Starburst Brings Back All Pink Bags With Limited-Edition Clothing
Starburst knows there’s no higher compliment than to be called a pink Starburst. The brand released all-pink and red bags back in 2016, before ditching the red altogether for ALL pink Starburst bags last year, winning over our millennial hearts instantly. This year, the iconic candy brand’s bringing back pink-only bags *and* releasing a new, limited-edition merch line.
In an exclusive collaboration with Project Runway winner Erin Robertson, the fruity candy company’s blessing us with a collection of seven pink Starburst-themed items, from a perfectly pastel denim jacket to shirts — and prices start at a cool 10 bucks.
If you’re all about a more subtle fashion statement, you can also snag a scarf or a tee, so you can step up your style game.
In a statement, Audrey Arbeeny, senior associate brand manager for Starburst, said, “To be referred to as a pink Starburst is something special, and we continue to see people share the ‘I am a pink Starburst’ meme. We wanted to bring that reference to life offline for our fans, and what better way to do that than launch a merch line where they can boldly wear it on their sleeves.”
The entire collection is available online at youareapinkstarburst.com starting today. And of course, you’re gonna want to snag a bag of all-pink Starburst to snack on when you’re rocking your merch. Look out for Starburst All Pink packs at stores nationwide, including Target, Walmart, Walgreens, and Dollar Tree. But act fast: They’re only available for a limited time.
Are you excited to snag more all pink Starburst bags and the new merch collection? Tweet us @BritandCo to let us know!
(Photos via Starburst)