Alert: Urban Decay Is Expanding into Skincare
We didn’t really think it could get much better for Urban Decay fans than its new nocturnal collection or its seriously covetable Moondust palette, but the beauty gods have just proved us wrong. The cult-favorite brand, known for their wonderfully pigmented eyeshadows, is now launching a line of skincare.
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Get ready UDers – we’re taking makeup prep one step further. It all starts with Rehab Makeup Prep—an exciting new lineup of products that scrub, cleanse, revitalize and hydrate—and ends with Meltdown Makeup remover to easily remove even the most stubborn waterproof makeup. Put it on perfectly, take it off totally. #UDRehab #UDMeltdown
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Posting the exciting announcement to its Instagram page, the company wrote, “Get ready, UDers — We’re taking makeup one step further. It all starts with a Rehab makeup prep — an exciting new line of products that scrub, cleanse, revitalize, and hydrate — and ends with Meltdown makeup remover to easily remove even the most stubborn waterproof makeup. Put it on perfectly, take if off totally.” The line, which will join Urban Decay’s current new prep spray offerings and will consist of six separate items plus a makeup remover, will take care of both your before and after needs and keep you clean to boot.
There’s a Hot Springs Prep Gel (infused with real hot spring agua) a Pretty Gritty Skin Polish pumped full of vitamin C and rose hip seed, an Oxygenated Bubble Mask that doubles as a foaming cleanser, a Pore Refining Peel-Off Mask for oil control and skin clearing, and Prep Lip Love and Prep Moisture Layer Eye Roller moisturizers for hydrating your most sensitive areas.
As for the remover side of things, you’ll be able to choose from either a spray or an oil stick for your on-the-go needs.
Though there’s no word yet on when we can expect the line to hit the market or how much it will be, if it’s half as good as the brand’s makeup line, we’re already sold!
What’s your favorite skincare brand? Let us know over @BritandCo!
(h/t Teen Vogue, photos via Urban Decay)