If you thought your passion for Target (and its designer collabs, like the newly unveiled Victoria Beckham and Dwell partnerships) was unrivaled, think again: A West Virginia couple just took their love for the store (and each other) to a whole new level by hosting a one-year wedding anniversary shoot with the store as its theme.


Celebrating her first year of marriage, 22-year-old Lauren Rexroad reached out to professional photog Callie Lindsey, who shot both her (more traditional) engagement and wedding photos, with the wacky idea. She had seen plenty of outdoor shots from other couples and Lauren wanted her photos to be… special.

So, she chose a spot that had deeper meaning to her and husband Corey. “There’s not a lot to do in Morgantown,” Lauren told ABC. “There’s a big hill and on top of that hill is Target. We are there all the time, especially being newlyweds and decorating our first home.” Okayyyy, that’s actually pretty cute.

With Lauren throwing on her wedding dress and Corey his tux, the happy couple had a two-hour photoshoot that took place both in the parking lot and then inside their local Target. As they posed in various aisles, used carts as props and even struck a pose with the infamous Bullseye dog, the staff was completely helpful and accommodating, with the overall experience being, well, “hysterical,” Lauren told ABC. “We got out of the car and as soon as I stepped out of the car I could feel eyes everywhere. People were like peeking out of their windows.”


Photog Callie was totally on board with the fun idea too: “As a wedding photographer and single hedgehog mother that spends 75 percent of my free time in the Target dollar section, doing this photo shoot was a natural union of my two loves!” she told Cosmopolitan.

The result? Snaps that are not only original, just like Lauren wanted, but also very, very endearing. And unexpectedly funny, to boot!

Guess the couple that shops (at Target) together stays together? Congrats, you two!

What do you think of this quirky Target shoot? Tweet us @BritandCo.

(h/t Cosmopolitan, photos via Callie Lindsey Photography)