a new position, you need to learn about more than just a single company. In fact, you’ll be way better off if you can give yourself a primer on the industry as a whole. Take a deep dive into your Google search results so you can understand as much as possible about what it really takes to crush it in your industry of choice.

3. Make a plan to interview the interviewer. Consider the questions that may help you learn what you need and want to know about a company where you’re interviewing. If there are nonnegotiables that you’re looking for in a new employer — sustainability, benefits, culture, a compelling purpose — take time before an interview to figure out how to appropriately inquire about them. This kind of planning will ensure that you don’t get flustered when an interviewer asks you if you have any questions for them. “Ask those questions of every interviewer you meet in the process and look for patterns,” Roubian says. “If everyone is saying the same thing and you like what they’re saying, that’s probably a good sign. Good companies use this structured hiring process to interview you. Set yourself apart by using it on them!”

4. Read company reviews. Use sites like Glassdoor to get a sense of what it’s like to be an employee at your companies of interest. Roubian encourages you not to get caught up on a single review — good or bad — but to instead look at the overarching trends. If you’re confident about what it will be like to work at a certain company (especially if you think it will be great!), you’ll be more likely to put your best foot forward throughout the application process.

5. Reflect on the candidate experience. Don’t take for granted the extent to which the experience of applying for a job reflects on the experience of actually working in that job. If you feel icky as a candidate, it might be a red flag. “A company that can put together a meaningful candidate experience — where you learn about the company and they learn about you — is demonstrating that they invest in good people practices, which means they’ll invest in you,” Roubian says.

Are you on the hunt for a new job in 2019? Which of these tips are you most likely to use? Tweet us @BritandCo!

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My first career out of college was as a matchmaker. Not exactly something you get a degree in (I studied musical theatre and psychology at NYU), but fate had a different plan for me. But ultimately, I found my purpose at 21: making meaningful connections would be a theme throughout my entire career — up to my current role at Liminal.

After 5 years, I transitioned from my role as cupid, to fostering connections at a larger scale as a community builder — building social clubs, organizing retreats and conferences, then launching my own tech companies in the self-development space. A few years ago, I worked on a platform inspiring women to open their homes for group coaching and workshops. But, the moment the world shut down during the pandemic, so did my company.

My team and I worked around the clock to keep the lights on, and 9 months later, with two weeks of payroll left, we raised $3.5 million in venture funding. To add to the whirlwind, I also went unexpectedly viral on LinkedIn with my first ever post reaching 20 million views. All of this happened in 30 days. The pendulum swung so fast from almost heartbreak to exhilaration it left me feeling emotionally whiplashed. I was running on fumes, at the starting line.

Enter a career coach.

Serendipity led me to this career coach. It felt like fate — within just two days, his name came up in conversations with four different people.

I cried after our first session. I suddenly didn’t feel alone in all the responsibility I was carrying as a solo founder.

3 years later and we’re still working together. He helped me through the pandemic, my company pivot, and navigating difficult conversations with my team. He’s built up my confidence, and reminded me who I am and my worth in moments I felt lost. He’s held me accountable to my vision and taught me how to make decisions with clarity and ease.

The lessons he’s taught me have turned me into a leader and person I am proud of. Before I started working with him I was a young woman, navigating imposter syndrome, playing the role of what I thought a leader should look like. Today I carry a quiet strength and confidence as the leader I was meant to become.

Is a career coach really worth it?

Photo by RDNE Stock project / PEXELS

I believe everyone needs and deserves a career coach.

We spend 1/3 of our lives at work — sometimes more — and usually don’t have formal guidance on how to navigate our transitions and limiting beliefs throughout.

I'm often asked about the difference between a therapist and a coach, and how to choose between them. My simplest answer is that therapists focus on how your past has influenced your current situation, while coaches guide you from the present to where you want to be in the future.

Here’s a non-exhaustive cheat sheet to know if a career coach is right for you:

  • You’re unhappy with your current job but have no idea what you would do next.
  • You're navigating limiting beliefs in your current role that are holding you back.
  • You struggle to accomplish goals that you care about.
  • You are navigating a challenging situation with a coworker.
  • You want to develop yourself as a leader, either in your own company or within your organization.
  • You want to discover your purpose to make the most of your time on this planet.

What should you expect from a career coach?

Photo by Anna Shvets / PEXELS

I remember my coach telling me early on that a leader is anyone who can share a vision of the future that’s so inspiring, someone wants to follow them there. With this definition I see us all as leaders — whether in the traditional, professional sense or simply in leading our own lives and being in relationships with others.

While I can't predict what every career coach can offer, here are the 10 lessons that completely changed the way I lead, plus 10 questions you can use to reflect and integrate these lessons into your daily life:

These lessons will help you:

  • Be the leader of your own life journey
  • Lead with care and clarity
  • Make genuine connections
  • Realize that becoming a leader is a fast track to personal growth

Photo by Alexander Suhorucov / PEXELS

1. Trust is built in a context of care

Whether it’s with people you work with, or in your personal life, make what you care about known — needs, wants, desires, values. You can’t expect someone else to know them if you don’t clearly communicate them. And, make sure you make it known that you want to know theirs, too.

2. Riots start in the stands

There are 2 types of people: the people on the field, and the people in the stands. Find the people who want to be on the field with you. Rolling up their sleeves and doing the work — this might be at work in the trenches of your start up or in a romantic relationship. You won’t get far if you’re on the field alone surrounded by people in the stands.

Photo by RF._.studio / PEXELS

3. We live in a mirroring reality

Our external reality is a projection of our inner reality. When we offer kindness and compassion, we receive kindness and compassion. When we offer criticism or judgment, we receive that, too.

4. Curiosity is the emergency break to judgment

If your “mood elevator” is falling, curiosity is the fast track to lift it. In these moments, you can say something like: I notice I’m being judgmental, I wonder what that’s about? Then start to list things that have come up for you that you’re reacting to. Maybe you spent a little too much time on social media, or a colleague cut you off while you were talking and suddenly you’re in a reactive state. This is human. Use curiosity to get back on track.

Photo by cottonbro studio / PEXELS

5. Clarity is kindness.

Being clear and direct with others is a way to show respect and consideration. Ambiguity can create stress and uncertainty, but when we are clear we give others a sense of stability. This is a form of kindness. And if you feel unclear, communicate that and see where it goes.

6. Being someone’s fan is > anything else.

Sadly, we live in a culture where people get more attention for spewing their criticism at each other publicly than when we lift each other up. Seeing people tear each other down, whether it’s on social media, in relationships, or during meetings breaks my heart. Especially, when I’ve seen without fail, the positive impact offering admiration and support has on someone’s confidence and overall growth.

While I don’t blame people for the system that has normalized this behavior, I urge us all to do what we can to break free from it and do the inner work to heal our insecurities and fears, and celebrate each other’s unique gifts.

Photo by Antoni Shkraba / PEXELS

7. You can’t work harder for someone than they can for themselves.

“Help 49%” is something a mentor said to me a long time ago. As a leader, I’ve learned this time and time again. You can’t want something for someone that they don’t intrinsically want for themselves.

This applies to every type of relationship we have, both professionally and personally. You can’t help someone until they decided that growth is their priority. It’s up to you if you want to stick around patiently during that time or move on.

8. Love is allowing the other person — and yourself — to be whole.

This one really is about accepting and seeing people for who they are, not what we want them to be. As a leader, I try to see each person I work with as a whole, unique being and accept them fully as that person. Which means it’s my job to make sure I am not projecting onto them the person I want them to be as they grow.

The root of this wisdom lies in attachment theory, and while this line of thinking is usually strictly applied to romantic relationships, I think it’s useful for all relation aspects of our lives.

Photo by Kindel Media / PEXELS

9. If you need to win every fight, then you’ll be surrounded by people who are always defeated.

I often say the only competition anyone should be in is with themselves. The ego trap I’ve seen many people fall into, when choosing a romantic partner or building out their team, is subconsciously choosing people they can feel important or powerful around versus challenged by.

10. People need to be pointed to their own resiliency.

It’s fascinating to me how easily people forget their own capacity and strength. We have and continue to overcome a great deal as humans in this lifetime.

As a leader and friend, I've learned how important it is to remind people of their proven ability to bounce back, adapt, and recover from challenging situations or setbacks. As someone who’s worked with a therapist for decades and is professionally embedded in the mental health space, I initially underestimated the transformative power of a career coach.

However, my experience has been nothing short of revelatory, upgrading every facet of my life. My coach has been instrumental in helping me create a life I’m excited to wake up to. This journey was the catalyst for founding Liminal — the company I now head up – because I understand how hard it is to find the right coach at the right price point. Motivated by my own experience, I built the bridge, ensuring others could also access this life-altering guidance.

Are you stressed right now? Maybe not so stressed that you curl up in a ball, or run around screaming, but most of us have at least some stress in our lives. And often that’s a good thing; the right amount of stress motivates us and gets us up in the morning. But if stress gets too much, we start to suffer, become demotivated, and eventually collapse as our nervous system falls apart.

Fortunately, there are ways in which we can build our resilience. Some of these are useful for everyone; getting support from your family and friends, nurturing a positive view of yourself, doing things that you enjoy and find relaxing, developing realistic goals and taking action to achieve them. But some will be unique to you, to your particular circumstances to your personality. If you know your personality type, you will have a head start on knowing what your stress triggers are (and so dealing with them), how you react to stress, and how to cope with that reaction. In other words, how to build resilience.

Personality Types And How They Deal With Stress

Image via Photo by Mikhail Nilov/Pexels

The personality type framework, as measured by the Myers-Briggs(MBTI) assessment, looks at four aspects of personality:

  • Extraversion-Introversion — People with an Extraversion personality preference are energized by and focus their attention on what’s happening around them, their external world. They are likely to find spending too much time alone without enough external stimulation quite stressful. People with an Introversion preference are energized by and focus their attention on their inner world of thoughts and feelings. They can become stressed if they are forced to spend too much time with others, or when they have to cope with too many external distractions.
  • Sensing-Intuition — is all about how we take in information. People with a Sensing preference prefer information that is realistic, practical, built on past or present real-life experiences, and often detailed. They can be stressed when things are ambiguous and unclear, without any clear direction. People with an Intuition preference are interested in the big picture, in how things connect, and in ideas rather than facts. They will find having to follow exact instructions stressful, and working with people who demand lots of detail.
  • Thinking-Feeling —People with a Thinking preference want to make decisions using objective logic and will be stressed when decisions seem to be subjective, or when they are forced to concentrate on people rather than the task at hand. People with a Feeling preference want to make decisions that line up with their values and they will be stressed if they feel that those values are not being respected, and when there is conflict.
  • Judging-Perceiving — People with a Judging preference want to live in an organized, planned way and will find dealing with disorganized people stressful, or having to rush things at the last minute. People with a Judging preference want to live in a more spontaneous, emergent way and will become stressed when they have to deal with inflexible people, or when they are forced to make decisions before they feel they really need to.

Image via Photo by Mike Jones/Pexels

Everyone will have a preference for Extraversion (E) or Introversion (I), for Sensing (S) or for Intuition (N), for Thinking (T) or for Feeling (F), and for Judging (J) or for Perceiving (P). These four preferences combine together dynamically to give one of 16 types. For example, if someone has preferences for Extraversion, Sensing, Thinking and Judging, then their overall type would be ESTJ. If you know your type, you can identify your likely stressors (and so avoid or mitigate them), your typical behavior under everyday stress (so that you can recognize when you are stressed) and what to do to cope with that reaction, stop the stress cycle and so build resilience. Here’s the detail for each type.

Image via Photo by Pavel Danilyuk/Pexels

ESTP and ESFP

Stressors

  • Lack of stimulation and excitement
  • Theoretical, abstract tasks without any practical application right now
  • Being physically confined, e.g. though illness or circumstance

Behavior under everyday stress

  • Seeks out more and more external stimulation and excitement
  • May behave in a thrill-seeking or dangerous way or over-indulge
  • Lives solely in the present moment and will not make any decisions

How to stop the stress cycle

  • Pause, stop what you are doing, or think through what you will do next before you do it

Image via Photo by Karolina Grabowska/Pexels

ESTJ and ENTJ

Stressors

  • Inefficient people, systems, or organizations
  • Lack of closure, not being able to make decisions, blockers
  • Having to focus on people's feelings, rather than the task

Behavior under everyday stress

  • Becomes overly directive, forceful, or even aggressive
  • Makes snap decisions and imposes them on others
  • Dismisses evidence/other opinions that don't fir your view

How to stop the stress cycle

  • Stop making any decisions until you have taken some time out to explore all the available information.

Image via Photo by Ketut Subiyanto/Pexels

ENTP and ENFP

Stressors

  • People who say "it'll never work"
  • Too much seemingly irrelevant detail
  • Lack of variety; not being able to do anything new

Behavior under everyday stress

  • Shares increasingly impractical ideas with more and more people
  • Unable to take things seriously, becomes destructively 'playful'
  • Will be tied down to decisions

How to stop the stress cycle

  • Slow down. Take some time out to quietly decide on a course of action

Image via Anna Shvets/Pexels

ESFJ and ENFJ

Stressors

  • Conflict with others and between others
  • Lack of warmth, not having friendliness reciprocated
  • Injustice in the world at large

Behavior under everyday stress

  • Become effusive and over-friendly
  • Becomes demanding in getting your own and others' needs met
  • Interprets situations in terms of your values, ignoring any other evidence

How to stop the stress cycle

  • Step back from the situation and the people involved and consider alternatives and the facts

Image via Yan Krukau/Pexels

INTP and ISTP

Stressors

  • Having your carefully reasoned solutions dismissed or ignored
  • Illogical decisions that have not been thought through
  • Excessive displays of approval or emotion from others

Behavior under everyday stress

  • Withdraws to solve problems by yourself
  • Fixates on finding the one correct solution
  • Ignores other people; makes decisions without informing them

How to stop the stress cycle

  • Talk to others to explore information and ideas

Image via Mizuno K/Pexels

ISTJ and ISFJ

Stressors

  • Having to act without detailed, practical information or plans
  • Having the lessons of your experience dismissed by others
  • Changing things that already work

Behavior under everyday stress

  • Obsessively searches for that one important piece of information
  • Withdraws from the outer world
  • Cannot make a decision until all the information has been found

How to stop the stress cycle

  • Talk to others to help you prioritize and make a decision

Image via Tima Miroshnichenko/Pexels

ISFP and INFP

Stressors

  • People who ignore, dismiss, or contravene your values
  • Working in a job that is at odds with those values
  • Inflexible and unthinking people or organizations

Behavior under everyday stress

  • Withdraws into an inner dialogue
  • Obsessively works through decisions that fir your values
  • Ignores facts that do not fit with the picture you have painted

How to stop the stress cycle

  • Talk to others to get their reassurance and help in considering the facts and alternatives

Image viaMART PRODUCTION/Pexels

INTJ and INFJ

Stressors

  • Not having time to think through possibilities before answering
  • Having your well-considered ideas dismissed or ignored
  • Disorganized, opinionated people

Behavior under everyday stress

  • Withdraws to build increasingly complex ideas in your head
  • These models may become divorced from reality
  • Unable to act under every possibility has been explored

How to stop the stress cycle

  • Talk to others to help decide which of your many ideas should be pursued

When you feel stressed, it can get in the way of dealing effectively with life’s demands, and it can affect everything you do. Understanding your MBTI personality type will help you to build resilience.

Looking for more advice geared towards your MBTI? Be sure to sign up for our weekly newsletter!

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From fashion to home decor to DIY and family content, our friend Steffy does it all – from the comfort of her home. She has built a loyal following doing what she loves and inspires us through her creativity on so many levels. But overnight success isn’t a thing and she has worked hard over the last decade to get where she is today – running a successful creative business full-time. Thanks to getting help on the tax front with TurboTax and expanding her niche, Steffy shares how she built her online business in this fun reel for creatives looking to do the same!

Turning your hobby into a career can take a little trial and error, a lot of resilience, and some good business sense. TurboTax can help you make your moves count so you can focus on what you do best! Whether TurboTax experts prepare your tax return or you do it yourself, they guarantee their calculations are always 100 percent accurate, or they’ll pay any penalties.

If you’re a creative person looking to take your hobby to the next level, here are tips for getting started and growing your business.

Choose your focus: Before Steffy started focusing on the DIY aspect of her business, her niche was in fashion, mostly vintage fashion, which helped her build a following who loved her aesthetic. “My first big win was I booked a blog a month with a major fashion brand. It was the first time I realized that big companies are paying attention to people on the Internet,” says Steffy. “Over time, working with brands just legitimized what I was doing and made me feel like, yes, this is fun, and yes, this is something that is still a hobby, but also there's a future in it as my business.”

Set clear goals: Define your career goals – actually write them down – and create a roadmap for achieving them. Set short-term and long-term goals that are SMART: specific, measurable, achievable, relevant, and time-bound. Set reasonable dates for achieving those goals and stick to them!

Create a personal brand: Establishing a strong personal brand that feels unique to you and your target audience can help you stand out in a crowded space. Make sure it’s clear what you do from your branding and what services you offer.

Develop a business mindset: Brush up on budgeting, marketing, sales, and customer service to understand how best to monetize your passion. “My first challenge was tax wise,” says Steffy. After getting hit with a big tax bill at the end of year, Steffy realized that she had to pay quarterly taxes as a freelancer to avoid hefty fees. “When you work for yourself, you're thinking you're making all this income, but really a lot of it goes back to the state and the government, and you have to really be on top of that.” TurboTax experts can help you determine all of your deductions as a freelancer and entrepreneur while helping you get your max refund.

Scale wisely: Do you invest in hiring help or do you stay small? That’s a question solopreneurs often struggle with. “I hit a certain point where I realized that I did need help. I'm still working through what that help looks like. I have a part-time employee, but I always grapple with whether I need more hours and more hands on deck,” says Steffy. Balance your creative life by contracting out the responsibilities that take up a lot of your time and that you don’t necessarily enjoy doing. Wearing too many hats can take away from your talents and lead to burnout so get help when you need it, like tax time, but choose wisely where you invest your time and money.

Adapt as you grow: Once you start to gain traction, adjust and adapt your business plan to suit your growing needs. “I was already doing DIY projects behind the scenes, but I just thought, it's not my niche. People won't be interested in this,” says Steffy about transitioning her fashion-focused brand to her other hobbies. “Then I filmed one video of DIY, peel-and-stick wallpaper, and it went viral. That's what made me realize that maybe people do come to me for my fashion, but that my fashion sense trickles down into all aspects of my life, including how I decorate.” That led Steffy to eventually writing a home decor book A Home for Every Season. “It just shifted my business completely,” she says.

Connect with other creatives: Being a solopreneur can be lonely. You have friends and family but they may not understand your business struggles. That’s where a creative community comes in. “A community definitely helps even just to have comradery and bounce ideas off of each other,” says Steffy, who often shares content with other influencers. “We're all on the Internet and then getting together and creating content and sharing it, it definitely helps lift everyone up.”

Consistently show up. Consistency is key to building a following and accomplishing your goals. “The biggest tip I would have is to just get up and do it every day,” says Steffy. “You have to have a strong foundation yourself to grow and just keep coming up with new ideas and trying new things and just showing up, not necessarily every day, but a few times a week, for your audience and trying to inspire them and be creative.”

Photos: Courtesy of Steffy.

Running a business or thinking about starting one? Make your moves count with TurboTax!*

*Experts only available with TurboTax Live. See details at turbotax.com/guarantees

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I'm not sure about you, but it's that time of year that I'm already planning multiple vacations in my head where I'm sitting somewhere by a beach in full-blown relaxation mode. And while I love to look ahead at my itinerary, my favorite part of vacation planning is definitely the outfits! I get so excited that I create a Pinterest board, packing list, vacation wishlist, and schedule the outfits all in advance on my notes app — it's serious business! With all that in mind, I thought I'd share with you some white vacation dresses that are to-die-for right now!

Writer's Note: A lot of these will be either linen, cotton, and silks, or satins because they're the most breathable materials and can really help in hotter temperatures! So I almost always stick to those fabrics because they allow for me to be in hotter temperatures and not feel like 100 degrees.

Shop White Vacation Dresses Here!

ASTR The Label Off-Shoulder Dress

Everyone needs the quintessential linen white dress for vacation, and this is IT! Everything about this is romantic and perfect for vacation with the off-shoulder, side slit, and midi style of the dress. You can dress is up with some heels, or dress it down with sandals for a day at the beach.

J.Crew Stretch Linen Dress

J.Crew's been killing the game lately with their innovative and fun styles, and this one is no different! I love the linen (again we want breathable fabric for summer) along with the fun gold detailing on the straps. This one is also on sale for 40% off right now, so definitely grab this one for you summer vacations!

Halogen Halter Neck Linen Dress

The halter neck of this chic dress gives it a more modest and classic feel that I love. It's giving me serious Meghan Markle vibes, so you know it's good! Grab this one to fulfill all of your summer plans!

Abercrombie Slip Maxi Dress

I had to add this one in the mix because of its unique design that's giving me all the Italian summer on the Amalfi coast feels! The sweet fruit pattern is the perfect touch to brighten up a simple white dress. And for under $100, it's at such a great price-point!

Chelsea28 Tiered Maxi Dress

A tired dress is another staple to your vacation wardrobe. I love this boho chic one because it looks straight out of Mamma Mia on an island off the coast of Greece. An idyllic dress for all of your Euro-Summer-2024 plans!

Banana Republic Silk Maxi

You can never have too many silk dresses for vacation, and this cream, silk dress takes thecake! I love how vintage-inspired it is with the pleats at the top. I picture this stunning dress at a dinner paired with metallic heels like above and a matching mini bag. I just adore this piece!

ASTR Floral Lace Dress

Lace has entered the chat! And can you believe it's only $109?! I love this ASTR The Label dress for their super cute pieces at such an affordable price. This one screams vacation by the beach to me!

House of CB Emmelina Dress

House of CB is one of my favorite brands at the moment because their designs are so feminine and flattering for so many different body types and sizes. This dress is one that I personally have had on my wishlist for summer vacation for quite some time because of its elegant shape and cut. You're sure to look phenomenal in this classic piece!

Abercrombie Plunge Satin Dress

For every vacation, a simple silk dress is a must because of its breathability and versatility when it comes to styling. This dress is ideal for walks on the beach or for a nice dinner on the coast. Plus the low back is an amazing addition as well for a more sexy look. Abercrombie does it again, ladies!

J.Crew Bungalow Maxi Dress

Can you think of a better dress that works as both a beach coverup and adorable lunch dress? This linen maxi dress from J.Crew will take you from beach to dinner in the chicest way. I love the cuts at the bottom to not make it too billowy and the low V-neck looks super flattering as well. Adding this to my wishlist ASAP!

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Lead image via Banana Republic.

We all want to step out in style, and these sneaker trends are your one-way ticket to getting there. From sportier silhouettes to sleek, fashion-forward footwear, we’re seeing a specific handful of unique (and sometimes controversial)sneakers out on the streets that suit anyone and everyone! No matter what look you're going for, we’ve got a range of trending sneaker styles for 2024 that’ll compliment your very best ‘fits and your budget.

Sporty Sneakers

Adidas Samba OG Shoes

The first sneaker trend needs no introduction. You’ve seen ‘em on all the cool fashion girls (and beyond), enough to know that sporty sneakers are in.

Adidas sneakers are the prime example of the sporty sneaker trend. The most popular styles – Gazelles and Sambas – have history with soccer and handball, but they’re not quite being sported for sport anymore. They’re easy to wear with your most casual jeans or even paired with a flowy maxi skirt!

On the other side of the spectrum, gorp-core brands like Salomon have more technical-looking sneakers that still fit into the everyday.

The Samba OG shoes come in a variety of colors, but these white-on-black ones are the most approachable. A limited color palette makes way for endless matching possibilities, plus these are just so comfy!

The Adidas Samba OG Shoes are $100.

New Balance 1906 Utility Unisex Sneakers

Flaunting a sizable tread and a plush platform, these sneakers from New Balance are unquestionably sporty, but get a stylish edge from the muted green and brown details. Since they're designed for running, you can feel the utmost support from these shoes – even if you're not trying to beat your current mile time.

The New Balance 1906 Utility Unisex Sneakers are $160.

Salomon XT-6 Unisex Sportstyle Shoes

These sleek sneakers skip the laces, favoring an easy on-and-off drawstring for the perfect fit. While they're chunkier and more detailed than your average Adidas sneaker, the Salomon XT-6's give a unique, fashion-forward vibe with their iconic logo. Any sneakerhead will be fascinated by these sneaks.

The Salomon XT-6 sneakers are available in 15 other colors for $200.

Blue Sneakers

Nike Blazer Low '77 Sneaker

If you don’t quite know what sneaker trends to shop for in terms of shape and silhouette, going for a specific color can help guide you to the perfect pair. Blue sneakers are totally hot right now amongst the cool fashion gals, whether they rock 'em in royal hues or lighter blues, like the styles listed.

These slimmer sneakers are reminiscent of the famed Adidas ones, but the suede material makes them less sporty and more casual for everyday wear.

The Nike Blazer Low '77 Sneakers are $100 at Nordstrom.

Puma Palermo Leather Sneaker

Another low-profile blue shoe, these Pumas are a total 80's throwback. They flaunt classic details like the rubber role and paneled toe, plus the Puma logo you just can't miss. The lighter blue would go great with this season's trending colors, like butter yellow or even lilac.

The Puma Palermo Leather Sneakers are $90 at Nordstrom.

Adidas Handball Spezial Shoes

Think of these Adidas sneaks as your new everyday shoe, but more colorful. From the grocery store to the park, you'll be stepping in style with this contrasting style! The trio of stripes on each side of these shoes is super iconic, so your looks will immediately be on-trend, no matter what you're wearing.

The Adidas Handball Spezial Shoes also come in a number of other color combos, and go for $110.

Metallic Sneakers

New Balance 1906R Unisex Sneakers

In addition to all things blue, metallic sneakers have been hitting the pavement and turning heads everywhere. I’ve mostly spotted silver sneakers in the wild, but metallic sneakers are also shoppable in golds and other eye-catching shades.

If you don't want to rock a full-on shiny shoe quite yet, these New Balance sneakers are the perfect place to start. They're fitted with metallic detailing along the sides for a stunning effect. You'll love 'em even more for their added cushiness and support around the arch and ankles.

The New Balance 1906R Unisex Sneakers are $155.

ALOHAS tb. 490 Leather Sneakers

These ALOHAS shoes are a low-key dupe for the well-loved Adidas sneakers. The rubber sole, low-sitting profile, and layered paneling along the toe give the same effect, except these have an exceptional shine.

These sneakers go for $190 at Urban Outfitters. You can also shop them in four other fun colors.

Adidas Country OG Shoes

These best-selling shoes will (literally) outshine all of the other pairs hanging out in your wardrobe. They have that oh-so 70's feel in shape, but carry a modern twist in the silver shininess.

The Adidas Country OG Shoes are $120.

Ballet Sneakers

Skechers Relaxed Fit: Breathe-Easy Shoes

They're not ballet flats, but they’re not quite sneakers, either. Ballet sneakers are on the rise right now, with unique (and a bit divisive) styles like the New Balance 1906L and the Kiko Kostadinov x Heaven by Marc Jacobs x Gel-Lokros shoes hitting the high-end market.

Ballet sneakers are a great way to toe the line between comfy and cute, especially when your soles need some extra support since they’re often bulkier than your average flat.

I am obsessed with this sporty move that Skechers made on their Mary Jane-esque shoes. These ballet sneakers have a nice tread on the bottom and secure on top with a velcro strap. The black colorway is super easy to wear alone or with socks for a layered look!

These supportive Skechers Relaxed Fit: Breathe-Easy Shoes cost $63.

Heaven by Marc Jacobs x Kiko Kostadinov Vapor Cosmos

These strappy sneakers also approach Mary Jane territory with stretchy straps and buckles up top, though the bottoms are cushier and traditionally sneaker-like. This pair flaunts some coquette-ish details, from the scalloped trim to the star-shaped stitching on the toes.

This pair of Heaven by Marc Jacobs x Kiko Kostadinov Vapor Cosmos go for $222 on StockX.

Buffalo Binary Ballet Sneaker

These adorable pink ballet sneakers are ready to hit the pavement with a chunky sole. The upper half of the shoe is more delicate, with tiny pleats and a seamless buckle detail.

The Buffalo Binary Ballet Sneakers are $180 at Urban Outfitters.

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