Come Friday, June 2, you might spy some of your fave celebs rocking orange, and no, it won’t be because they’re just feeling citrus. Many familiar faces (like Troian Bellisario, below, who supported the cause last year) will slip into the shade in support of #WearOrange 2017, a campaign to raise awareness against gun violence.
Launched in 2013 by local Chicago citizens when one of their own, 15-year-old Haydia Pendleton, was shot and killed on a playground, the movement had modest beginnings. Pendleton’s friends and family began wearing orange — the color worn by hunters for visibility and protection in the woods — as a form of symbolism. Thanks to the late teen’s loved ones, it quickly became a metaphor for a “hope for a future free from gun violence.”
The campaign quickly grew, with 30,000 joining their ranks in the first year alone, and on June 2 (Pendleton’s birthday), even more will wear the color this year in her honor to “demand to be seen” and “demand change.”
Last year, those ranks included the likes of President Barack Obama, Amy Schumer, Julianne Moore, Kim Kardashian West, and Brooke Shields.
You too can get in on the action. Check out some wearable options below from some of the movement’s official supporters.
1. Sassy Lips Lipstick in Can You See Me Now? ($20): This color-changing hue not only transforms from peach to a gorgeous pink as you apply, but it was created specifically with the #WearOrange campaign in mind. It’s a win-win!
2. Kenneth Cole Orange Silicone Strap Watch ($115): This bold Kenneth Cole statement piece makes a splash above or under water (up to 30 meters).
3. Julep Marjorie Nail Polish ($14): This vegan-friendly polish has antioxidant green tea extracts to make your nails just as strong.
Will you be wearing orange tomorrow? Tag us in your best orange ensemble @BritandCo.
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