We’re used to an untouchable Taylor Swift, a version of Taylor that’s pretty much flawless. Some said this version of Taylor was somehow still relatable, which added to her charm, while others might argue that her flawlessness — her ability to leave the gym, for example, looking like she didn’t even know the word “sweat” existed — made her seem like she was on some sort of pedestal. That thing that celebrities have, where we know they’re just like us, but somehow… not.
But recently, Taylor Swift’s image has taken a few left turns (but, y’know, not quite enough left turns to end up back at the start). She’s reportedly been banned from all of Tom Hiddleston’s events so as not to overshadow his accomplishments with buzz about their relationship. Kim and Kanye (okay, pretty much just Kim, the social media savant) revealed that, all along, they’ve had footage of her listening to segments of the song she said she didn’t hear. She’s also been seen doing things like this weird crab walk to avoid paparazzi (which really, we’re just including because it’s funny).
The thing is, these left turns have started a new era for Tay. A decidedly less golden era, for sure — but a new one, just the same. Maybe she’s been humbled by her Kimye feud, maybe she’s laying low while she records new music, maybe she’s just doing a lot of deep conditioning treatments on her hair to get it back to its former glory pre-bleach days — but whatever the reason, she’s a normie just like the rest of us now, as proven today by this tweet from Twitter user Madi, whose mom (a regular person!) just happens to be at jury duty with Taylor Swift (a… regular person?).
https://twitter.com/toxicswiftx/status/770250597975072768
Previous versions of Taylor would likely be brunching right now, recounting details from last night’s VMAs, but this year, she actually didn’t attend — and now we know the REAL reason why. Because she’s a regular person, just like us, and she had to be up early to be at jury duty on time.
What would you do if you saw Tay at jury duty? Tweet us at @BritandCo!
(Featured photo via Alberto E. Rodriguez/Getty)
Getting the word out about your brand takes time, drive, and ingenuity. And it doesn't come easy for many entrepreneurs. As part of our collaboration with Office Depot, we're chatting with Selfmade alum Taylor Morgan McPherson, founder of Sustainable Sparkle Bar, about ways in which she scored press as a solo startup brand and what she learned from Selfmade to take her brand marketing up a notch.
B + C: How did you know Sustainable Sparkle Bar was your business to start?
Glitter has always been my thing, so when I started my event company I decided to make it my niche. I started telling people I threw glitter-themed parties where people would get sparkled with glitter body art and makeup. Six months after that I applied to my first festival and to work with SUR restaurant in West Hollywood.
B + C: What's one strategy that's helped you start your business?
I honestly can't say that I've had a specific strategy that I've followed when it comes to getting my business off the ground. I have a PR background so I was just constantly pitching new business and posting on social media.
B + C: What's the biggest challenge you face as a small business owner?
I would say creating a stable income and revenue stream. With a seasonal, event-based business it can be very up and down.
B + C: What was your most valuable takeaway from Selfmade?
The relationships I made and the push to start an email database.
B + C: How do you stay motivated?
I love what I do and I believe in myself 100%. Staying motivated isn't the hard part. Pushing myself to do the work and staying accountable is the hard part.
B + C: What's your best organizational tip? Do you use any apps that help you manage your business?
I keep multiple to-do lists, hand-written and digital. I also tell clients and partners that I will have something to them by a certain time or day so I have to stick to it.
B + C: What's one piece of advice you would give to female entrepreneurs on the brink of starting?
Just do it, take the leap. And don't worry about what anyone else says to thinks.
B + C: Who inspires you in the entrepreneurial space?
Issa Rae, I'm so inspired by everything that she's created being a creative and a black woman. It's my dream to have my own show one day based on my life and where I give advice and talk about the world. She's doing it and making people laugh and giving people joy. And it's based in LA. Watching Insecure only further cemented my dreams of wanting to live in LA.
B + C: How did you hear about the Office Depot scholarship?
One of my friends that I met through Camp No Counselors saw an IG ad for it and nominated me.
B + C: What has receiving the scholarship to Selfmade done to help you start/grow your business?
It's completely helped me level up and take my business to another level. Selfmade helped me host my first virtual event and taught me how to set up my website to sell tickets to events and get RSVPs.
B + C: How have Office Depot services or products helped you accomplish more in your business?
I got new cards to send in all of my orders with my discount code on them. I also bought a really cool 4K camera that I now use for my social media.
Thanks Taylor! You really know how to sparkle. We love her colorful, creative vibe. You can follow Sustainable Sparkle Bar on Instagram @sustainablesparklebar.
Let Office Depot OfficeMax help you stand out in the crowd. From signs, posters & banners to promote your business, to marketing materials to keep your customers informed, Office Depot OfficeMax offers a full suite of business services & solutions to help you & your business get noticed.
Head to Office Depot's Selfmade page to check out even more amazing business resources (and discounts!) to help you accomplish more on your entrepreneurial journey. These offers are available for a limited time only, so be sure to take advantage of all this goodness while supplies last. Want to join the next Selfmade cohort this summer? Check out all of the scholarship details right here.